ASU Electronic Theses and Dissertations
This collection includes most of the ASU Theses and Dissertations from 2011 to present. ASU Theses and Dissertations are available in downloadable PDF format; however, a small percentage of items are under embargo. Information about the dissertations/theses includes degree information, committee members, an abstract, supporting data or media.
In addition to the electronic theses found in the ASU Digital Repository, ASU Theses and Dissertations can be found in the ASU Library Catalog.
Dissertations and Theses granted by Arizona State University are archived and made available through a joint effort of the ASU Graduate College and the ASU Libraries. For more information or questions about this collection contact or visit the Digital Repository ETD Library Guide or contact the ASU Graduate College at gradformat@asu.edu.
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- All Subjects: Business Administration
- Creators: Pei, Ker-Wei
efficiency in resources allocation, and lacking in quality on personnel training. To achieve core competitiveness and value creation, it is important that the health nutrition & wellness industry must meet the needs of Chinese market and its customers with a customer centric perspective to design a firm’s organization strucrture and management processes. This thesis is based on an analysis of the competitive landscape faced by the nutrition & wellness industry as exemplified by By-Health.Ltd. The investigation begins with an analysis and synthsis of the common industry practices on sales & distribution channels for their underlying similarities and differences in product strategies, branding strategies, and agency models on incentive design and profit sharing mechanisms. Through an empirical survey, this thesis also investigate customer’s demand for nutritious and healthy products. The results through factor analysis reveal that such demands are driven by individual factor, product factor, enterprise factor and environmental factor. The study concludes with a proposed framework to link customer value through three innovative designs in sales and distribution: community marketing model, sharing marketing model and Internet factory marketing model.
本课题发现当前的政务平台逐步引入PPP模式,借助社会资源开发政务平台。但是,PPP模式是否有利于政务平台的建设,受到哪些因素的制约,如何更好地利用PPP模式进行开发工作,这些问题在现前的研究中没有得到很好地探索。带着这些问题,本课题对PPP模式在政务平台建设中的作用进行了深入剖析。主要研究内容如下:
在第一部分中,本课题政府公共服务和政务相关理论进行了全面整理,发现政务平台要想走出一条健康发展之路,需要借助社会资源进行市场化,而PPP模式符合当前政务平台建设的需要。本文对PPP模式在国内外电子政务的应用进行了分析,提出了本文的研究主题。
在第二部分中,本文对华东地区50座城市的政务平台进行了调研,对常见问题进行了整理,发现PPP模式已经广泛应用于政务平台建设中,且主要有四种模式,本文对50座城市的政务平台建设情况进行了数据采集,并进行了深入分析。
在第三部分中,结合调研现状和文献研究成果,提出了PPP模式影响政务平台建设的相关假设,并构建了计量模型。通过短面板分析验证假设,并进行了Robust分析,证实结论的普适性。
在第四部分中,本文分析了研究结果,认为政务平台采用PPP模式能够有效促进政务平台的建设水平,提高用户满意度;并且PPP模式与合作企业的估摸、信息的透明程度和平台的交互能力存在显著的交互作用,共同影响用户对政务平台的评价。政府引入PPP模式,充分对接可利用资源,并加强盈利控制,对当前政务平台的建设是具有积极意义的。
第一,界定政府充分授权下水环境企业战略联盟内涵,分析其形成的理论基础、水环境企业战略联盟的类型、发展差异性及战略联盟动因。通过梳理战略联盟理论国内外研究现状回顾及评述,提出政府充分授权下水环境企业战略联盟模式研究的主要问题。
第二,探索政府充分授权下水环境企业战略联盟模式的影响因素。通过对水环境基础设施战略联盟项目合同关键内容的深入分析,识别出政府充分授权下水环境企业战略联盟模式的关键影响因素。
第三,实证分析各关键因素对政府充分授权下水环境企业战略联盟模式效果的影响。运用回归分析方法对项目规模、政府政策、监督管理、激励机制、风险分配和投资回报对联盟模式效果的影响进行实证检验,验证了各影响因素对政府充分授权下水环境企业战略联盟模式效果的正向作用。
最后,对政府充分授权下水环境企业战略联盟模式影响因素及作用研究的结论进行总结。
seasoned equity offerings and variables of market and firm characteristics in China Ashare
market. A multiple-factor linear regression model is constructed to estimate this
relation and the result canhelp investors to determine the future return of private
placement stocks.
In this paper, I first review past theories about private placement stocks, including how
the large shareholder participation, the discount of private offerings, the firm
characteristics, and the investment on firm value will affect the return of private
offerings.
According to the past literature, I propose four main factors that may affect the
return of private placement. They are the large shareholders participation in private
placement; the discount that private placement could offer; the characteristics of the
companies that offer a private placement and the intrinsic value of such companies. I
adopt statistic and correlational analysis to test the impact of each factor. Then,
according to this single-factor analysis, I set up a multiple-factor linear regression model
on private seasoned equity offerings return in Chapter Four.
In the last two chapters, I apply this quantitative model to other fields. I use this
model to testify current financial products of private placement and develop investmen
strategies on stocks with private seasoned equity offerings in secondary market. My
quantitative strategy is useful according to the result of setback test.
Through theoretical research and case analysis, research management innovation impact on business performance. Effect of Zhong’an real estate marketing partner and business partner system on corporate performance, in order to validate the research theme. The main conclusions are as follows:
(1) Management innovation has significantly enhance enterprise performance. The effectiveness of the marketing partner and business partner has significantly enhance enterprise performance. Business partner has a great role in promoting the operation of the project management, is the overall level of a project management; marketing partners, is mainly in terms of sales and cost impact on enterprise performance.
(2) Partner institution granting autonomous decision-making team, reduced decision-making mistakes to achieve an efficient management; at the same time encourage and cultivate internal talent, improve the staff's initiative and enthusiasm.