Matching Items (20)
Description
It is important for organizations and businesses to have some kind of online presence, as there are enormous benefits, including utilizing the power marketing tools to provide services for people. However, creating a website with a strong presence is difficult, in addition to ranking your website to be on to

It is important for organizations and businesses to have some kind of online presence, as there are enormous benefits, including utilizing the power marketing tools to provide services for people. However, creating a website with a strong presence is difficult, in addition to ranking your website to be on top of google. Thus, the goal of this project was to rank a website using several marketing tools to increase an organization’s search engine optimization (SEO) for the company, Artificial Grass Master.
ContributorsSanchez-Apodaca, Esperanza Angelica (Author) / Steve, Cho (Thesis director) / Cynthia, Reid (Committee member) / Tech Entrepreneurship & Mgmt (Contributor) / Barrett, The Honors College (Contributor)
Created2020-05
Description
iWaandr is a travel platform that allows users to find and share unique experiences. It will be a website that users can find on the internet. Every user will be able to post their own experiences on the platform along with a description, important information, and a rating.

iWaandr is a travel platform that allows users to find and share unique experiences. It will be a website that users can find on the internet. Every user will be able to post their own experiences on the platform along with a description, important information, and a rating.
The problem we are trying to solve is that it still takes hours to search for and find unique non-touristy experiences around the world. At a time when people can use their smartphones to have a car show up to their doorstep in minutes, it is unacceptable that it still takes hours to find an non-touristy experience on the internet.
Our value proposition is that users will be able to be anywhere in the world and be able to find an authentic, non-touristy experience that interests them. iWaandr is the most complete experience discovery tool, providing the largest collection of unique and personal experiences around the world.
Our competition is the large incumbent travel and review companies like TripAdvisor and Airbnb. There are also less established competitors that see a similar gap in the market like Mapify and Cool Cousin. We also have niche competitors that are only focused on outdoor activities like AllTrails and Outbound Collective. Google and blogs would also be competitors because people search on Google for unique experiences.
Our innovation is that we are focusing on creating unique content while our competitors are focusing on new ways to display the same content. Our advantage isn’t in a feature we created because a company with more resources could easily copy it. In order to create unique and useful content, we had to figure out a way for users to intuitively and easily post an experience with as much relevant information as possible. This involved a lot of thought into our posting process. We believe our posting process allows users to consistently post unique and informative content.
The technology we are implementing is very similar to the FERN technology stack of Firebase as a database, ExpressJS and NodeJS as backend frameworks, and ReactJS as the front-end programming language. We chose this technology stack because it allows our platform to stay lean, and be efficient with data. This allows the platform to have increased performance and lower costs.
ContributorsChee, Christian Yoshiaki (Co-author) / Bingham, Joseph (Co-author) / Cho, Steve (Thesis director) / Witwer, Bob (Committee member) / Tech Entrepreneurship & Mgmt (Contributor) / Barrett, The Honors College (Contributor)
Created2019-05
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Description
The overall purpose of this study was to examine the model of revenue generating amateur athletics (namely men's basketball and football) as governed by the NCAA and to find a competitive model maximizing benefit for all involved stakeholders. This study was examined using historical context, the Business Model Canvas popularized

The overall purpose of this study was to examine the model of revenue generating amateur athletics (namely men's basketball and football) as governed by the NCAA and to find a competitive model maximizing benefit for all involved stakeholders. This study was examined using historical context, the Business Model Canvas popularized by Strategyzer, models of fair pay based on revenue in commerce, as well as the NCAA's own research. Major findings uncovered a structure operating as an oligopoly in which the only path of playing professional football is by way of playing through the NCAA, questions of importance on the educational aspect of the NCAA model for specific athletes, and the opportunities for new systems of organized men's basketball and football. Amateur collegiate athletics, specifically in men's basketball and football, could benefit from a new system that provides an additional path to the major professional leagues. Basketball has recently developed a system to verify the claims of this thesis while football is still reliant on the NCAA model. A future comparative analysis could be utilized to measure basketball's success or failure in their new system specifically targeting how it affects the athletes, the NBA, and the NCAA.
ContributorsHensley, Brian Matthew (Author) / Lande, Micah (Thesis director) / Cho, Steve (Committee member) / Technological Entrepreneurship and Management (Contributor) / Barrett, The Honors College (Contributor)
Created2018-05
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Description
ART VR LLC is a virtual reality art gallery software company. The company was founded by Phillips Andrew Koss IV in 2018. The goal of the company is to give art galleries the opportunity to exhibit their artwork in a virtual reality headset. This is achieved through the development of

ART VR LLC is a virtual reality art gallery software company. The company was founded by Phillips Andrew Koss IV in 2018. The goal of the company is to give art galleries the opportunity to exhibit their artwork in a virtual reality headset. This is achieved through the development of the industry changing Virtual Reality application called Viewing Room. The very nature of art and its personal connection to the buyer makes it difficult for both the consumer and the seller to properly showcase the artwork without seeing it in person. In the increasingly online world of fine art there exists a disconnect between the art seen available online and the actual feel of the artwork in a space. The dimensions of an artwork can never be fully captured by a photograph as well as the colors and beauty of a piece of art depend entirely on how it is viewed. This creates an issue for galleries who deal with clients from all over the world as they have the issue of trying to sell a piece of artwork whose size cannot be fully grasped. The current solution is to have either the clients come into the gallery to view the work, ship it to them to see for themselves, or even attempt to show them a picture of it through the internet or mail relying on their sense of space and imagination to see how it would look. These ways cost time, money, and most of all potential sales. The Viewing Room application is positioned to become one of the few virtual reality applications tailored towards fine art galleries. The Viewing Room once used in a gallery setting allows the gallery to upload their artwork into the headset and the user can view the art and change various setting from frame, to mat color, to distance away to properly view the artwork without having to see it in person. The timing of this endeavor is well suited for success as VR technology has become affordable for use in commercial stores and the art world is moving more towards a digital presence.
ContributorsKoss, Phillips Andrew (Author) / Filley, Richard (Thesis director) / Cho, Steve (Committee member) / Department of Management and Entrepreneurship (Contributor) / Barrett, The Honors College (Contributor)
Created2019-05
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Description
Three dimensional printing is a growing field and an excellent medium for rapid prototyping. Its expansion has accelerated over recent years due to the increased affordability of the technology. It is now at the point where the startup cost to get into the field is down to the hobbyist price

Three dimensional printing is a growing field and an excellent medium for rapid prototyping. Its expansion has accelerated over recent years due to the increased affordability of the technology. It is now at the point where the startup cost to get into the field is down to the hobbyist price point. This means that there is an extremely high demand for affordable printing media. Current media such as ABS and PLA is extremely easy to form, but expensive and petroleum intensive to create. A recycling system that could work with a large variety of waste products could change the way that the maker community recycles. This Honors Thesis, or "Creative Project" will be centered on the product launch of small business 3DCycler. Although this launch will require pulling information and skills from various branches of both Business and Science, the scope of this project will be limited to specifically the market entrance of our small business/ product. Within this blanket goal, the project aims to define our target market/ its niche(s), develop proper IP/ lockout strategies, define future manufacturing strategies, and to fully define our beta product. The research was empirical in nature. Through data gathering techniques (e.g., consultations, interviews, survey), exploration was performed. Through these techniques the company 3DCycler took several calculated pivots in order to prepare the company for a strategic product launch and eventual acquisition.
ContributorsFarber-Schaefer, Blaine (Author) / Cho, Steve (Thesis director) / Goodman, Tom (Committee member) / Engineering Programs (Contributor) / Barrett, The Honors College (Contributor)
Created2016-12
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Description

Women’s roles in society have changed significantly throughout the years. The movement to support the rights of women has been ongoing throughout the evolution of society but has been especially prevalent in the last century. The 1960s are when women began to enter the workforce instead of being limited to

Women’s roles in society have changed significantly throughout the years. The movement to support the rights of women has been ongoing throughout the evolution of society but has been especially prevalent in the last century. The 1960s are when women began to enter the workforce instead of being limited to presuming roles as homemakers. Since that point in time, women have continued to thrive in the workforce and have pursued a larger variety of positions in various fields. Even though the opportunities for women continue to grow, there still seems to be an underrepresentation of women in science, technology, engineering, and mathematics (STEM) related fields. The underrepresentation of women pursuing physician and entrepreneurship roles in STEM will be analyzed and the challenges this group of people specifically encounter will be examined. Our first proposal to encourage women to enter STEM focuses on middle-school initiatives and incubator programs. The second proposal, based on commonalities females face within the workforce, is finding a better work/home life balance with the development of new maternity/paternity leave policies. Through these initiatives, we believe that the gender gap in STEM can be bridged.

ContributorsWillbrandt, Mary Madison (Co-author) / Torres, Julianna (Co-author) / Martin, Thomas (Thesis director) / Fette, Donald (Committee member) / Tech Entrepreneurship & Mgmt (Contributor) / School of Life Sciences (Contributor) / Barrett, The Honors College (Contributor)
Created2021-05
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Description

The Micro-g NExT 2019 challenge set out to find a new device to replace the Apollo mission lunar contingency sampler in preparation for the 2024 Artemis mission. The 2019 challenge set a series of requirements that would enable compatibility with the new xEMU suit and enable astronauts to effectively collect

The Micro-g NExT 2019 challenge set out to find a new device to replace the Apollo mission lunar contingency sampler in preparation for the 2024 Artemis mission. The 2019 challenge set a series of requirements that would enable compatibility with the new xEMU suit and enable astronauts to effectively collect and secure an initial sample upon landing. The final prototype developed by the team features a sliding plate design with each plate slightly shorter than the previous. The device utilizes the majority of the xEMU suit’s front pocket volume while still allowing space for the astronaut’s hand and the bag for the sample. Considering safety concerns, the device satisfies NASA’s requirements for manual handheld devices and poses no threat to the astronaut under standard operation. In operation, the final design experiences an acceptable level stress in the primary use direction, and an even less in the lateral direction. Using assumptions such as the depth and density of lunar soil to be sampled, the working factor of safety is about 2 for elastic deformation, but the tool can still be operated and even collapsed at roughly double that stress. Unfortunately, the scope of this thesis only covers the effectiveness of resin prototypes and simulations of aluminum models, but properly manufactured aluminum prototypes are the next step for validating this design as a successor to the design used on the Apollo missions.

ContributorsBarduson, Lucas (Co-author) / Kung, Tyler (Co-author) / Price, Chance (Co-author) / Tinsley, Carly (Co-author) / Grewal, Anoop (Thesis director) / Wells, Valana (Committee member) / Tech Entrepreneurship & Mgmt (Contributor) / Mechanical and Aerospace Engineering Program (Contributor) / Barrett, The Honors College (Contributor)
Created2021-05
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Description

In the preface to On War, Clausewitz describes his work as a series of loosely connected pure nuggets of knowledge. He then states his hope that his nuggets would eventually be connected and consolidated into what he calls a “final casting without dross”. It is the goal of this work

In the preface to On War, Clausewitz describes his work as a series of loosely connected pure nuggets of knowledge. He then states his hope that his nuggets would eventually be connected and consolidated into what he calls a “final casting without dross”. It is the goal of this work to begin that consolidation and take steps towards a final casting and a more comprehensive understanding of war, combining Clausewitz’s models with modern findings not available at the time of On War’s conception. Using Clausewitz’s combat equation as a foundation for a framework on the nature of war, this work will synthesize many of On War’s central concepts, while also expanding upon the terms and mechanics presented in Book One. It is hoped that the resulting model will combine the best of Clausewitz’s findings in a way that makes the sum of the parts greater than the whole, and allows previous findings which were isolated to a particular silo of study to be cross examined for exponential application to the study of war. This may in due time, with additional contributions, result in the ever desired revolution in military affairs and enhance the military sciences for years to come.

ContributorsKovan, Joshua (Author) / Kubiak, Jeffrey (Thesis director) / Cho, Steve (Committee member) / School of Politics and Global Studies (Contributor) / Barrett, The Honors College (Contributor)
Created2021-05
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Description

Human beings have long sought to conquer the unconquerable and to push the boundaries of human endurance. There are few such endeavors more challenging than venturing into the coldest and harshest environments on the planet. The challenges these adventurers face are nearly countless, but one that is often underestimated is

Human beings have long sought to conquer the unconquerable and to push the boundaries of human endurance. There are few such endeavors more challenging than venturing into the coldest and harshest environments on the planet. The challenges these adventurers face are nearly countless, but one that is often underestimated is the massive risk of dehydration in high mountains and the lack of sufficient technology to meet this important need. Astronauts and mountaineers of NASA's Johnson Space Center have created a technology that solves this problem: a freeze-resistant hydration system that helps stop water from freezing at sub-zero temperatures by using cutting-edge technology and materials science to insulate and heat enough water to prevent dehydration over the course of the day, so that adventurers no longer need to worry about their equipment stopping them. This patented technology is the basis of the founding of Aeropak, an advanced outdoor hydration brand developed by three ASU students (Kendall Robinson, Derek Stein, and Thomas Goers) in collaboration with W.P. Carey’s Founder’s Lab. The primary goal was to develop traction among winter sport enthusiasts to create a robust customer base and evaluate the potential for partnership with hydration solution companies as well as direct sales through online and brick-and-mortar retail avenues. To this end, the Aeropak team performed market research to determine the usefulness and need for the product through a survey sent out to a number of outdoor sporting clubs on Arizona State University’s campus. After determining an interest in a potential product, the team developed a marketing strategy and business model which was executed through Instagram as well as a standalone website, with the goal of garnering interest and traction for a future product. Future goals of the project will be to bring a product to market and expand Aeropak’s reach into a variety of winter sport subcommunities, as well as evaluate the potential for further expansion into large-scale retailers and collaboration with established companies.

ContributorsGoers, Thomas Lee (Co-author) / Stein, Derek (Co-author) / Robinson, Kendall (Co-author) / Bryne, Jared (Thesis director) / Sebold, Brent (Committee member) / Tech Entrepreneurship & Mgmt (Contributor) / Barrett, The Honors College (Contributor)
Created2021-05
ContributorsWrublik, Simon-Peter (Author) / Wrublik, Joshua (Co-author) / Cho, Steve (Thesis director) / Manfredo, Mark (Committee member) / Barrett, The Honors College (Contributor) / Engineering Programs (Contributor)
Created2023-05