Matching Items (9)
Description

Hemcrete is an alternative, environmentally‐friendly building material gaining adherents in Great Britain and other European countries. It is an attractive choice as a building material because it is made from a renewable resource, hemp, a hardy plant that is a close, but non‐hallucinogenic relative of marijuana. This plant is relatively easy to cultivate,

Hemcrete is an alternative, environmentally‐friendly building material gaining adherents in Great Britain and other European countries. It is an attractive choice as a building material because it is made from a renewable resource, hemp, a hardy plant that is a close, but non‐hallucinogenic relative of marijuana. This plant is relatively easy to cultivate, requires little in the way of pesticides or fertilizers, and almost all parts can be used for various products from paper to textiles to food.

Hemcrete is made from a mixture of lime, water, and the fibrous outer portion of the hemp plant called the “hurd” or “shive”. When mixed, it is worked and placed much like conventional concrete ‐ hence the name. However, that is where the similarities with concrete end. Hemcrete is not comparable to concrete on a strength basis, and is better described as an alternative insulation product. When built into walls of sufficient thickness, Hemcrete offers high thermal efficiency, and has strong claims to being carbon negative. The purpose of this study
was to evaluate this claim of carbon negativity, and to compare these environmentally friendly qualities against conventional fiberglass batt insulation.

Our model was constructed using two identically sized “walls” measuring eight feet square by one foot in depth, one insulated using Hemcrete, and the other using fiberglass. Our study focused on three areas: water usage, cost, and carbon dioxide emissions. We chose water
usage because we wanted to determine the feasibility of using Hemcrete in the Phoenix metropolitan region where water is a troubled resource. Secondly, we wished to evaluate the claim on carbon negativity, so CO2 equivalents throughout the production process were measured. Finally, we wished to know whether Hemcrete could compete on a cost basis with more conventional insulation methods, so we also built in a price comparison.

Since the cultivation of hemp is currently unlawful in the United States, this study can help determine whether these restrictions should be relaxed in order to allow the construction of buildings insulated with Hemcrete.

Created2013-05
Description
This project examines and builds a digital strategy for a college student-run organization, The Mouseketeers @ ASU, at Arizona State University. The strategy aimed to improve the club’s audience and engagement online and ultimately in person. The Mouseketeers @ ASU assists students with finding careers and connections within the Walt

This project examines and builds a digital strategy for a college student-run organization, The Mouseketeers @ ASU, at Arizona State University. The strategy aimed to improve the club’s audience and engagement online and ultimately in person. The Mouseketeers @ ASU assists students with finding careers and connections within the Walt Disney Company while also bringing together students with similar interests. By identifying key interests of the target audience and combining this with numerous preferred social media techniques, the club will gain sources and participation through a new audience. Key components of this thesis are the creation of a new website and the use of three social media platforms. Because the internet is always changing, the analytics are taken from each of these platforms to always improve the overall strategy in order to reach the goal.
ContributorsMcdaniel, Caitlynn Belle (Co-author) / McDaniel, Caitlynn (Co-author) / Bonilla, Luis (Thesis director) / Turner, Brian (Committee member) / Walter Cronkite School of Journalism & Mass Comm (Contributor, Contributor) / Barrett, The Honors College (Contributor)
Created2020-05
Description
This project includes a travel blog made while studying abroad in Dublin, Ireland during spring semester of 2020. The blog is called Sierra Sage and can be found at https://sierrasage.travel.blog/. The project also includes data and analysis from six paid advertisement campaigns made on Google and Facebook/Instagram. The blog includes

This project includes a travel blog made while studying abroad in Dublin, Ireland during spring semester of 2020. The blog is called Sierra Sage and can be found at https://sierrasage.travel.blog/. The project also includes data and analysis from six paid advertisement campaigns made on Google and Facebook/Instagram. The blog includes 24 blog posts targeted toward students interested in study abroad and/or travel, and each campaign on both platforms applies to a separate blog post written as part of the project. The paid advertisements were completed using funding from Barrett, The Honors College.
ContributorsPoore, Sierra Sage (Author) / Bonilla, Luis (Thesis director) / West, Maureen (Committee member) / Walter Cronkite School of Journalism & Mass Comm (Contributor, Contributor) / Barrett, The Honors College (Contributor)
Created2020-12
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DescriptionMochilero Kitchen is a locally owned restaurant located in Peoria, Arizona. This Barrett honors thesis project researches and analyzes the business' current marketing and public relations strategies and makes strategic recommendations to improve its website and presence in traditional and social media.
ContributorsWilson, Kacey (Author) / Bonilla, Luis (Thesis director) / Schmidtke, Lisa (Committee member) / Barrett, The Honors College (Contributor) / Walter Cronkite School of Journalism and Mass Comm (Contributor)
Created2022-05
Description

This project includes a marketing plan for a local small business, Island Mochi. It examines the business and best practices in the industry to inform the marketing plan. The purpose of the marketing plan is to grow Island Mochi's sales by using digital marketing and public relations strategies. The components

This project includes a marketing plan for a local small business, Island Mochi. It examines the business and best practices in the industry to inform the marketing plan. The purpose of the marketing plan is to grow Island Mochi's sales by using digital marketing and public relations strategies. The components of the marketing plan include an executive summary, environmental analysis, SWOT analysis, customer personas, PR and marketing objectives, strategies and tactics, and an outline of the implementation and evaluation procedures.

ContributorsOlivas, Angelica (Author) / Bonilla, Luis (Thesis director) / Bovio, Sonia (Committee member) / Hass, Mark (Committee member) / Barrett, The Honors College (Contributor) / Walter Cronkite School of Journalism and Mass Comm (Contributor) / Dean, W.P. Carey School of Business (Contributor)
Created2021-12
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Description

Social media today is a major source of not only communication, but also news and entertainment. This year, people everywhere have had to embrace virtual environments as their main sources of communication. For students, especially, the move to virtual schoolwork in 2020 has increased the amount of time spent on

Social media today is a major source of not only communication, but also news and entertainment. This year, people everywhere have had to embrace virtual environments as their main sources of communication. For students, especially, the move to virtual schoolwork in 2020 has increased the amount of time spent on technology. This observational study examined, through an anonymous online survey, how college students spend their time on social media and how it affects their mental health. The 25-question survey was open to current ASU students as of 2021, and 2020 ASU graduates. Respondents’ results concluded that while students actively use social media for communication and entertainment, it can present a burden on their mental health and their productivity.

Created2021-05
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Description

Access to air conditioned space is critical for protecting urban populations from the adverse effects of heat exposure. Yet there remains fairly limited knowledge of penetration of private (home air conditioning) and distribution of public (cooling centers and commercial space) cooled space across cities. Furthermore, the deployment of government-sponsored cooling

Access to air conditioned space is critical for protecting urban populations from the adverse effects of heat exposure. Yet there remains fairly limited knowledge of penetration of private (home air conditioning) and distribution of public (cooling centers and commercial space) cooled space across cities. Furthermore, the deployment of government-sponsored cooling centers is not based on the location of existing cooling resources (residential air conditioning and air conditioned public space), raising questions of the equitability of access to heat refuges.

Using Los Angeles County, California and Maricopa County, Arizona (whose county seat is Phoenix) we explore the distribution of private and public cooling resources and access inequities at the household level. We do this by evaluating the presence of in-home air conditioning and developing a walking-based accessibility measure to air conditioned public space using a combined cumulative opportunities-gravity approach. We find significant inequities in the distribution of residential air conditioning across both regions which are largely attributable to building age and inter/intra-regional climate differences. There are also regional disparities in walkable access to public cooled space.

At average walking speeds, we find that official cooling centers are only accessible to a small fraction of households (3% in Los Angeles, 2% in Maricopa) while a significantly higher number of households (80% in Los Angeles, 39% in Maricopa) have access to at least one other type of public cooling resource which includes libraries and commercial establishments. Aggregated to a neighborhood level, we find that there are areas within each region where access to cooled space (either public or private) is limited which may increase the health risks associated with heat.

Created2016
Description

Phoenix is the sixth most populated city in the United States and the 12th largest metropolitan area by population, with about 4.4 million people. As the region continues to grow, the demand for housing and jobs within the metropolitan area is projected to rise under uncertain climate conditions.

Undergraduate and graduate

Phoenix is the sixth most populated city in the United States and the 12th largest metropolitan area by population, with about 4.4 million people. As the region continues to grow, the demand for housing and jobs within the metropolitan area is projected to rise under uncertain climate conditions.

Undergraduate and graduate students from Engineering, Sustainability, and Urban Planning in ASU’s Urban Infrastructure Anatomy and Sustainable Development course evaluated the water, energy, and infrastructure changes that result from smart growth in Phoenix, Arizona. The Maricopa Association of Government's Sustainable Transportation and Land Use Integration Study identified a market for 485,000 residential dwelling units in the urban core. Household water and energy use changes, changes in infrastructure needs, and financial and economic savings are assessed along with associated energy use and greenhouse gas emissions.

The course project has produced data on sustainable development in Phoenix and the findings will be made available through ASU’s Urban Sustainability Lab.

ContributorsNahlik, Matthew (Author) / Chester, Mikhail Vin (Author) / Andrade, Luis (Author) / Archer, Melissa (Author) / Barnes, Elizabeth (Author) / Beguelin, Maria (Author) / Bonilla, Luis (Author) / Bubenheim, Stephanie (Author) / Burillo, Daniel (Author) / Cano, Alex (Author) / Guiley, Keith (Author) / Hamad, Moayyad (Author) / Heck, John (Author) / Helble, Parker (Author) / Hsu, Will (Author) / Jensen, Tate (Author) / Kannappan, Babu (Author) / Kirtley, Kelley (Author) / LaGrou, Nick (Author) / Loeber, Jessica (Author) / Mann, Chelsea (Author) / Monk, Shawn (Author) / Paniagua, Jaime (Author) / Prasad, Saransh (Author) / Stafford, Nicholas (Author) / Unger, Scott (Author) / Volo, Tom (Author) / Watson, Mathew (Author) / Woodruff, Abbie (Author) / Arizona State University. School of Sustainable Engineering and the Built Environment (Contributor) / Arizona State University. Center for Earth Systems Engineering and Management (Contributor)
Description

Climatic changes have the potential to impact electricity generation in the U.S. Southwest and methods are needed for estimating how cities will be impacted. This study builds an electricity vulnerability risk index for two Southwest cities (Phoenix and Los Angeles) based on climate-related changes in electricity generation capacity. Planning reserve

Climatic changes have the potential to impact electricity generation in the U.S. Southwest and methods are needed for estimating how cities will be impacted. This study builds an electricity vulnerability risk index for two Southwest cities (Phoenix and Los Angeles) based on climate-related changes in electricity generation capacity. Planning reserve margins (PRM) are used to estimate the potential for blackouts and brownouts under future climate scenarios. Reductions in PRM occur in both cities in 2016 with the most significant reductions occurring in regions relying more heavily on hydropower.