Marketers today have found a way to expose sexualized content to young girls. Intentional or not, girls are taking notice of it and it shows in the increasing numbers of mental and physical disorders. This thesis attempts to synthesis previous research studies and current examples of sexual objectification of women in the hopes to create more awareness on the sexualization of girls. Several aspect play a significant role in shaping young girls including how females are portrayed in the media, how the beauty standards continue to change with the current trends, and how parents are playing an influential role in their children's lives. I will propose some recommendations about what we, as a society, can do to help parents and children grow up in this hyper sexualized world.
Details
- Sexualization of Young Girls
- Foster, Nicole Michelle (Author)
- Montoya, Detra (Thesis director)
- Ketcham, Jonathan (Committee member)
- Department of Marketing (Contributor)
- W. P. Carey School of Business (Contributor)
- Department of Finance (Contributor)
- Barrett, The Honors College (Contributor)