Matching Items (22)
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This dissertation research analyzes the vernacular cosmopolitan praxis of Muslim women in transnational cyberspaces related to topical and collective action networks, in an effort to detangle cosmopolitanism from its Western biases and to move away from studies of online Muslim populations based on geographical locations or homogenous networks, linking individuals

This dissertation research analyzes the vernacular cosmopolitan praxis of Muslim women in transnational cyberspaces related to topical and collective action networks, in an effort to detangle cosmopolitanism from its Western biases and to move away from studies of online Muslim populations based on geographical locations or homogenous networks, linking individuals through their religious practices or consumption of religious knowledge. Through highlighting praxes rather than contexts, this dissertation disrupts the East/West binary and challenges stereotypes ascribed to Muslim women. One of the research questions related to the cosmopolitan praxis of Muslim women is the following: in what ways do Muslim women engage with "others" online and contribute to bridging dissimilar people? Findings suggest that the social media use of Muslim women contributes to their subtle resistance against communal norms and, although it can serve as an extension to their voices, some of their voices are more readily mediated than others. I employ a connective content analysis methodology to put various datasets associated with topics and collective actions related to Muslim women into conversation. The methodology not only highlights consistencies in the qualitative themes that were iteratively developed through the analyses of the datasets, but also more tangible connections related to social media users, topics, and content. Consequently, this thesis is as much concerned with recasting Western-oriented conceptualizations of cosmopolitanism as it is with how networks dynamics foster and constrain cosmopolitan praxis because digital networks have the extraordinary capacity to link dissimilar people beyond any other type of medium. One of the research questions related to the methodology is: how do network dynamics facilitate and constrain cosmopolitan praxis? The substantive chapters related to the datasets discuss various forms of cosmopolitan praxis that were identified in the analysis: social media use by Muslim women that expands the connective memory, which could contribute to dispelling stereotypes ascribed to them; activism that addresses universal concerns related to women's rights regardless of context; dialogically devising basic standards of social conduct and gender relations; and expressions of tolerance toward divergent views, including alternative interpretations of Islamic beliefs and practices.
ContributorsRobinson, Rebecca S (Author) / Lim, Merlyna (Thesis advisor) / Ali, Souad T. (Committee member) / Parmentier, Mary Jane C, (Committee member) / Arizona State University (Publisher)
Created2014
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Employing qualitative methods and drawing from an intersectional framework which focuses on the multiple identities we all embody, this dissertation focuses on oppressions and resistance strategies employed by women of color in Xbox live, an online gaming community. Ethnographic observations and narrative interviewing reveal that women of color, as deviants

Employing qualitative methods and drawing from an intersectional framework which focuses on the multiple identities we all embody, this dissertation focuses on oppressions and resistance strategies employed by women of color in Xbox live, an online gaming community. Ethnographic observations and narrative interviewing reveal that women of color, as deviants within the space, face intersecting oppressions in gaming as in life outside the gaming world. They are linguistically profiled within the space based off of how they sound. They have responded with various strategies to combat the discrimination they experience. Some segregate themselves from the larger gaming population and many refuse to purchase games that depict women in a hyper-sexualized manner or that present people of color stereotypically. For others, the solution is to "sit-in" on games and disrupt game flow by 'player-killing' or engage in other 'griefing' activities. I analyze this behavior in the context of Black feminist consciousness and resistance and uncover that these methods are similar to women who employ resistance strategies for survival within the real world.

ContributorsGray, Kishonna (Author) / Anderson, Lisa M. (Thesis advisor) / Cheong, Pauline (Committee member) / Lim, Merlyna (Committee member) / Arizona State University (Publisher)
Created2011
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This social media network (SMN) study regarding youth of Saudi Arabia, focused on the effect of the SMN on youth with their families and their traditions. The significance of this study is to have an understanding of the effect of the SMN on the youths' families. Furthermore, recommendations were given

This social media network (SMN) study regarding youth of Saudi Arabia, focused on the effect of the SMN on youth with their families and their traditions. The significance of this study is to have an understanding of the effect of the SMN on the youths' families. Furthermore, recommendations were given from the perspective of the youth to help improve Saudi Arabian society using SMN. A total of 617 students from University of Dammam, ages from 18-24, have participated in the survey. The results of the survey showed that the effect of the SMN on the youth and their relations with their families are resilient in some aspects. However, the outcome of involvement with the SMN is obvious on other aspects as well, such as the gained ability of self-decision making and the ability to accept opposing opinions. Moreover, the research findings specific to women indicate that they are more active in the SMNs. The results also demonstrate women gained knowledge of their rights and gained freedom of speech. Finally, the findings led to a conclusion that there is potential social change in the Saudi Arabian society, even though the family structure is not changing significantly.
ContributorsAlsharkh, Yousef Naser (Author) / Parmentier, Mary Jane (Thesis advisor) / Grossman, Gary (Committee member) / Lim, Merlyna (Committee member) / Arizona State University (Publisher)
Created2012
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This study explores experiences of women as they pursue post-secondary computing education in various contexts. Using in-depth interviews, the current study employs qualitative methods and draws from an intersectional approach to focus on how the various barriers emerge for women in different types of computing cultures. In-depth interviews with ten

This study explores experiences of women as they pursue post-secondary computing education in various contexts. Using in-depth interviews, the current study employs qualitative methods and draws from an intersectional approach to focus on how the various barriers emerge for women in different types of computing cultures. In-depth interviews with ten participants were conducted over the course of eight months. Analytical frameworks drawn from the digital divide and explorations of the role of hidden curricula in higher education contexts were used to analyze computing experiences in earlier k-12, informal, workplace, and post-secondary educational contexts to understand how barriers to computing emerge for women. Findings suggest several key themes. First, early experiences in formal education contexts are alienating women who develop an interest in computing. Opportunities for self-guided exploration, play, and tinkering help sustain interest in computing for women of color to engage in computing at the post-secondary level. Second, post-secondary computing climates remain hostile places for women, and in particular, for women of color. Thirdly, women employ a combination of different strategies to navigate these post-secondary computing cultures. Some women internalized existing dominant cultures of computing programs. Others chose exclusively online programs in computing to avoid negative interactions based on assumptions about their identity categories. Some women chose to forge their own pathways through computing to help diversify the culture via teaching, creating their own businesses, and through social programs.
ContributorsRatnabalasuriar, Sheruni (Author) / Romero, Mary (Thesis advisor) / Margolis, Eric (Committee member) / Lim, Merlyna (Committee member) / Arizona State University (Publisher)
Created2012
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Social media sites focusing on health-related topics are rapidly gaining popularity among online health consumers, also known as "e-patients". The increasing adoption of social media by e-patients and their demand for reliable health information has prompted several health care organizations (HCOs) to establish their social media presence. HCOs are using

Social media sites focusing on health-related topics are rapidly gaining popularity among online health consumers, also known as "e-patients". The increasing adoption of social media by e-patients and their demand for reliable health information has prompted several health care organizations (HCOs) to establish their social media presence. HCOs are using social media to connect with current and potential e-patients, and improve patient education and overall quality of care. A significant benefit for HCOs in using social media could potentially be the improvement of their quality of care, as perceived by patients. Perceived quality of care is a key determinant of patients' experience and satisfaction with health care services, and has been a major focus of research. However, there is very little research on the relationship between patients' online social media experience and their perceived quality of care. The objective of this research was to evaluate e-patients' online experience with an HCO's social media sites and examine its impact on their perceived quality of care. Research methodology included a combination of qualitative and quantitative approaches. Data for this study was collected from Mayo Clinic's social media sites through an online survey. Descriptive statistics were used to identify basic demographic profiles of e-patients. Linear regression analysis was used to examine the relationship between online experience and perceived quality of care. Qualitative data was analyzed using thematic analysis. Results showed a positive relationship between online experience and perceived quality of care. Qualitative data provided information about e-patients' attitudes and expectations from healthcare social media. Overall, results yielded insights on design and management of social media sites for e-patients, and integration of these online applications in the health care delivery process. This study is of value to HCOs, health communicators and social media designers, and will also serve as a foundation for subsequent studies in the area of health care social media.

ContributorsAdmane, Leena (Author) / Kroelinger, Michael D. (Thesis advisor) / Cheong, Pauline (Committee member) / Weberg, Daniel (Committee member) / Arizona State University (Publisher)
Created2011
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In the United States, responsibility for public safety falls under the purview of federal, state, and local law enforcement agencies. These agencies use a range of strategies to ensure public safety, relying primarily on surveillance, the police, the jail and prison system, and the courts to adjudicate wrongdoing. The United

In the United States, responsibility for public safety falls under the purview of federal, state, and local law enforcement agencies. These agencies use a range of strategies to ensure public safety, relying primarily on surveillance, the police, the jail and prison system, and the courts to adjudicate wrongdoing. The United States’ over-reliance on incarceration as an all-encompassing solution to social problems, paired with persistent police violence that disproportionately results in the death of Indigenous, African American, and Latino/a people, has placed these public safety practices under intense scrutiny. There has been a plethora of research examining the crisis of mass incarceration in particular, and the racial, class, and gendered inequities plaguing the criminal justice system more broadly.

Through the (Re)imagining Public Safety Project, I make two primary interventions in this larger body of work. First, this is an abolitionist project. In other words, I ask how people generate safety in their daily lives without relying on the police, or prisons, or criminalization. Second, in developing these alternatives, I center the perspective of people of color who have been directly impacted by racially discriminatory public safety practices. To do so, I designed a collaborative, mixed-method qualitative research project that uses participant-generated photo elicitation interviews, alongside participant observation to (re)imagine public safety. Participants in this project theorized what I am calling “insurgent safety” to describe an alternative practice of safety that is underwritten by what I term “a public ethic of care,” “counter-carceral communication,” and play. Insurgent safety is the presence of self-determination, interdependence, mutual aid, shared vulnerability, joy, and communion rather than walls, cages, and banishment.
ContributorsMcDowell, Meghan (Author) / Lim, Merlyna (Thesis advisor) / Cheng, Wendy (Thesis advisor) / Fernández, Luis (Committee member) / Arizona State University (Publisher)
Created2015
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Broadcast journalists often report on people dealing with illness or physical hardship, their difficulties and triumphs. But what happens when journalists personally experience those kinds of health-related issues? This study explores how 24 local and national on-air journalists share how they manage life with illness and hardship using personal narratives

Broadcast journalists often report on people dealing with illness or physical hardship, their difficulties and triumphs. But what happens when journalists personally experience those kinds of health-related issues? This study explores how 24 local and national on-air journalists share how they manage life with illness and hardship using personal narratives shared on their professional social media pages, detailing how the journalists navigate sharing a deeply personal experience while maintaining a professional journalistic persona. Thematic analysis found the journalists’ performed three acts when sharing personal health information in a public forum: they reported on their illness, they were transparent, and they justified their actions. Within the three themes a range of expression – from personal to professional – and influences over content were found, leading to the final overarching theme, implications and consequences on content creation. This dissertation finds a complicated struggle to maintain a professional self while acknowledging the urge to connect with others through a deeply personal experience.
ContributorsPellizzaro, Kirstin Nicole (Author) / Thornton, Leslie-Jean (Thesis advisor) / Silcock, Bill (Committee member) / Kwon, K. Hazel (Committee member) / Cheong, Pauline (Committee member) / Arizona State University (Publisher)
Created2019
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This study explores how WeChat, one of the most popular Chinese-based Social Network Sites (SNSs), has been adopted and used under different patterns between two Chinese generation cohorts, namely “The post-70” (i.e., people who were born in the 1970s) and “The post-90” (i.e., people who were born in the 1990s).

This study explores how WeChat, one of the most popular Chinese-based Social Network Sites (SNSs), has been adopted and used under different patterns between two Chinese generation cohorts, namely “The post-70” (i.e., people who were born in the 1970s) and “The post-90” (i.e., people who were born in the 1990s). Three major issues were examined in this Study: (1) what are the differences in WeChat connection between two generations; (2) how Chinese post-70 and the post-90 cohorts differ regarding their cultural value orientations and how those differences influence their WeChat connection; (3) if there is a participatory cultural divide between two generation cohorts. Two hundred and eight the post-70 cohort and 221 the post-90 cohort were recruited to complete a 91-item survey. Results indicated significant differences between the post-70 and the post-90 cohorts in WeChat adoption and use, collectivistic/individualistic (COL/IND) orientations, and participation in creating and spreading of popular online memes. Moreover, factors influencing human capital- enhancing activities on WeChat were examined. Also explored were the influence of cultural values on the motivations to connect to the Internet and frequencies of different types of WeChat activities. Major findings and limitations were discussed.

ContributorsHu, Qingqing (Author) / Cheong, Pauline (Thesis advisor) / Shuter, Robert (Committee member) / Mossberger, Karen (Committee member) / Arizona State University (Publisher)
Created2018
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Even in today's society, we are still unsure of the limitless potentials of digital media. The digital media sector has, without a doubt, increased opportunities in marketing, sales and creativity within the fashion industry. Blogging has become increasingly popular with the efforts of commercializing high fashion. Social media has also

Even in today's society, we are still unsure of the limitless potentials of digital media. The digital media sector has, without a doubt, increased opportunities in marketing, sales and creativity within the fashion industry. Blogging has become increasingly popular with the efforts of commercializing high fashion. Social media has also revealed new opportunities for upcoming designers to establish themselves within their target audience. The creative uses of e-commerce also show the effectiveness and infinite possibilities digital media offers. With digital media reinventing the fashion industry, we are seeing a direct correlation between the technological advancement of a brand and their market success. Simply put, digital media is the future of the fashion industry. Technological advancements like digital printing and e-commerce tools like mobile purchasing trackers are proving to be the future of the fashion industry. Predictions for digital media in the fashion industry include a more advanced method of e-commerce, the continual usage of creative digital technologies such as holograms in fashion shows, and also the seamless integration of global markets. To gain a better perspective and knowledge of the roles of digital media in the fashion industry, Calypso Lawrence, the Public Relations Manager of fashion designer, Prabal Gurung was interviewed through email. RaeAnn Lukza, the CEO and founder of online retailer, Knee Deep Denim was also interviewed to better understand the development of e-commerce and the incorporation of social media.
ContributorsNa, Jennifer (Author) / Cheong, Pauline (Thesis director) / Gray, Nancy (Committee member) / Barrett, The Honors College (Contributor) / School of Community Resources and Development (Contributor) / Department of Marketing (Contributor) / Hugh Downs School of Human Communication (Contributor)
Created2015-05
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In 2012, Chick-fil-A president Dan Cathy's "came out" about his anti-same sex marriage views, launching an enormous negative backlash across social media networks. To counteract this, former governor Mike Huckabee called on his Facebook fans to support the company on "Chick-fil-A Appreciation Day," both on Facebook and in person. The

In 2012, Chick-fil-A president Dan Cathy's "came out" about his anti-same sex marriage views, launching an enormous negative backlash across social media networks. To counteract this, former governor Mike Huckabee called on his Facebook fans to support the company on "Chick-fil-A Appreciation Day," both on Facebook and in person. The project examines both the backlash and Appreciation Day on social media networks. Posts on the Appreciation Day Facebook event page and similar posts on Twitter were first broken down in the framework of supportive and oppositional posts and then analyzed in further contexts. Comments on official Chick-fil-A Facebook statuses were then examined in a similar fashion. The research concludes that a strong support system both online and offline were necessary for Chick-fil-A to recover from its backlash. The controversy that ensued is ultimately a case study in the growing influence of Facebook as a tool for small-scale activism.
ContributorsKuiland, Zachary Rico (Author) / Cheong, Pauline (Thesis director) / Szeli, Eva (Committee member) / Lim, Merlyna (Committee member) / Barrett, The Honors College (Contributor) / School of Criminology and Criminal Justice (Contributor) / Department of Psychology (Contributor)
Created2013-05