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Mink Social is a startup aimed at providing podcasters with a suite of tools to help them edit and market their content on social media. The company aims to solve the niche problem and difficulties podcasters face when promoting their long-form audio content online. Mink Social's unique solution involves automating

Mink Social is a startup aimed at providing podcasters with a suite of tools to help them edit and market their content on social media. The company aims to solve the niche problem and difficulties podcasters face when promoting their long-form audio content online. Mink Social's unique solution involves automating the backend work of editing and repurposing content into easy-to-market clips. The company's business model targets three distinct market segments: entry-level podcasters, established podcasters, and enterprise podcasting. Mink Social's competitive advantage is that it is the first social media promotion and editing platform exclusively for podcasts.

ContributorsLewandowski, Theodore (Author) / Pace, Jared (Co-author) / Kolli, Rishik (Co-author) / Sachdev, Hargun (Co-author) / Byrne, Jared (Thesis director) / Thomasson, Anna (Committee member) / Zock, Christopher (Committee member) / Barrett, The Honors College (Contributor) / Historical, Philosophical & Religious Studies, Sch (Contributor) / School of Accountancy (Contributor)
Created2023-05
Description

Mink Social is a startup aimed at providing podcasters with a suite of tools to help them edit and market their content on social media. The company aims to solve the niche problem of the difficulties podcasters face in promoting their long-form audio content online. Mink Social's unique solution involves

Mink Social is a startup aimed at providing podcasters with a suite of tools to help them edit and market their content on social media. The company aims to solve the niche problem of the difficulties podcasters face in promoting their long-form audio content online. Mink Social's unique solution involves automating the backend work of editing and repurposing content into easy-to-market clips. The company's business model targets three distinct market segments: entry-level podcasters, established podcasters, and enterprise podcasting. Mink Social's competitive advantage is that it is the first social media promotion and editing platform exclusively for podcasts.

ContributorsKolli, Rishik (Author) / Pace, Jared (Co-author) / Lewandowski, Theo (Co-author) / Sachdev, Hargun (Co-author) / Byrne, Jared (Thesis director) / Thomasson, Anna (Committee member) / Zock, Christopher (Committee member) / Barrett, The Honors College (Contributor) / Department of Information Systems (Contributor) / Computer Science and Engineering Program (Contributor) / School of Mathematical and Statistical Sciences (Contributor)
Created2023-05