Understanding Bots on Social Media - An Application in Disaster Response

Social media has become a primary platform for real-time information sharing among users. News on social media spreads faster than traditional outlets and millions of users turn to this platform to receive the latest updates on major events especially disasters. Social media bridges the gap between the people who are affected by disasters, volunteers who offer contributions, and first responders. On the other hand, social media is a fertile ground for malicious users who purposefully disturb the relief processes facilitated on social media. These malicious users take advantage of social bots to overrun social media posts with fake images, rumors, and false information. This process causes distress and prevents actionable information from reaching the affected people. Social bots are automated accounts that are controlled by a malicious user and these bots have become prevalent on social media in recent years.

In spite of existing efforts towards understanding and removing bots on social media, there are at least two drawbacks associated with the current bot detection algorithms: general-purpose bot detection methods are designed to be conservative and not label a user as a bot unless the algorithm is highly confident and they overlook the effect of users who are manipulated by bots and (unintentionally) spread their content. This study is trifold. First, I design a Machine Learning model that uses content and context of social media posts to detect actionable ones among them; it specifically focuses on tweets in which people ask for help after major disasters. Second, I focus on bots who can be a facilitator of malicious content spreading during disasters. I propose two methods for detecting bots on social media with a focus on the recall of the detection. Third, I study the characteristics of users who spread the content of malicious actors. These features have the potential to improve methods that detect malicious content such as fake news.