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The research titled “A Comparative Analysis of Museums in Paris, Barcelona,

and Phoenix” critically reviews six museums in three culturally diverse countries. This research looks at features within marketing, space, and branding which may or may not differ depending on socio-cultural

The research titled “A Comparative Analysis of Museums in Paris, Barcelona,

and Phoenix” critically reviews six museums in three culturally diverse countries. This research looks at features within marketing, space, and branding which may or may not differ depending on socio-cultural factors, histories, traditions, etc. in Spain, France, and the United States. A conclusion is formed around the identity of each museum through the variables of marketing, space, and branding.
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    Title
    • A comparative analysis of museums in Paris, Barcelona, and Phoenix
    Contributors
    Date Created
    2016
    Resource Type
  • Text
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    Note
    • Partial requirement for: M.S.D., Arizona State University, 2016
      Note type
      thesis
    • Includes bibliographical references (pages 87-103)
      Note type
      bibliography
    • Field of study: Design

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    by Libby A. Weiler

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