The events industry provides an integral service to society but fails to understand and incorporate the three pillars of sustainability. The purpose of this paper is to identify the cause of the lack of awareness and motivation from event managers to make their events more sustainable. Utilizing both dated and recent research papers to understand the gap of awareness, the data demonstrated that there is not a clear understanding of sustainability from a holistic perspective. The most notable issue was the focus on environmental sustainability and the lack of awareness of social and economic sustainability. This paper analyzes one specific event, the Boys & Girls Clubs of Greater Scottsdale, Celebrate Youth Gala, and dives deeper into how the event can be made more sustainable. The findings demonstrated that event managers often are unaware of the sustainable options available to them and the costs associated with them. This paper offered recommendations for event managers and started the necessary conversation to create change within the industry.

With the reality that 60% of post-graduates are less satisfied with their social life in adulthood than in college, many young adults find themselves searching to solve the shared fear of finding communities in new spheres of life. Jillian Cote and Mia Cavalier's social application concept, "The Loop", addresses this problem through unique recommendations based on location services, authentic UGC, and entertaining digital appearances. Through extensive research and development, a prototype has been designed for the application interface, and intensive surveys and interviews have been conducted to pinpoint target markets, consumer interest, and ultimate adoption potential. At its core, "The Loop" is a modern, efficient, and functional social application for young adults and post-graduates to stay connected to key parts of their lives regardless of the life phase they’re in. It allows each individual to focus on what’s important to them, while the app keeps them in the loop for everything else.

This thesis explores the transformative impact of travel on personal growth, fulfillment, and happiness. Drawing inspiration from Eat, Pray, Love, the project explores the psychological aspects of finding purpose and meaning from any of our surroundings, investigating the modern travel trends towards immersive experiences, ranging from cultural travel, holistic travel, volunteer travel, and student travel. The aim for this thesis is to shed light on how diverse immersive experiences from all corners of the world can contribute to our overall sense of purpose.

Female Indian American students pursuing higher education face an increased amount of pressure and prejudice as a result of their dual cultural identities. The convergence of their gender and ethnicity allows them to be vulnerable to the intersecting forces of racism, sexism, and the resulting intersectional biases. As a result, these students face higher degrees of animosity relative to their male or monocultural counterparts, and are more likely to deal with challenges associated with negative self perception, manifesting as symptoms of a myriad of mental health issues (Pieterse & Roberson, 2021). To further develop the discourse around dual cultural identities and how resulting experiences with prejudice and feelings of inadequacy affect an individual’s self perception, survey and interview data was collected from female, Indian American, undergraduate students at Barrett. Participants were surveyed to collect basic traits and identity markers, followed by specific inquiries about their relationships with dual cultural identities, code-switching experiences, and prejudice related to gender and culture, revealing a recurring pattern of shared negative self-perceptions and encounters with prejudice linked to bicultural identities. This data analysis identified five predominant themes that consistently emerged across all interviews, shedding light on the shared aspects of self-perception in the context of dual cultural identities. By highlighting shared struggles and their implications on self-perception, this research aims to foster community relationships and encourage students to re-evaluate how they define their self-perception in the context of their bicultural experiences.

Peach Pie is a young adult, epistolary historical fiction novel based in 1888 Texas surrounding the Collins family. After the tragedy of losing three of their family members, two of the three remaining Collins children move to a new town and begin a new life while also grappling with grief, loss and trauma. This is a dual first person point of view novel being told through diary entries and letters from the perspective of two of the Collins siblings: Ernest Collins is an eleven-year-old boy struggling with post-traumatic stress disorder while learning to be a normal child for the first time; Wilda Collins is a fifteen-year-old girl who is exploring her identity and place in society as she begins to enter adulthood. With these two perspectives, the reader is thrown into both a mental health and coming of age story centered around the experiences of everyday life in 19th century Texas, displaying the ups and downs of love, loss and young adult adventures in a historical setting.

This thesis presents the strategic business plan for Soleri Skye Studios, a dynamic digital marketing and graphic design company. Beginning with a comprehensive assessment of the digital marketing and graphic design landscapes, with a special focus on the vibrant Phoenix market, the plan delves into a targeted market opportunity analysis, identifying key customer segments, including small businesses, women-owned enterprises, and Spanish-speaking organizations. Leveraging a blend of secondary research and insightful personal interviews, the plan derives valuable insights into the market opportunity, competitor strategies, and client needs. Subsequently, a meticulously crafted implementation plan emerges, outlining tailored operational strategies, mission imperatives, and distinctive brand positioning for Soleri Skye Studios. Furthermore, the plan outlines the seven P’s of marketing, providing a robust framework guiding the company's strategic initiatives. Through this deliberate planning process, Soleri Skye Studios endeavors to carve a unique niche in the competitive arena, offering innovative, cost-effective design, marketing, and branding solutions finely attuned to client needs. Embracing a culture of creativity, collaboration, and client-centricity, Soleri Skye Studios is poised to deliver exceptional value and drive enduring success in the ever-evolving digital landscape.

Data collected from surveys is an important factor in improving business decisions and gaining insight into consumers. Data from college students specifically is commonly used, thus it is important to understand how to reach this population. In order to better understand the survey-taking habits of college students, incentivization was explored through both surveys and interviews. Research participants chose between a guaranteed incentive (a $10 gift card) or a non-guaranteed incentive (being entered into a $100 gift card drawing), From the data, it was found that the majority of students prefer a guaranteed incentive, especially when it comes to finishing a survey.