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- Creators: Brahms, Johannes, 1833-1897
ContributorsBrahms, Johannes, 1833-1897 (Composer)
ContributorsBrahms, Johannes, 1833-1897 (Composer)
ContributorsBrahms, Johannes, 1833-1897 (Composer)
ContributorsBrahms, Johannes, 1833-1897 (Composer)
Description
The theory of diffusion of responsibility has for years sparked social and psychological scientists' interest. Interest in why it occurs and in what contexts, have sparked a great deal of investigation over a broad range of assumptions. Various researchers support ideas behind gender differences, racial disparities, internal ideation of bystanders, and settings among which helping behavior is more or less likely to occur. Strong correlation between variables has shed light on this phenomenon, offering significant support behind it. The significance of this phenomenon is evident in that life and death could potentially be of consequence; therefore, one would believe that awareness about the theory of diffusion of responsibility is crucial to investigation.
ContributorsYbarra, Stephanie (Author) / Fey, Richard (Thesis director) / Bodman, Denise (Committee member) / Goldblatt, Lois (Committee member) / Barrett, The Honors College (Contributor)
Created2012-05
Description
Creating a strong brand enables companies to create a loyal customer base that leads to success and profitability. Companies can acquire this success through the right mix of marketing techniques and company strategies that consumers see as important. They may need to think outside of traditional marketing and focus on how they can create a unique experience that their customer will enjoy and only be able to receive from that specific company. The Starbucks Corporation has been able to create this experience that has created an astonishing customer base and loyalty to their brand. Through the initial research of various marketing and sociological perspectives, an experiment was created that could measure whether consumer loyalty was the driving force behind consumer purchases. In order to measure this, it is necessary to distinguish between a desire for the products and a loyalty to the brand.
ContributorsSinger, Fallon Alicia (Co-author) / Yu, Michelle (Co-author) / Machas, Melina (Co-author) / Eaton, John (Thesis director) / Fey, Richard (Committee member) / Barrett, The Honors College (Contributor) / School of Accountancy (Contributor)
Created2014-05
ContributorsBrahms, Johannes, 1833-1897 (Composer)
Description
Self-regulation in the form of coping with emotions is something that most people have effectively adapted to by adulthood. This is an organically learned process that begins in early childhood through play, parenting, education, and peer interactions. This study examines whether six children aged 4-5 (M age= 4.72, SD= 0.372, 50% female, 100% Caucasian) are able to understand basic emotions and how to cope with them through one of two protocols. The conditions were either directive instruction or embodied cognition, and children were evaluated with a pre and post-test measure. Findings did not indicate any significant effect of the conditions on memorizing coping mechanisms, nor did it indicate that there was a significant improvement in emotion understanding following the sessions. These findings were limited by the sample size and participant interest.
ContributorsLittell, Naila Sabre (Co-author) / Frutiger, Kiana (Co-author) / Fey, Richard (Thesis director) / Kupfer, Anne (Committee member) / School of Life Sciences (Contributor) / Department of Psychology (Contributor) / Barrett, The Honors College (Contributor)
Created2017-12
Description
My thesis examined differences in areas of relationship conflict among various living arrangements of couples. I analyzed 249 phone call interviews from 54 couples that resided in the greater Phoenix metropolitan area, had been in a relationship for at least six months, and were at least 21 years of age. By using a qualitative analysis, I analyzed differences in frequently mentioned areas of conflict (i.e. power, social issues, personal flaws, distrust, intimacy, personal distance) between romantic couples in three common couple living arrangements (i.e. non-cohabiting, cohabiting, and married). Findings showed certain areas of conflict were prevalent among all living arrangements, namely power and personal flaws. There were some differences between each living arrangement group: The non-cohabiting group was the only one to report distrust as a top area of conflict, and the cohabiting group reported more frequent incidents of conflict involving personal flaws than the married group. The married group identified social issues as a more prevalent area of conflict than the other groups. Differences in prevalent areas of conflict were examined in relation to varying levels of personal, structural and moral commitment that occur throughout the identified living arrangements.
ContributorsOlson, Paige O Shea (Author) / Iida, Masumi (Thesis director) / Fey, Richard (Committee member) / School of Mathematical and Statistical Sciences (Contributor) / Sanford School of Social and Family Dynamics (Contributor) / Barrett, The Honors College (Contributor)
Created2017-05