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Original equipment manufacturers (buyers) are increasingly involving suppliers in new product development as a means to increase efficiency and expand capabilities. To realize such benefits, however, the two firms need to have appropriate communication and goal structures to minimize friction while maximizing design quality.

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    Date Created
    2011
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  • Text
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    Note
    • Partial requirement for: Ph. D., Arizona State University, 2011
      Note type
      thesis
    • Includes bibliographical references (p. 159-180)
      Note type
      bibliography
    • Appendix A in English and Chinese
      Note type
      language
    • Field of study: Business administration (Supply chain management)

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    by Tingting Yan

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