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Description
Previous research on experiences of the endowment effect and buyer's remorse has often failed to compare the two seemingly related phenomena. The current study attempts to provide a framework in which the two can be compared and to offer a possible suggestion as to when it may be beneficial to experience either the endowment effect or buyer's remorse, namely situations of resource scarcity versus abundance. The current study employed an online dating paradigm in which resource scarcity was operationalized as the sex ratio of users on the site. Two hundred and one participants were exposed to a favorable sex ratio, an unfavorable sex ratio, or a no information control condition and asked to bid on potential dates. Once matched with a potential date, participants were asked how willing they would be to give up their date and the minimum amount of points they would request to do so. These dependent variables served as indicators of experiences of the endowment effect or buyer's remorse. Results indicated that the sex ratio of the online dating site did not influence experiences of the endowment effect versus buyer's remorse. Potential mediators and moderators were also investigated although no significant effects were found. Possible reasons for the null results are discussed as well as future directions.
ContributorsMeyer, Kaitlin (Author) / Cohen, Adam B. (Thesis advisor) / Kenrick, Douglas (Committee member) / Neuberg, Steven (Committee member) / Arizona State University (Publisher)
Created2014
Description
Reciprocity is considered one of the most potent weapons of social influence. Yet, little is known about when reciprocity appeals are more or less effective. A functional evolutionary approach suggests that reciprocity helps people survive in resource-scarce environments: When resources are limited, a person may not be able to obtain enough resources on their own, and reciprocal relationships can increase the odds of survival. If true, people concerned about resource scarcity may increasingly engage in reciprocal relationships and feel more compelled to reciprocate the favors done for them by others. In a series of experiments, I test this hypothesis and demonstrate that: (1) chronic concerns about resource scarcity (low socioeconomic status) predict increased reciprocity, (2) experimentally activating resource scarcity enhances the effectiveness of reciprocity appeals, (3) this effect is moderated by cues of persuasive intent, and (4) this relationship is mediated by increased gratitude.
ContributorsWhite, Andrew (Author) / Kenrick, Douglas T. (Thesis advisor) / Cialdini, Robert (Committee member) / Morales, Andrea (Committee member) / Neuberg, Steven (Committee member) / Arizona State University (Publisher)
Created2014
Description
ABSTRACT
What does it mean to feel an emotion? The nature of emotional
experience has often been described in terms overall conscious experience, termed affect. However, even within affective research there are multiple contradicting theories about the nature and structure of affect. I propose that these contradictions are due to methodological issues in the empirical research examining these underlying dimensions. Furthermore, I propose that subjective emotional experience should be examined separately from overall affect. The current study attempts to address past methodological issues by focusing solely on emotional experiences, developing a comprehensive list of emotion items, and including a broad range of emotional experiences. In Study 1, participants were asked to recall an emotional experience and then report their experience of 76 different emotions during that experience. A factor analysis of the emotion ratings revealed a 5-factor categorical structure with categories of Joy, Anger, Sadness, Fear, and Shame/Jealousy. In Study 2, the 76 emotion words from Study 1 were compared in a semantic space derived from a large collection of text samples in an attempt to compare to the results of Study 1. A semantic space derived from a broad range of texts would reflect relationships of emotional concepts. Study 2 revealed a 1-factor structure, drastically different from the structure in Study 1. The implications from Study 2, however, are limited because of the limited range of literature that was used to create the semantic space in which the words were compared. Overall, the results from these studies suggest that subjective emotional experience should be treated as categorical.
What does it mean to feel an emotion? The nature of emotional
experience has often been described in terms overall conscious experience, termed affect. However, even within affective research there are multiple contradicting theories about the nature and structure of affect. I propose that these contradictions are due to methodological issues in the empirical research examining these underlying dimensions. Furthermore, I propose that subjective emotional experience should be examined separately from overall affect. The current study attempts to address past methodological issues by focusing solely on emotional experiences, developing a comprehensive list of emotion items, and including a broad range of emotional experiences. In Study 1, participants were asked to recall an emotional experience and then report their experience of 76 different emotions during that experience. A factor analysis of the emotion ratings revealed a 5-factor categorical structure with categories of Joy, Anger, Sadness, Fear, and Shame/Jealousy. In Study 2, the 76 emotion words from Study 1 were compared in a semantic space derived from a large collection of text samples in an attempt to compare to the results of Study 1. A semantic space derived from a broad range of texts would reflect relationships of emotional concepts. Study 2 revealed a 1-factor structure, drastically different from the structure in Study 1. The implications from Study 2, however, are limited because of the limited range of literature that was used to create the semantic space in which the words were compared. Overall, the results from these studies suggest that subjective emotional experience should be treated as categorical.
ContributorsOsborne, Elizabeth (Author) / Shiota, Michelle N. (Thesis advisor) / Glenberg, Arthur (Committee member) / Neuberg, Steven (Committee member) / Becker, David V. (Committee member) / Arizona State University (Publisher)
Created2014
Description
The current study examines the role that context plays in hackers' perceptions of the risks and payoffs characterizing a hacktivist attack. Hacktivism (i.e., hacking to convey a moral, ethical, or social justice message) is examined through a general game theoretic framework as a product of costs and benefits, as well as the contextual cues that may sway hackers' estimations of each. In two pilot studies, a bottom-up approach is utilized to identify the key motives underlying (1) past attacks affiliated with a major hacktivist group, Anonymous, and (2) popular slogans utilized by Anonymous in its communication with members, targets, and broader society. Three themes emerge from these analyses, namely: (1) the prevalence of first-person plural pronouns (i.e., we, our) in Anonymous slogans; (2) the prevalence of language inducing status or power; and (3) the importance of social injustice in triggering Anonymous activity. The present research therefore examines whether these three contextual factors activate participants' (1) sense of deindividuation, or the loss of an individual's personal self in the context of a group or collective; and (2) motive for self-serving power or society-serving social justice. Results suggest that participants' estimations of attack likelihood stemmed solely from expected payoffs, rather than their interplay with subjective risks. As expected, the use of we language led to a decrease in subjective risks, possibly due to primed effects of deindividuation. In line with game theory, the joint appearance of both power and justice motives resulted in (1) lower subjective risks, (2) higher payoffs, and (3) higher attack likelihood overall. Implications for policymakers and the understanding and prevention of hacktivism are discussed, as are the possible ramifications of deindividuation and power for the broader population of Internet users around the world.
ContributorsBodford, Jessica (Author) / Kwan, Virginia S. Y. (Thesis advisor) / Shakarian, Paulo (Committee member) / Adame, Bradley J. (Committee member) / Arizona State University (Publisher)
Created2015
Description
Infectious diseases have been a major threat to survival throughout human history. Humans have developed a behavioral immune system to prevent infection by causing individuals to avoid people, food, and objects that could be contaminated. This current project investigates how ambient temperature affects the activation of this system. Because temperature is positively correlated with the prevalence of many deadly diseases, I predict that temperature moderates the behavioral immune system, such that a disease prime will have a stronger effect in a hot environment compared to a neutral environment and one's avoidant behaviors will be more extreme. Participants were placed in a hot room (M = 85F) or a neutral room (M = 77F) and shown a disease prime slide show or a neutral slide show. Disgust sensitivity and perceived vulnerability surveys were used to measure an increased perceived risk to disease. A taste test between a disgusting food item (gummy bugs) and a neutral food item (gummy animals) measured food avoidance. There was no significant avoidance of the gummy and no significant difference in ratings of disgust sensitivity or perceived vulnerability as a function of temperature conditions. There were no significant interactions between temperature and disease. The conclusion is that this study did not provide evidence that temperature moderates the effect of disease cues on behavior.
ContributorsOsborne, Elizabeth (Author) / Cohen, Adam B. (Thesis advisor) / Kwan, Sau (Committee member) / Neuberg, Steven (Committee member) / Arizona State University (Publisher)
Created2012
Description
Beliefs about change reflect how we understand phenomena and what kind of predictions we make for the future. Cyclical beliefs about change state that events are in a constant flux, and change is inevitable. Linear beliefs about change state that events happen in a non-fluctuating pattern and change is not commonplace. Cultural differences in beliefs about change have been documented across various domains, but research has yet to investigate how these differences may affect health status predictions. The present study addresses this gap by inducing different beliefs about change in a European-American college sample. Health status predictions were measured in terms of predicted likelihood of exposure to the flu virus, of contraction of the flu, and of receiving a flu vaccine. Most differences were observed among those who have a recent history of suffering from the flu. Among them, cyclical thinkers tended to rate their likelihood for exposure and contraction to be higher than linear thinkers. However, linear thinkers indicated that they were more likely to receive a flu vaccine. The different patterns suggest the possibility that cyclical beliefs may activate concepts related to cautionary behaviors or pessimistic biases, while linear beliefs may activate concepts related to taking action and exercising control over the environment. Future studies should examine the interplay between beliefs about change and the nature of the predicted outcome.
ContributorsKim, Summer Hyo Yeon (Author) / Kwan, Virginia S. Y. (Thesis advisor) / Neuberg, Steven L. (Committee member) / Cohen, Adam B. (Committee member) / Arizona State University (Publisher)
Created2012
Description
Individuals differ in the extent to which they feel connected to their future selves, which predicts time preference (i.e., preference for immediate versus delayed utility), financial decision-making, delinquency, and academic performance. Future self-connectedness may also predict how individuals compare themselves with their past selves, future selves, and other people. Greater connectedness may lead to more self-affirming types of temporal self-comparison, less self-deflating types of temporal self-comparison, and less social comparison. Two studies examined the relation between future self-connectedness and comparison processes, as well as effects on emotion, psychological adjustment, and motivation. In the first study, as expected, future self-connectedness positively predicted self-affirming temporal self-comparison and negatively predicted self-deflating temporal self-comparison and social comparison. In addition, future self-connectedness had beneficial direct and indirect effects on adjustment, emotion regulation, and motivation. Unlike previous research, this study examined all three components of future self-connectedness, as opposed to only one. Exploratory analyses examined the items comprising the similarity-connectedness component and found that the relation of these items to the other variables in the model did not differ, though some of the relations in the model were moderated by college generation status. The second study tested whether increasing future self-connectedness would have similar effects on comparison, adjustment, emotion, and motivation. It implemented a pilot future self-connectedness manipulation, an established identity-stability manipulation, and a control condition. The pilot manipulation and identity-stability manipulation failed to affect future self-connectedness relative to control, and did not affect comparison, motivation, adjustment, or emotion. Future research should ascertain whether there is a causal link between connectedness and social comparison or temporal self-comparison processes. Overall, this research links future self-connectedness to social comparison and temporal self-comparison processes, as well as well-being, emotion, and motivation, which demonstrates the importance of connectedness in new, important areas.
ContributorsAdelman, Robert Mark (Author) / Kwan, Virginia S. Y. (Thesis advisor) / Grimm, Kevin (Committee member) / Aktipis, Athena (Committee member) / Neuberg, Steven (Committee member) / Arizona State University (Publisher)
Created2018
Description
Access to testing for the human immunodeficiency virus (HIV), as well as other care services related to HIV/AIDS, have greatly improved in Tanzania over the last decade. Despite the country’s efforts to increase the number of individuals who get tested for HIV annually, it is estimated that only 52.2-70.0% of people living with HIV (PLWH) knew their HIV positive status at the end of 2017. In addition, research in Tanzania has shown that HIV-related stigma and discrimination are widespread and contribute to low uptake of HIV testing and non-adherence to antiretroviral treatment (ART). In order to achieve the goals set forth by the Government of Tanzania and the Joint United Nations Programme on HIV/AIDS (UNAIDS), as well as move towards an AIDS-free generation, a deeper understanding of the stigma-related barriers to seeking an HIV test is necessary. This research aims to better understand the relationship between HIV-related stigma and attitudes towards HIV testing among community members in Northern Tanzania. In addition, it looked at the specific barriers that contribute to low uptake of HIV testing, as well as the impact of social networks on an individual’s motivation and willingness to get tested for HIV. In this research, community members in Meru District (N = 108, male = 69.4%, female = 28.7%) were surveyed using various validated instruments that covered a range of topics, including knowledge of HIV/AIDS, testing attitudes, and perceived risk of HIV infection. The mean overall score for correct answers on the knowledge measure was 69.8% (SD = 16.4). There were no significant group differences between individuals who had ever tested and individuals who had not tested in relation to HIV/AIDS knowledge or HIV testing attitudes. The factors that were significantly associated with getting an HIV test were knowing someone who had previously tested (p = 0.003), as well as openly discussing HIV testing within one’s social group (p = 0.017). Participants also provided qualitative responses for barriers to receiving an HIV test, motivations for getting tested, and suggested interventions for improving HIV testing uptake. The goal of this research is to develop recommendations for interventions that are better informed by attitudes and motivations for testing.
ContributorsAllen, Megan (Author) / Jacobs, Bertram (Thesis advisor) / Neuberg, Steven (Committee member) / Ellison, Karin (Committee member) / Arizona State University (Publisher)
Created2019
Description
The purpose of this research is to explore Latina/o students' involvement at Arizona State University West and how it affects their sense of belonging, and thereby, their retention. I operationalize a "sense of belonging" as being able to express and feel comfortable with one's ethnic identity in the context of a higher education institution (Hurtado, 1997). I operationalize student involvement by the extent to which an individual student is devoted to their academic experience, invests time studying on campus, participates in student organizations, and interacts with faculty and their peers (Astin, 1984). I draw from Astin's theory of student involvement and Hurtado's sense of belonging as a base for this inquiry because they are critical components to understanding retention among the Latino/a community at Arizona State University West.
ContributorsGuerra, Luis D. (Author) / Cuadraz, Gloria (Thesis director) / Aska, Cassandra (Committee member) / School of Social and Behavioral Sciences (Contributor) / School of Humanities, Arts, and Cultural Studies (Contributor) / Barrett, The Honors College (Contributor)
Created2018-05
Description
In today’s economy, advertisers understand that sex sells. The foundations of this concept, however, are influenced by patriarchal expectations that women are first and foremost sexual objects for men. Women are sold beauty and demeanor expectations for them to utilize when making themselves attractive for men and men are sold the idea of beautiful, docile women. This dynamic perpetuates strict definitions of acceptable gender displays and reinforces socially permitted gendered behavior. As a society in the 21st century, we understand the damage of sexist ideals, but where we fall short is in the monitoring of channels that perpetuate and maintain those stereotypes and how affected the public really is by the male gaze, and lack of a female gaze, in media. In this paper, I search for a female gaze, but in doing so recognize the inequalities inherent in yet another gendered practice of looking and instead steer the conversation towards personalized perspectives informed by an understanding of the dominant practice of looking and its inverse.
The primary perspective from which people are depicted in media today is shaped by the male gaze. The male gaze is comprised of patriarchal ideals and relies on the understanding that the spectator or viewer is a standard human being, which heteronormativity tells us is a man. From this perspective, the scope of visual representations of men and women in media has been molded after the hierarchized gender displays within which masculinity has primacy over femininity. By presenting a limited spectrum of behavior acceptable for men and women, the media hegemonically manipulates the social constructs of gender and gendered behavior across all levels of society.
This honors thesis applies semiotic and feminist methodologies to engage visual forms of media through art, film, and social media to challenge the social constructs of gender perpetuated and reinforced by dated stereotypes of gender and gendered behavior. First, the theoretical foundation will provide a framework for semiotic and feminist analysis of visual representations of gender in media. Then, I will present data representing the real-world impact that this social construction of gender has on adolescents in America using The State of Gender Equality for U.S. Adolescents, published by Plan International Inc. I will then bring together the explicated methodologies and evidential data alongside my own experiences as a female consumer of visual media to reveal alternative practices of looking that do not revolve around patriarchal norms, looking for a female gaze. In doing so, I hope to present recourse in the face of persistent use of sexist imagery across all levels of our culture and every medium of visual self-expression by providing tools that can be used to interrogate gendered perceptions and inform self-examination in pursuit of a feminist practice of looking.
The primary perspective from which people are depicted in media today is shaped by the male gaze. The male gaze is comprised of patriarchal ideals and relies on the understanding that the spectator or viewer is a standard human being, which heteronormativity tells us is a man. From this perspective, the scope of visual representations of men and women in media has been molded after the hierarchized gender displays within which masculinity has primacy over femininity. By presenting a limited spectrum of behavior acceptable for men and women, the media hegemonically manipulates the social constructs of gender and gendered behavior across all levels of society.
This honors thesis applies semiotic and feminist methodologies to engage visual forms of media through art, film, and social media to challenge the social constructs of gender perpetuated and reinforced by dated stereotypes of gender and gendered behavior. First, the theoretical foundation will provide a framework for semiotic and feminist analysis of visual representations of gender in media. Then, I will present data representing the real-world impact that this social construction of gender has on adolescents in America using The State of Gender Equality for U.S. Adolescents, published by Plan International Inc. I will then bring together the explicated methodologies and evidential data alongside my own experiences as a female consumer of visual media to reveal alternative practices of looking that do not revolve around patriarchal norms, looking for a female gaze. In doing so, I hope to present recourse in the face of persistent use of sexist imagery across all levels of our culture and every medium of visual self-expression by providing tools that can be used to interrogate gendered perceptions and inform self-examination in pursuit of a feminist practice of looking.
ContributorsPreston, Phoebe Jane (Author) / Gaffney, Cynthia (Thesis director) / Kirsch, Sharon (Committee member) / School of Humanities, Arts, and Cultural Studies (Contributor) / School of Social and Behavioral Sciences (Contributor) / Barrett, The Honors College (Contributor)
Created2020-05