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Description

Public engagement is increasingly viewed as an important pillar of scientific scholarship. For early career and established scholars, however, navigating the mosaic landscape of public education and science communication, noted for rapid “ecological” succession, can be daunting. Moreover, academics are characterized by diverse skills, motivations, values, positionalities, and temperaments that

Public engagement is increasingly viewed as an important pillar of scientific scholarship. For early career and established scholars, however, navigating the mosaic landscape of public education and science communication, noted for rapid “ecological” succession, can be daunting. Moreover, academics are characterized by diverse skills, motivations, values, positionalities, and temperaments that may differentially incline individuals to particular public translation activities.

ContributorsAmorim, Carlos Eduardo G (Author) / Dasari, Mauna (Author) / Durgavich, Lara (Author) / Hinde, Katie (Author) / Kissel, Marc (Author) / Lewton, Kristi L (Author) / Loewen, Tisa (Author)
Created2021
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Description

Since 2018, MMM team members have written sport-style summaries following the live "play-by-play" narration of simulated combatant encounters on social media. These summaries, highlighting key adaptations, human impacts, and other scholarly information, have been provided to educators to describe tournament outcomes to their learners who do not follow the battle

Since 2018, MMM team members have written sport-style summaries following the live "play-by-play" narration of simulated combatant encounters on social media. These summaries, highlighting key adaptations, human impacts, and other scholarly information, have been provided to educators to describe tournament outcomes to their learners who do not follow the battle narrations "live" on social media.

ContributorsLesciotto, Kate M (Author) / Martin, Jessica Leigh, 1991- (Author) / Krell, Jason (Author) / Hinde, Katie (Author, Researcher) / Anderson, Chris (Researcher) / Brokaw, Alyson F (Researcher) / Chestnut, Tara (Researcher) / Connors, Patrice K. (Researcher) / Dasari, Mauna (Researcher) / Drew, Josh (Researcher) / Durgavich, Lara (Researcher) / Hilborn, Anne W. (Researcher) / Kissel, Marc (Researcher) / Lee, Danielle N. (Researcher) / Lewton, Kristi L (Researcher) / Light, Jessica (Researcher) / Murphy, Asia (Researcher) / Tanis, Brian   (Researcher) / Varner, Jo (Researcher) / Wrenford, Kwasi (Researcher)
Created2022
Education and Outreach: March Mammal Madness and the power of narrative in science outreach
Description

March Mammal Madness is a science outreach project that, over the course of several weeks in March, reaches hundreds of thousands of people in the United States every year. We combine four approaches to science outreach – gamification, social media platforms, community event(s), and creative products – to run a

March Mammal Madness is a science outreach project that, over the course of several weeks in March, reaches hundreds of thousands of people in the United States every year. We combine four approaches to science outreach – gamification, social media platforms, community event(s), and creative products – to run a simulated tournament in which 64 animals compete to become the tournament champion. While the encounters between the animals are hypothetical, the outcomes rely on empirical evidence from the scientific literature. Players select their favored combatants beforehand, and during the tournament scientists translate the academic literature into gripping “play-by-play” narration on social media. To date ~1100 scholarly works, covering almost 400 taxa, have been transformed into science stories. March Mammal Madness is most typically used by high-school educators teaching life sciences, and we estimate that our materials reached ~1% of high-school students in the United States in 2019. Here we document the intentional design, public engagement, and magnitude of reach of the project. We further explain how human psychological and cognitive adaptations for shared experiences, social learning, narrative, and imagery contribute to the widespread use of March Mammal Madness.

ContributorsHinde, Katie (Author) / Amorim, Carlos Eduardo G (Author) / Brokaw, Alyson F (Author) / Burt, Nicole M (Author) / Casillas, Mary C (Author) / Chen, Albert (Author) / Chestnut, Tara (Author) / Connors, Patrice K. (Author) / Dasari, Mauna (Author) / Ditelberg, Connor Fox (Author) / Dietrick, Jeanne (Author) / Drew, Josh (Author) / Durgavich, Lara (Author) / Easterling, Brian (Author) / Henning, Charon (Author) / Hilborn, Anne W. (Author) / Karlsson, Elinor K (Author) / Kissel, Marc (Author) / Kobylecky, Jennifer (Author) / Krell, Jason (Author) / Lee, Danielle N. (Author) / Lesciotto, Kate M (Author) / Lewton, Kristi L (Author) / Light, Jessica (Author) / Martin, Jessica Leigh, 1991- (Author) / Murphy, Asia (Author) / Nickley, William (Author) / Nuñez-de la Mora, Alejandra (Author) / Pellicer, Olivia (Author) / Pellicer, Valeria (Author) / Perry, Anali Maughan (Author) / Schuttler, Stephanie (Author) / Stone, Anne C (Author) / Tanis, Brian   (Author) / Weber, Jesse (Author) / Wilson, Melissa A. (Author) / Willcocks, Emma (Author) / Anderson, Chris (Author)
Created2021-02-22
Description

The New Jersey Childhood Obesity Study, funded by the Robert Wood Johnson Foundation, aims to provide vital information for planning, implementing and evaluating interventions aimed at preventing childhood obesity in five New Jersey municipalities: Camden, Newark, New Brunswick, Trenton, and Vineland. These five communities are being supported by RWJF's New

The New Jersey Childhood Obesity Study, funded by the Robert Wood Johnson Foundation, aims to provide vital information for planning, implementing and evaluating interventions aimed at preventing childhood obesity in five New Jersey municipalities: Camden, Newark, New Brunswick, Trenton, and Vineland. These five communities are being supported by RWJF's New Jersey Partnership for Healthy Kids program to plan and implement policy and environmental change strategies to prevent childhood obesity.

Effective interventions for addressing childhood obesity require community specific information on who is most at risk and on contributing factors that can be addressed through tailored interventions that meet the needs of the community.

Using a comprehensive research study, the Center for State Health Policy at Rutgers University is working collaboratively with the State Program Office for New Jersey Partnership for Healthy Kids and the five communities to address these information needs. The main components of the study include:

A household survey of 1700 families with 3 -18 year old children

De-identified heights and weights data from public school districts

Assessment of the food and physical activity environments using objective data

Data books and maps based on the results of the study are being shared with the community coalitions in the five communities to help them plan their interventions.

Created2010
Description

Selected narrations, or Play by Plays, to illustrate how matches in the annual March Mammal Madness Tournament are conducted and communicated. Referenced in “March Mammal Madness and the Power of Narrative in Science Outreach” (full citation coming and will link to KEEP record once created).

ContributorsChestnut, Tara (Creator) / Connors, Patrice K. (Creator) / Desari, Mauna (Creator) / Hilborn, Anne W. (Creator) / Hinde, Katie (Creator) / Light, Jessica (Creator)