Description
Autonomous vehicles (AV) are capable of producing massive amounts of real time and precise data. This data has the ability to present new business possibilities across a vast amount of markets. These possibilities range from simple applications to unprecedented use cases. With this in mind, the three main objectives we sought to accomplish in our thesis were to: 1. Understand if there is monetization potential in autonomous vehicle data 2. Create a financial model of what detailing the viability of AV data monetization 3. Discover how a particular company (Company X) can take advantage of this opportunity, and outline how that company might access this autonomous vehicle data.
Details
Title
- Monetization of Autonomous Vehicle Data
Contributors
- Carlton, Corrine (Co-author)
- Clark, Rachael (Co-author)
- Quintana, Alex (Co-author)
- Shapiro, Brandon (Co-author)
- Sigrist, Austin (Co-author)
- Simonson, Mark (Thesis director)
- Reber, Kevin (Committee member)
- School of Accountancy (Contributor)
- Department of Finance (Contributor)
- Department of Information Systems (Contributor)
- Barrett, The Honors College (Contributor)
Date Created
The date the item was original created (prior to any relationship with the ASU Digital Repositories.)
2018-05
Subjects
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