Matching Items (367)
Description

The market for searching for food online is exploding. According to one expert at Google, “there are over 1 billion restaurant searches on Google every month” (Kelso, 2020). To capture this market and ride the general digital trend of internet personalization (as evidenced by Google search results, ads, YouTube and

The market for searching for food online is exploding. According to one expert at Google, “there are over 1 billion restaurant searches on Google every month” (Kelso, 2020). To capture this market and ride the general digital trend of internet personalization (as evidenced by Google search results, ads, YouTube and social media algorithms, etc), we created Munch to be an algorithm meant to help people find food they’ll love. <br/>Munch offers the ability to search for food by the restaurant or even as specific as a menu item (ex: search for the best Pad Thai). The best part? It is customized to your preferences based on a quiz you take when you open the app and from that point continuously learns from your behavior. This thesis documents the journey of the team who founded Munch, what progress we made and the reasoning behind our decisions, where this idea fits in a competitive marketplace, how much it could be worth, branding, and our recommendations for a successful app in the future.

ContributorsRajan, Megha (Co-author) / Krug, Hayden (Co-author) / Inocencio, Phillippe (Co-author) / Byrne, Jared (Thesis director) / Sebold, Brent (Committee member) / School of Art (Contributor) / Department of Supply Chain Management (Contributor) / Department of Marketing (Contributor) / Barrett, The Honors College (Contributor)
Created2021-05
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Description

The United States is an empire. It was founded as such and continues to be one to this day. However, during the most prominent periods of imperial expansion, anti-imperialist organizations and politicians often rise up to oppose these further imperialist actions. This thesis paper examines the rhetoric used by these

The United States is an empire. It was founded as such and continues to be one to this day. However, during the most prominent periods of imperial expansion, anti-imperialist organizations and politicians often rise up to oppose these further imperialist actions. This thesis paper examines the rhetoric used by these organizations and politicians, particularly through their speeches and platforms. The primary focus is on the role of American exceptionalism in this rhetoric, and what American anti-imperialism not rooted in this concept looks like. This analysis will be done by looking at a few key specific texts from these organizations and politicians, including (but not limited to) the platform of the Anti-Imperialist League and the speech Representative Barbara Lee gave to explain her lone no vote on the Authorization for Use of Military Force in Afghanistan in 2001.

ContributorsRemelius, Justin (Author) / Avina, Alexander (Thesis director) / Goodman, Brian (Committee member) / Historical, Philosophical & Religious Studies (Contributor, Contributor) / School of Politics and Global Studies (Contributor, Contributor) / Historical, Philosophical & Religious Studies, Sch (Contributor, Contributor) / Department of English (Contributor) / Barrett, The Honors College (Contributor)
Created2021-05
Description

This thesis project has been conducted in accordance with The Founder’s Lab initiative which is sponsored by the W. P. Carey School of Business. This program groups three students together and tasks them with creating a business idea, conducting the necessary research to bring the concept to life, and exploring

This thesis project has been conducted in accordance with The Founder’s Lab initiative which is sponsored by the W. P. Carey School of Business. This program groups three students together and tasks them with creating a business idea, conducting the necessary research to bring the concept to life, and exploring different aspects of business, with the end goal of gaining traction. The product we were given to work through this process with was Hot Head, an engineering capstone project concept. The Hot Head product is a sustainable and innovative solution to the water waste issue we find is very prominent in the United States. In order to bring the Hot Head idea to life, we were tasked with doing research on topics ranging from the Hot Head life cycle to finding plausible personas who may have an interest in the Hot Head product. This paper outlines the journey to gaining traction via a marketing campaign and exposure of our brand on several platforms, with a specific interest in website traffic. Our research scope comes from mainly primary sources like gathering opinions of potential buyers by sending out surveys and hosting focus groups. The paper concludes with some possible future steps that could be taken if this project were to be continued.

ContributorsLozano Porras, Mariela (Co-author) / Rote, Jennifer (Co-author) / Goodall, Melody (Co-author) / Byrne, Jared (Thesis director) / Sebold, Brent (Committee member) / Department of Marketing (Contributor) / Department of Management and Entrepreneurship (Contributor) / Barrett, The Honors College (Contributor)
Created2021-05
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Description

This thesis project has been conducted in accordance with The Founder’s Lab initiative which is sponsored by the W. P. Carey School of Business. This program groups three students together and tasks them with creating a business idea, conducting the necessary research to bring the concept to life, and exploring

This thesis project has been conducted in accordance with The Founder’s Lab initiative which is sponsored by the W. P. Carey School of Business. This program groups three students together and tasks them with creating a business idea, conducting the necessary research to bring the concept to life, and exploring different aspects of business, with the end goal of gaining traction. The product we were given to work through this process with was Hot Head, an engineering capstone project concept. The Hot Head product is a sustainable and innovative solution to the water waste issue we find is very prominent in the United States. In order to bring the Hot Head idea to life, we were tasked with doing research on topics ranging from the Hot Head life cycle to finding plausible personas who may have an interest in the Hot Head product. This paper outlines the journey to gaining traction via a marketing campaign and exposure of our brand on several platforms, with a specific interest in website traffic. Our research scope comes from mainly primary sources like gathering opinions of potential buyers by sending out surveys and hosting focus groups. The paper concludes with some possible future steps that could be taken if this project were to be continued.

ContributorsGoodall, Melody Anne (Co-author) / Rote, Jennifer (Co-author) / Lozano Porras, Mariela (Co-author) / Byrne, Jared (Thesis director) / Sebold, Brent (Committee member) / Department of Finance (Contributor) / Department of Economics (Contributor) / Dean, W.P. Carey School of Business (Contributor) / School of International Letters and Cultures (Contributor) / Barrett, The Honors College (Contributor)
Created2021-05
Description

This thesis project has been conducted in accordance with The Founder’s Lab initiative which is sponsored by the W. P. Carey School of Business. This program groups three students together and tasks them with creating a business idea, conducting the necessary research to bring the concept to life, and exploring

This thesis project has been conducted in accordance with The Founder’s Lab initiative which is sponsored by the W. P. Carey School of Business. This program groups three students together and tasks them with creating a business idea, conducting the necessary research to bring the concept to life, and exploring different aspects of business, with the end goal of gaining traction. The product we were given to work through this process with was Hot Head, an engineering capstone project concept. The Hot Head product is a sustainable and innovative solution to the water waste issue we find is very prominent in the United States. In order to bring the Hot Head idea to life, we were tasked with doing research on topics ranging from the Hot Head life cycle to finding plausible personas who may have an interest in the Hot Head product. This paper outlines the journey to gaining traction via a marketing campaign and exposure of our brand on several platforms, with a specific interest in website traffic. Our research scope comes from mainly primary sources like gathering opinions of potential buyers by sending out surveys and hosting focus groups. The paper concludes with some possible future steps that could be taken if this project were to be continued.

ContributorsRote, Jennifer Ashley (Co-author) / Goodall, Melody (Co-author) / Lozano Porras, Mariela (Co-author) / Byrne, Jared (Thesis director) / Sebold, Brent (Committee member) / Mechanical and Aerospace Engineering Program (Contributor) / Barrett, The Honors College (Contributor)
Created2021-05
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Description

Inspired by John Rawls and his life's work Justice as Fairness, I sought to measure how much political empathy a person has and then compare this to decision-making styles in search of any relation between the two. Political empathy is a term to refer to one's willingness to utilize governmental

Inspired by John Rawls and his life's work Justice as Fairness, I sought to measure how much political empathy a person has and then compare this to decision-making styles in search of any relation between the two. Political empathy is a term to refer to one's willingness to utilize governmental policy to help those who are the neediest because of the understanding that humans deserve equal treatment since no one is more human than anyone else. Because of current research I found that I can test political empathy because of empathy’s correlation with political ideology; specifically, that those who are more liberal have more empathy. I test participant’s ideology in a normal setting and then present them with the concept of Rawls’ Original Position to see if they shift more one way when presented with this idea which is supposed to make them think more empathetically.<br/>I have two hypothesis that I cover: first, that more people will shift in a more liberal direction between the two tests, and second, that those who have more political empathy make political decisions based more on emotion rather than facts and reason. I tested decision-making through a myriad of tests within a focus group so I could get multiple angles at the issue. My first hypothesis was proven incorrect and while I didn’t have enough participants in my focus groups to make a clear determination, it didn’t look like there was any correlation between political ideology and decision-making styles.

Created2021-05
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Description

Historical study of Congo and Ghana during the period of decolonization with context of colonialism. The ideas of Neo-Colonialism and Pan-Africanism are explained and contrasted. Neo-Colonialism is a criticism of the coercive activities of former colonizing countries in former colonies. Pan-Africanism is the idea that all African people should be

Historical study of Congo and Ghana during the period of decolonization with context of colonialism. The ideas of Neo-Colonialism and Pan-Africanism are explained and contrasted. Neo-Colonialism is a criticism of the coercive activities of former colonizing countries in former colonies. Pan-Africanism is the idea that all African people should be united to combat oppression and prejudice. These two forces directly clashed during decolonization with the United States playing the part of a Neo-Colonial power. The U.S., through organizations such as the C.I.A., attempted to destroy Pan-African ideas in both the Congo under Patrice Lumumba and Ghana under Kwame Nkrumah.

ContributorsKnight, Keith Willis (Author) / El Hamel, Chouki (Thesis director) / Mirvis, Stanley (Committee member) / Historical, Philosophical & Religious Studies (Contributor, Contributor) / Historical, Philosophical & Religious Studies, Sch (Contributor, Contributor) / School of Politics and Global Studies (Contributor, Contributor) / Sandra Day O'Connor College of Law (Contributor) / Barrett, The Honors College (Contributor)
Created2021-05
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Description

Is there a mismatch between urban farmers’ perceptions of their farm’s environmental sustainability and its actual environmental impact? Focusing on the use of water and nutrients on each farm as described by the farmers through interviews, it is evident that there is some level of disconnect between ideals and practices.

Is there a mismatch between urban farmers’ perceptions of their farm’s environmental sustainability and its actual environmental impact? Focusing on the use of water and nutrients on each farm as described by the farmers through interviews, it is evident that there is some level of disconnect between ideals and practices. This project may aid in bridging the gap between the two in regard to the farmers’ sustainability goals. This project will move forward by continuing interviews with farmers as well as collecting soil and water from the farms in order to more accurately quantify the sustainability of the farms’ practices. This project demonstrates that there is some degree of misalignment between perception and reality. Two farms claimed they were sustainable when their practices did not reflect that, while 2 farms said they were not sure if they were sustainable when their practices indicated otherwise. Samples from two farms showed high concentrations of nutrients and salts, supporting the idea that there may be a mismatch between perceived and actual sustainability.

ContributorsBonham, Emma Eileen (Author) / Muenich, Rebecca (Thesis director) / Zanin, Alaina (Committee member) / Civil, Environmental and Sustainable Eng Program (Contributor) / School of Sustainability (Contributor) / School of Sustainable Engineering & Built Envirnmt (Contributor) / Barrett, The Honors College (Contributor)
Created2021-05
Description

Consider Steven Cryos’ words, “When disaster strikes, the time to prepare has passed.” Witnessing domestic water insecurity in events such as Hurricane Katrina, the instability in Flint, Michigan, and most recently the winter storms affecting millions across Texas, we decided to take action. The period between a water supply’s disruption

Consider Steven Cryos’ words, “When disaster strikes, the time to prepare has passed.” Witnessing domestic water insecurity in events such as Hurricane Katrina, the instability in Flint, Michigan, and most recently the winter storms affecting millions across Texas, we decided to take action. The period between a water supply’s disruption and restoration is filled with anxiety, uncertainty, and distress -- particularly since there is no clear indication of when, exactly, restoration comes. It is for this reason that Water Works now exists. As a team of students from diverse backgrounds, what started as an honors project with the Founders Lab at Arizona State University became the seed that will continue to mature into an economically sustainable business model supporting the optimistic visions and tenants of humanitarianism. By having conversations with community members, conducting market research, competing for funding and fostering progress amid the COVID-19 pandemic, our team’s problem-solving traverses the disciplines. The purpose of this paper is to educate our readers about a unique solution to emerging issues of water insecurity that are nested across and within systems who could benefit from the introduction of a personal water reclamation system, showcase our team’s entrepreneurial journey, and propose future directions that will this once pedagogical exercise to continue fulfilling its mission: To heal, to hydrate and to help bring safe water to everyone.

ContributorsSadiasa, Aira Melice Roa (Co-author) / Filipek, Marina (Co-author) / Reitzel, Gage (Co-author) / Byrne, Jared (Thesis director) / Sebold, Brent (Committee member) / Department of Information Systems (Contributor, Contributor) / Barrett, The Honors College (Contributor)
Created2021-05
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Description

Student academic performance has far-reaching implications not only on individual students but also the universities and colleges they attend. Student academic performance can affect their time in school as well as their future earning potential, and colleges and universities have a shared interest in the academic performance and retention of

Student academic performance has far-reaching implications not only on individual students but also the universities and colleges they attend. Student academic performance can affect their time in school as well as their future earning potential, and colleges and universities have a shared interest in the academic performance and retention of their students as many state and federal funding opportunities consider these metrics when allocating taxpayer dollars. To assist in the mutual desire for students to succeed, the Calm Connection start-up venture formed with the goal of integrating biofeedback therapy with a student’s unique education needs. For students, one of the largest barriers to effective learning is issues of focus and information retention, and the repeated use of biofeedback therapy trains students to overcome these focus issues and works in conjunction with our app’s study aid and scheduling ability.

ContributorsSchacht, Gregory Philip (Co-author) / Snow, Kylie (Co-author) / Silverman, Marcus (Co-author) / Byrne, Jared (Thesis director) / Sebold, Brent (Committee member) / School of Accountancy (Contributor) / WPC Graduate Programs (Contributor) / Barrett, The Honors College (Contributor)
Created2021-05