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Company X has developed RealSenseTM technology, a depth sensing camera that provides machines the ability to capture three-dimensional spaces along with motion within these spaces. The goal of RealSense was to give machines human-like senses, such as knowing how far away objects are and perceiving the surrounding environment. The key

Company X has developed RealSenseTM technology, a depth sensing camera that provides machines the ability to capture three-dimensional spaces along with motion within these spaces. The goal of RealSense was to give machines human-like senses, such as knowing how far away objects are and perceiving the surrounding environment. The key issue for Company X is how to commercialize RealSense's depth recognition capabilities. This thesis addresses the problem by examining which markets to address and how to monetize this technology. The first part of the analysis identified potential markets for RealSense. This was achieved by evaluating current markets that could benefit from the camera's gesture recognition, 3D scanning, and depth sensing abilities. After identifying seven industries where RealSense could add value, a model of the available, addressable, and obtainable market sizes was developed for each segment. Key competitors and market dynamics were used to estimate the portion of the market that Company X could capture. These models provided a forecast of the discounted gross profits that could be earned over the next five years. These forecasted gross profits, combined with an examination of the competitive landscape and synergistic opportunities, resulted in the selection of the three segments thought to be most profitable to Company X. These segments are smart home, consumer drones, and automotive. The final part of the analysis investigated entrance strategies. Company X's competitive advantages in each space were found by examining the competition, both for the RealSense camera in general and other technologies specific to each industry. Finally, ideas about ways to monetize RealSense were developed by exploring various revenue models and channels.
ContributorsDunn, Nicole (Co-author) / Boudreau, Thomas (Co-author) / Kinzy, Chris (Co-author) / Radigan, Thomas (Co-author) / Simonson, Mark (Thesis director) / Hertzel, Michael (Committee member) / WPC Graduate Programs (Contributor) / Department of Psychology (Contributor) / Department of Finance (Contributor) / School of Accountancy (Contributor) / Department of Economics (Contributor) / School of Mathematical and Statistical Science (Contributor) / W. P. Carey School of Business (Contributor) / Computer Science and Engineering Program (Contributor) / Barrett, The Honors College (Contributor)
Created2016-05
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Description
Prenatal care is a widely administered preventative care service, and its adequate use has been shown to decrease poor infant and maternal health outcomes. Today however, in the United States, preterm birth rates remain among the highest in the industrialized world, with low socioeconomic women having the highest risk of

Prenatal care is a widely administered preventative care service, and its adequate use has been shown to decrease poor infant and maternal health outcomes. Today however, in the United States, preterm birth rates remain among the highest in the industrialized world, with low socioeconomic women having the highest risk of preterm births. This group of women also face the greatest barriers to access adequate prenatal care in the United States. This paper explores the viability of short message service to help bridge gaps in prenatal care for low socioeconomic women in the United States and provides areas for further research.
ContributorsMiles, Kelly Nicole (Author) / Ketcham, Jonathan (Thesis director) / Santanam, Raghu (Committee member) / Barrett, The Honors College (Contributor) / W. P. Carey School of Business (Contributor) / Department of Marketing (Contributor) / Department of Finance (Contributor)
Created2014-05
Description
The object of the present study is to examine methods in which the company can optimize their costs on third-party suppliers whom oversee other third-party trade labor. The third parties in scope of this study are suspected to overstaff their workforce, thus overcharging the company. We will introduce a complex

The object of the present study is to examine methods in which the company can optimize their costs on third-party suppliers whom oversee other third-party trade labor. The third parties in scope of this study are suspected to overstaff their workforce, thus overcharging the company. We will introduce a complex spreadsheet model that will propose a proper project staffing level based on key qualitative variables and statistics. Using the model outputs, the Thesis team proposes a headcount solution for the company and problem areas to focus on, going forward. All sources of information come from company proprietary and confidential documents.
ContributorsLoo, Andrew (Co-author) / Brennan, Michael (Co-author) / Sheiner, Alexander (Co-author) / Hertzel, Michael (Thesis director) / Simonson, Mark (Committee member) / Barrett, The Honors College (Contributor) / Department of Information Systems (Contributor) / Department of Finance (Contributor) / Department of Supply Chain Management (Contributor) / WPC Graduate Programs (Contributor) / School of Accountancy (Contributor)
Created2014-05
DescriptionA look at current 3D printing capabilities, and exploring the potential for additive manufacturing to transform the economy in the future.
ContributorsBennewitz, Chase (Co-author) / Paul, John (Co-author) / Parker, Kerry (Co-author) / Maltz, Arnold (Thesis director) / McDowell, John (Committee member) / Fujinami, Chris (Committee member) / Barrett, The Honors College (Contributor) / Department of Economics (Contributor) / Department of Supply Chain Management (Contributor) / W. P. Carey School of Business (Contributor)
Created2013-05
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Description
Military personnel are affected by muscle fatigue during the various missions and training regimens for their work. Muscle fatigue is caused by the overuse and lack of nutrients to muscles. When a soldier is fatigued, they are unable to perform at their maximum potential and are also more susceptible to

Military personnel are affected by muscle fatigue during the various missions and training regimens for their work. Muscle fatigue is caused by the overuse and lack of nutrients to muscles. When a soldier is fatigued, they are unable to perform at their maximum potential and are also more susceptible to injury. For military personnel to save time and money as well as become more efficient within the missions they deploy soldiers, muscle fatigue should be predicted. Predicting fatigue will allow for a reduced rate of negative exercise-related impacts. This means that soldiers will be able to avoid potential life threatening situations they encounter due to the muscle fatigue. The newest technology in wearable devices includes clothing that incorporates heart rate monitors, breathing rate and breathing depth sensors, and a database that converts this information into the amount of calories burned during a workout. Fatigue can be tracked and predicted in the military using wearable clothing with activity sensors, preventing further injury to the soldiers and optimizing performance output at all times. For military personnel, the ability to predict fatigue using this technology would be beneficial to the soldiers and the military as a whole.
ContributorsFalk, Brady Thomas (Author) / Lockhart, Thurmon (Thesis director) / Williams, Deborah (Committee member) / Harrington Bioengineering Program (Contributor) / Barrett, The Honors College (Contributor)
Created2016-05
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Description
The abortion debate has been a heated topic since the early 1970's when the monumental case, Roe v. Wade was decided. Roe v. Wade, along side of it's sister case Doe v. Bolton, ruled that no law restricting abortion could be passed and set the precedent that life did not

The abortion debate has been a heated topic since the early 1970's when the monumental case, Roe v. Wade was decided. Roe v. Wade, along side of it's sister case Doe v. Bolton, ruled that no law restricting abortion could be passed and set the precedent that life did not exist before birth. Before this time, people were largely unaware of what life inside the womb looked like and therefore had no reason to believe that life truly began at conception. As medical technology has revealed more about life inside the womb, the pro-life movement has been tasked with the uphill battle to shift the discussion around the topic. Because people now spend so much time using various forms of technology, it has become an effective way for groups and organizations to come in contact with large amounts of people. This is something the pro-life group has not only done, but has excelled at. By successfully utilizing advancing technology combined with new medical tools and discoveries, the pro-life movement has successfully gained an increasingly large momentum and following in a relatively short amount of time. Recognizing that technology alone does not have the ability to change people's hearts, but must be backed up with arguments and strong evidence, this paper will explore the medical advances that helped drive pro-life arguments, the technological advances that have become a platform to disseminate this information, and ways the pro-life movement has utilized each new form of technology. Lastly, this paper will explore the amount of growth the pro-life movement has experienced since the early 1970's. In the end, the pro-life movement has successfully combined all these different advances to create a movement that has reached a vast audience and gained exponential awareness and momentum. They have used everything from social media, the Internet, and videos to spread the truth about abortion. As a result, minds are being changed, people are driven into action, and babies are being saved.
ContributorsSnyder, Lorne Lynn (Author) / Critchlow, Donald (Thesis director) / Anderson, Owen (Committee member) / Barrett, The Honors College (Contributor) / Department of Supply Chain Management (Contributor) / School of Politics and Global Studies (Contributor)
Created2014-12
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Description

For many, a long-distance hike on the 2,650+ mile Pacific Crest Trail (PCT) is the adventure of a lifetime. The federally designated National Scenic Trail passes through 48 Wilderness Areas in California, Washington, and Oregon on its way from Mexico to Canada. The trail experience on the PCT has been

For many, a long-distance hike on the 2,650+ mile Pacific Crest Trail (PCT) is the adventure of a lifetime. The federally designated National Scenic Trail passes through 48 Wilderness Areas in California, Washington, and Oregon on its way from Mexico to Canada. The trail experience on the PCT has been changing rapidly over the last 20 years due to two main factors: a four-fold increase in hikers attempting the whole trail each season; and hikers’ rapid adoption of digital technology like smartphones, GPS, and satellite messengers. Through a literature review and accompanying hiker survey, this study aimed to determine how these two factors have combined to alter the trail experience. Despite increased traffic on the trail, hikers appear to still be able to find ample solitude and a feeling of escape from society, and they reported being more likely to form lasting friendships as part of a “trail family”. However, increased traffic has altered many of the sensitive natural landscapes along the trail, contributed to the retirement of some iconic “trail angels” and led to increased conflict between subcultures within the community. Digital technology usage, particularly the use of smartphones and GPS-capable mapping apps, seems to be linked to decreased feelings of solitude, self-sufficiency, and escape. However, digital devices have helped democratize long-distance hiking by simplifying the logistics of long-distance hikes. Users of the devices also did not report reduced feelings of freedom or challenge from their hikes. Moreover, device users still felt that they were disconnecting with technology when hiking on the trail. Acknowledging both positive and negative effects of the changing trail experience, hikers can make more informed decisions about how to mitigate the negative impacts and maximize the positive impacts on the aspects of the trail experience they care the most about.

ContributorsDeSimone, Dante (Author) / Shaeffer, Duncan (Thesis director) / Schmidt, Peter (Committee member) / Harrington Bioengineering Program (Contributor) / Barrett, The Honors College (Contributor)
Created2021-05
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Description
Sustainable supply chain management has become increasingly more important for companies over the last decade. The need to create socially and environmentally sustainable supply chains that are also efficient and profitable is no longer something companies should do, but rather something they must do to stay competitive and successful in

Sustainable supply chain management has become increasingly more important for companies over the last decade. The need to create socially and environmentally sustainable supply chains that are also efficient and profitable is no longer something companies should do, but rather something they must do to stay competitive and successful in the long run. Through the examination of scholarly supply chain literature, case studies, and industry reports with an emphasis on digital technology, supply chain, and sustainability, a conceptual model was created to begin the research in the area of cost savings through the use of digital technologies to enable companies to be more sustainable. This paper works to define the terms sustainability, sustainable supply chain management, and intelligent supply chain designs. It focuses on the positive social and environmental impact of the implementation of leading-edge digital technologies in supply management processes by creating transparency, efficiency, and reliability throughout the supply chain. Through an applied analysis of Mattel, Rana Plaza, Nike, and Coca-Cola and a cost-benefit analysis, it is concluded that companies that implement blockchain technology into their supply management process designs may create more sustainable supply chains while increasing savings and increasing profits. Blockchain may provide the reliability and transparency needed to better manage the supply management process which will evoke better business decisions. Intelligent supply chain designs improve the environmental and social sustainability of a company while maintaining a competitive edge.

Keywords. Supply Chain Management, Social Responsibility, Sustainability, Economics, Supply Management, Blockchain, Intelligent Technology
Paper Type. Conceptual Paper
ContributorsVon Mizener, Noel Maria Yvonne Svetlana (Author) / Carter, Craig (Thesis director) / Forst, Bradley (Committee member) / Dean, W.P. Carey School of Business (Contributor) / Department of Information Systems (Contributor) / Department of Supply Chain Management (Contributor) / Barrett, The Honors College (Contributor)
Created2019-05
Description
This project was performed to uncover new trends and insights in the fields of entrepreneurship and emerging technology for 2019 and then compare these trends to the landscape at Arizona State University. The 2019 South by Southwest Interactive Conference and Trade Shows were attended by the researchers and the experience

This project was performed to uncover new trends and insights in the fields of entrepreneurship and emerging technology for 2019 and then compare these trends to the landscape at Arizona State University. The 2019 South by Southwest Interactive Conference and Trade Shows were attended by the researchers and the experience was captured on video. In addition, the information and trends uncovered at this conference were used to direct secondary research that ultimately culminated into a final presentation that highlights new and positive courses of action for Arizona State’s entrepreneurship and innovation programs that will continue their growth on a national and international basis. This paper serves as scholarly support and evidence of the researcher’s suggestions in the final presentation.
ContributorsSwiszowski, Cole (Co-author) / Rost, Tanner (Co-author) / Trujillo, Rhett (Thesis director) / Sebold, Brent (Committee member) / Department of Management and Entrepreneurship (Contributor) / Department of Supply Chain Management (Contributor) / Department of Finance (Contributor) / Barrett, The Honors College (Contributor)
Created2019-05
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Description
Supply chain is changing. The focus has always been on information and how it is used to get a product to the right place at the right time. But now, there is a greater emphasis on speed. Speed in how information is transferred and how decisions are made. In the

Supply chain is changing. The focus has always been on information and how it is used to get a product to the right place at the right time. But now, there is a greater emphasis on speed. Speed in how information is transferred and how decisions are made. In the new era of Supply Chain 4.0, companies in every industry are in a race to use digital technologies to achieve this speed. These digital technologies include Artificial Intelligence, Machine Learning, Internet of Things, and Blockchain.

The challenges that companies face when digitally transforming the supply chain can often be self-inflicted. This paper will address those challenges and provide a structured approach to a successful transformation. It will also share insight from interviews conducted with the CIO and directors of three different companies as well various studies from outside sources. The purpose is to urge business leaders to re-evaluate the way they approach digital transformation in the supply chain to close information gaps and provide value to the whole organization.
ContributorsRamesh, Sanjana (Author) / Davila, Eddie (Thesis director) / Blackmer, Cindie (Committee member) / Department of Information Systems (Contributor, Contributor) / Department of Supply Chain Management (Contributor) / Dean, W.P. Carey School of Business (Contributor) / Barrett, The Honors College (Contributor)
Created2019-05