Barrett, The Honors College Thesis/Creative Project Collection
Barrett, The Honors College at Arizona State University proudly showcases the work of undergraduate honors students by sharing this collection exclusively with the ASU community.
Barrett accepts high performing, academically engaged undergraduate students and works with them in collaboration with all of the other academic units at Arizona State University. All Barrett students complete a thesis or creative project which is an opportunity to explore an intellectual interest and produce an original piece of scholarly research. The thesis or creative project is supervised and defended in front of a faculty committee. Students are able to engage with professors who are nationally recognized in their fields and committed to working with honors students. Completing a Barrett thesis or creative project is an opportunity for undergraduate honors students to contribute to the ASU academic community in a meaningful way.
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- Creators: Eaton, John
The purpose of this project was to examine the retail grocery industry in the United States. Focusing on three highly successful regional grocery chains, I used primary and secondary research to determine if these chains should expand nationwide for increased revenue and profitability.
The FIFA Men’s World Cup is returning to the United States for the first time since 1994 and will be the very first edition to host 48 teams, 80 total games, and have three host countries. The bid process for this edition of the World Cup is extremely complicated, and the final host cities for the United States are not yet known. What follows is a recommendation to FIFA on who the ten host cities from the United States should be in 2026. Based on the FIFA Bid Book that the bid from the United States, Canada, and Mexico sent to FIFA, along with additional research and surveys sent to fans, the final ten host cities from the United States should be Atlanta, Los Angeles, Dallas, New York/New Jersey, Miami, Houston, San Francisco, Seattle, Denver, and Baltimore/Washington DC. Further, it is shocking that the City of Phoenix did not submit a bid to host games in the 2026 FIFA World Cup. Following the recommendation of the final ten host cities, a potential bid for Phoenix to host the games is created that likely would have won the city the rights to host matches because of Phoenix’s high potential revenue, new stadium, and city location. Ultimately, if Phoenix would have sent this bid to FIFA, they would have an extremely strong case for hosting games in the 2026 FIFA World Cup.
Our thesis focuses on sports medicine and specific rehabilitation techniques. It highlights the aspects of marketing and bioscience/health for these various sports medicine rehabilitation techniques. The several different rehab techniques we focused on were Scraping, Cupping, and Normatec, where we will highlighted how these are marketed, such as what they are advertised to do, while researching the health benefits and results of the techniques, and if these techniques produce the best recovery effects, and are effective, for athletes.
Our thesis focuses on sports medicine and specific rehabilitation techniques. It highlights the aspects of marketing and bioscience/health for these various sports medicine rehabilitation techniques. The several different rehab techniques we focused on were Scraping, Cupping, and Normatec, where we will highlighted how these are marketed, such as what they are advertised to do, while researching the health benefits and results of the techniques, and if these techniques produce the best recovery effects, and are effective, for athletes.
Liga MX soccer is on the rise with 18 clubs that are part of the league. The league has had some hardships with acquiring sponsorship. Two big sponsors for the league are BBVA Bancomer and Voit. The focus of this marketing plan is to look at current trends and factors that are associated with the league. Recommendations are given for the league to acquire sponsors to help the league continue to grow and succeed.