Matching Items (18)
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This thesis will examine market research relating to consumer food trends and the business environment of Austin, Texas in order to evaluate the initial feasibility of establishing a small hydroponic produce farm. A main concern of this report is to provide a general overview of hydroponics and its potential advantages

This thesis will examine market research relating to consumer food trends and the business environment of Austin, Texas in order to evaluate the initial feasibility of establishing a small hydroponic produce farm. A main concern of this report is to provide a general overview of hydroponics and its potential advantages over traditional farming methods as a technique for producing food products for consumers in a local setting. To explore the potential of establishing such a venture, this report will also include a partial business plan focusing on the marketing strategy of initiating a hydroponic produce farm in Austin.
ContributorsShriver, John Andrew (Author) / Schmitz, Troy (Thesis director) / Manfredo, Mark (Committee member) / Barrett, The Honors College (Contributor) / Department of Information Systems (Contributor) / Department of Supply Chain Management (Contributor) / W. P. Carey School of Business (Contributor)
Created2015-05
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A description of the robotics principles, actuators, materials, and programming used to test the durability of dendritic identifiers to be used in the produce supply chain. This includes the application of linear and rotational servo motors, PWM control of a DC motor, and hall effect sensors to create an encoder.

ContributorsRobertson, Stephen (Author) / Kozicki, Michael (Thesis director) / Manfredo, Mark (Committee member) / Electrical Engineering Program (Contributor, Contributor) / Barrett, The Honors College (Contributor)
Created2021-05
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Celiac Disease (CD) is now widespread as one in 133 people are currently diagnosed, while there were only one in 150 in 2006. Much of the research concerning CD is still in the early stages, as formal epidemiological studies are relatively recent. CD is aggravated by the consumption

Celiac Disease (CD) is now widespread as one in 133 people are currently diagnosed, while there were only one in 150 in 2006. Much of the research concerning CD is still in the early stages, as formal epidemiological studies are relatively recent. CD is aggravated by the consumption of gluten, which is found mainly in wheat, rye, oats, and barley. Not surprisingly, the rising prevalence of CD has created a significant business opportunity for food manufacturers in developing products that are tailored to CD sufferers. While the entire Gluten-Free (GF) industry has been experiencing double digit growth rates, the expansion in available snack foods has outstripped all others. Observation of GF snack food prices suggests that food manufacturers are responding to high retail prices associated with GF foods. However, GF foods are often also advertised with other attributes that generally sell for a premium over conventional foods. Therefore, whether the high retail price for GF snack foods can be attributed specifically to the GF attribute is an empirical question. The objective of this research is to determine whether there is a retail-price premium for GF snack foods and, if there is, to estimate its magnitude. A hedonic pricing model is used to answer this question. Specifically, a hedonic pricing model was applied to a unique dataset of snack food products in order to estimate the marginal value for the GF attribute, while controlling for a number of other important attributes. Results show that the GF attribute is both economically and statistically significant, implying a premium of nearly $1.86 above gluten-containing products. Production costs for smaller manufacturers can be two to three times higher for GF foods relative to non-GF foods, but this still implies an excess premium of over $0.50 (assuming 40% margins). However, high premiums may not last as large retailers are utilizing their influence over suppliers to keep retail margins low. Therefore, the primary implication of the research is that the rapid growth in recent years can easily be explained on economic grounds for large agribusinesses, as this implies a major profit opportunity.
ContributorsSampson, Jed Philip (Author) / Richards, Timothy (Thesis advisor) / Manfredo, Mark (Committee member) / Pofahl, Geoffrey (Committee member) / Arizona State University (Publisher)
Created2010
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Over the course of 2015-2017, the ASU-SCMA/UASGC Outreach program was developed at Arizona State University (ASU) to support both high school students and college students interested in supply chain management careers. In particular, the program targets the high school students of the Urban Assembly School for Global Commerce (UASGC) and

Over the course of 2015-2017, the ASU-SCMA/UASGC Outreach program was developed at Arizona State University (ASU) to support both high school students and college students interested in supply chain management careers. In particular, the program targets the high school students of the Urban Assembly School for Global Commerce (UASGC) and the college students of the ASU Supply Chain Management Association (ASU-SCMA). High school students are partnered with college students in a year-long mentoring program that allows both parties to develop professional supply chain skills. The work of the ASU-SCMA/UASGC Outreach Program is particularly important because it provides UASGC with much needed resources to address urban poverty issues in New York using career and technical education. The Urban Assembly describes its student group as "at-risk, under-resourced youth," and of those youth: - 85% are low-income - 83% enter high school below grade level in at least one subject - 20% require Individualized Education Plans (Special Needs) (urbanassembly.org). The Outreach Program addresses the above issues by providing the high school students with collegiate mentors that develop supply chain and college readiness resources in the form of a case study, site tour, supply chain simulation and presentations. In order to be considered successful, the program must first, equip the high school mentees with tools and skills for a professional career, specifically supply chain management, that they would not otherwise be exposed to; and second, motivate the collegiate participants who are about to enter the workforce to continue to participate in mentoring throughout their careers. This program documents the efforts and results of the pilot year for the Outreach Program that took place from September 2016 through March 2017. Through this pilot program, it was determined that the ASU-SCMA/UASGC Outreach Program is effective and valuable. In fact, the program found that: - 75% of the high school students agreed or strongly agreed that the program helped them learn new business skills. - 75% of the high school students agreed that the program taught them new, interesting things about supply chain. - 75% of the high school students became more interested in college. 100% of the college mentors agreed or strongly agreed that they gained new and important supply chain and professional skills. The success of the pilot year has led to plans for the Outreach Program to become an annual project for ASU-SCMA. This is a program that will continue for the foreseeable future.
ContributorsLam, Tiffany Ai (Author) / Davila, Eduardo (Thesis director) / Manfredo, Mark (Committee member) / Department of Economics (Contributor) / Department of Information Systems (Contributor) / Department of Supply Chain Management (Contributor) / Barrett, The Honors College (Contributor)
Created2016-12
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The restaurant opening process for "Muse & Market" was documented and evaluated. For my creative project, I served as the Director of Business Development for "Muse & Market" and assisted in the carrying out of activities including supplier selection, functional retail assembly and other key decision making. I paralleled this

The restaurant opening process for "Muse & Market" was documented and evaluated. For my creative project, I served as the Director of Business Development for "Muse & Market" and assisted in the carrying out of activities including supplier selection, functional retail assembly and other key decision making. I paralleled this experience by researching best practices in the restaurant industry. I performed research by reviewing academic literature and online sources and by interviewing marketing managers and restauranteurs in New York City and Phoenix, AZ. I compiled a list of best practices based off of the commonalities from my research and interviews. I then compared these findings to what I experienced at Muse & Market to determine which of Muse & Market's launch preparation activities aligned with which best practices. I also identified areas of improvement for Muse & Market based on this comparison. Lastly I offered my key takeaways from my experience as an aspiring entrepreneur in the restaurant industry.
ContributorsHyland, Ashley Lauren (Author) / Manfredo, Mark (Thesis director) / Davila, Eddie (Committee member) / Morrison School of Agribusiness (Contributor) / Department of Information Systems (Contributor) / Department of Supply Chain Management (Contributor) / Barrett, The Honors College (Contributor)
Created2016-12
Description

This Thesis Project was completed to gain experience in how to create a viable business concept pitch as part of the start-up venture process. During the course of the project the company name–“Vibes Clothing”–and business proposition–“To provide fashion-minded athletic individuals with stylish, versatile, and fully functional luminescent clothing.”–were conceived. However,

This Thesis Project was completed to gain experience in how to create a viable business concept pitch as part of the start-up venture process. During the course of the project the company name–“Vibes Clothing”–and business proposition–“To provide fashion-minded athletic individuals with stylish, versatile, and fully functional luminescent clothing.”–were conceived. However, to further develop the company idea into a viable business concept, market analysis, and customer research were conducted. The identified market conditions and customer desires were then utilized to refine Vibes Clothing's logo, brand, and product. These business and design considerations were then strategically implemented in a men’s-model luminescent clothing prototype. As a further part of ‘the creation of a business concept pitch’–typical of one given at a pitch competition or to a group of investors–a business executive summary and funding pitch presentation were also created. Ultimately, this Thesis Project successfully culminated as a formal business concept pitch; wherein a functional display prototype, business executive summary, and funding pitch presentation were all developed.

ContributorsWrublik, Simon-Peter (Author) / Wrublik, Joshua (Co-author) / Cho, Steve (Thesis director) / Manfredo, Mark (Committee member) / Barrett, The Honors College (Contributor) / Engineering Programs (Contributor)
Created2023-05
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Purpose: This paper serves to illustrate the risks that affect multinational organizations during this new era of global production and increased supply chain complexity. This paper also strives to showcase the benefits of conducting a Network Optimization analysis on a firm’s logistics system including but not limited to reducing the

Purpose: This paper serves to illustrate the risks that affect multinational organizations during this new era of global production and increased supply chain complexity. This paper also strives to showcase the benefits of conducting a Network Optimization analysis on a firm’s logistics system including but not limited to reducing the impact of supply chain market and operational risk, improving efficiency, and increasing cost savings across the organization. Approach: This paper will have two main sections beginning with an in depth look into the theory supporting supply chain logistics network optimizations. Through this literature review, the best practices in the industry will be compared to risk mitigation methodology to determine an analytical process that can be applied to companies considering conducting a network optimization. The second stage of this paper takes a clinical look at the aerospace industry and the implementation process of a Logistics Network Optimization at an industry leader to ultimately recommend additional considerations they should implement into their process. Recommendation: To ensure the effective adoption of a network optimization in the aerospace industry, and other manufacturing industries, the maintenance of logistics data and creation of long term 3PL partnerships are needed for success. It is also important to frame a network optimization not as an operational project, but rather a critical business process aimed to mitigate risk within the supply chain though a four-stage risk identification process.

ContributorsAnanieva, Lorena (Author) / Keane, Katy (Thesis director) / Manfredo, Mark (Committee member) / Barrett, The Honors College (Contributor) / Department of Information Systems (Contributor) / Department of Supply Chain Management (Contributor) / Department of Economics (Contributor) / Dean, W.P. Carey School of Business (Contributor) / Morrison School of Agribusiness (Contributor)
Created2022-05
Description

Out of all fifty states, Arizona boasts the greatest number of sunny days, which comes as no surprise to its residents. According to a CDC data report, Arizona has an average of nearly 286 total days of sun exposure. This sheer amount of sunlight could lead to the assumption that

Out of all fifty states, Arizona boasts the greatest number of sunny days, which comes as no surprise to its residents. According to a CDC data report, Arizona has an average of nearly 286 total days of sun exposure. This sheer amount of sunlight could lead to the assumption that Arizona is also leading the way in harvesting this solar energy, but that isn’t the case. According to the S.E.I.A (Solar Energies Industries Association), Arizona is the fifth largest solar producer, while California comes in first by a significant lead. What happened in the history of California that caused this disparity in solar production that we see today and should Arizona follow in its footsteps? In this video essay, I consider the historical impact that climate change has had on California that directly led them to adopt environmental policies, such as wildfires, droughts, smog, and sea-level rise. These events threaten California specifically, due to its uniquely high population, geography, and climate, and they will continue to get worse as climate change subsists. Due to the persistent threat that they face, California was forced to pass environmental regulations that ultimately ended up developing them into a leader in environmental protectionism. Arizona, while also facing droughts, high heat, and poor air quality, has had its environmental progress greatly hindered by a lack of cohesive action at the State level. Based on information from the U.S Energy Information Agency, over the past 30 years, Arizona has been one of, if not the highest, carbon-dioxide emitters in the West. For a time there was some political response to this fact, but eventually, its momentum was halted in favor of economic challenges and continually stunted by mixed agendas, which polarized Arizona parties even more and left city governments to deal with climate change on their own. With solar being the cheapest means of clean energy production, it seems unavoidable that it will develop eventually. Solar becoming a topic of such polarization in Arizona makes it much more challenging, as it can only progress with bipartisan support, but climate change is inevitable so discourse has to be the first step towards meaningful change.

ContributorsSalvaggio, Niko (Author) / Manfredo, Mark (Thesis director) / Englin, Jeffrey (Committee member) / Barrett, The Honors College (Contributor) / Dean, W.P. Carey School of Business (Contributor)
Created2022-05
Description
The purpose of this research is to better understand the potential use environment of a Dendritic Identifier within the current leafy green supply chain, including the exploration of potential costs of implementation as well as non-economic costs. This information was collected through an extensive review of literature and through the

The purpose of this research is to better understand the potential use environment of a Dendritic Identifier within the current leafy green supply chain, including the exploration of potential costs of implementation as well as non-economic costs. This information was collected through an extensive review of literature and through the engagement in in-depth interviews with professionals that work in the growing, distribution, and processing of leafy greens. Food safety in the leafy green industry is growing in importance in the wake of costly outbreaks that resulted and recalls and lasting market damage. The Dendritic Identifier provides a unique identification tag that is unclonable, scannable, and compatible with blockchain systems. It is a digital trigger that can be implemented throughout the commercial leafy green supply chain to increase visibility from farm to fork for the consumer and a traceability system for government agencies to trace outbreaks. Efforts like the Food Safety Modernization Act, the Leafy Green Marketing Agreement, and other certifications aim at establishing science-based standards regarding soil testing, water, animal feces, imports, and more. The leafy green supply chains are fragmented in terms of tagging methods and data management services used. There are obstacles in implementing Dendritic Identifiers in that all parties must have systems capable of joining blockchain networks. While there is still a lot to take into consideration for implementation, solutions like the IBM Food Trust pose options for a more fluid transfer of information. Dendritic Identifiers beat out competing tagging technologies in that they work with cellphones, are low cost, and are blockchain compatible. Growers and processors are excited by the opportunity to showcase their extensive food safety measures. The next step in understanding the use environment is to focus on the retail distribution and the retailer specifically.
ContributorsMin, Eleanor (Author) / Manfredo, Mark (Thesis director) / Kozicki, Michael (Committee member) / Barrett, The Honors College (Contributor) / Department of Information Systems (Contributor) / Department of Supply Chain Management (Contributor)
Created2022-05
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The current Solid-State Electrolyte (SSE) used in Li-ion batteries are limited by their current production methods (i.e., die-pressing; tape casting), planar geometries and random porosities. This constrains their use for mass production in manufacturing plants. 3D-printing of SSEs, however, is a new, highly-researched method that shows promise in expanding beyond

The current Solid-State Electrolyte (SSE) used in Li-ion batteries are limited by their current production methods (i.e., die-pressing; tape casting), planar geometries and random porosities. This constrains their use for mass production in manufacturing plants. 3D-printing of SSEs, however, is a new, highly-researched method that shows promise in expanding beyond the laboratory to more large-scale industrial production as rapid prototyping takes place. Indeed, laboratory studies to date suggest that SSE technology is safer than current production methods and provides a safe high energy solid-state battery. For SSE technology to become a reality though, it must be scalable and financially feasible. Therefore, this thesis aids to bridge the gap between laboratory studies and commercialization by examining the financial feasibility of adopting this technology for a hypothetical battery manufacturing plant. In doing this, I develop a model of the incremental net cash flows, and subsequently the Net Present Value (NPV), from such an enterprise. If the present value of future cash flows from the enterprise are anticipated to be greater than the investment costs, the NPV is positive and the investment in this new technology would be considered instantaneously value enhancing and thus financially feasible. However, future cash flows are highly uncertain, which brings into question financial feasibility in a risky environment. To address the riskiness of future cash flows, I model three risk factors: the cost of raw materials, the potential growth in battery sales, as well as the potential mark-up (profit margin) of the SSE enterprise. Using Monte Carlo simulation (MCS) I model the incremental cash flows considering these risk factors and derive probabilistic assessments of NPV. My analysis suggests that despite the uncertainty caused by the volatility of raw metal prices, assumptions on price mark-up, and uncertain market demand for Li-ion batteries, there is a high probability of an investment in SSE batteries being financially feasible. Future research should consider the value of real options (optionality embedded in tangible investments) as traditional NPV analysis may underestimate the potential value of an investment in the presence of uncertain cash flows, especially if management has the ability to respond to the uncertainty.

ContributorsFonseca, Nathan (Author) / Manfredo, Mark (Thesis director) / Kannan, Arunachala Mada (Committee member) / Barrett, The Honors College (Contributor) / Engineering Programs (Contributor)
Created2022-05