Matching Items (22)
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Description
In order to be competitive in the hotel market, more and more hotels have proposed various types of "wow" services to inform customers' impressions of the hotel in a positive way. Many customers consider these services excellent, and they often exceed their expectations. However, some "wow" services only generate the

In order to be competitive in the hotel market, more and more hotels have proposed various types of "wow" services to inform customers' impressions of the hotel in a positive way. Many customers consider these services excellent, and they often exceed their expectations. However, some "wow" services only generate the effect of amazement instead of meeting customers' needs and wants. Applying the notion of the Zone of Tolerance (ZOT: the range between customers' desired and adequate levels of service expectations) to the unique services provided by the Hotel Royal Chiao Hsi Spa in Taiwan, this research study explores hotel customers' service expectations and perceived service quality while revealing the relationship between service quality, satisfaction, and future behavioral intentions. The findings indicate that the ZOT indeed exists in customers' service expectations through the significant difference between the desired and adequate levels of expectations. In addition, findings indicate that customers have diverse tolerance zones toward different hotel services regarding the perceived level of essentialness. Ultimately, the findings specify that customers' perceived service quality has a direct effect on both customer satisfaction and future behavioral intentions.
ContributorsChiu, Chien-Fen (Author) / Lee, Woojin (Thesis advisor) / Larsen, Dale (Committee member) / Tyrrell, Timothy (Committee member) / Kim, Yushim (Committee member) / Arizona State University (Publisher)
Created2013
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Description
The problem of the study was to investigate constraints and facilitators of Mexican American parents when deciding whether or not to enroll their children in formal swim lessons as a means of drowning prevention. The information obtained by this study (1) helps create awareness about youth drowning incidents and (2)

The problem of the study was to investigate constraints and facilitators of Mexican American parents when deciding whether or not to enroll their children in formal swim lessons as a means of drowning prevention. The information obtained by this study (1) helps create awareness about youth drowning incidents and (2) provides insight about Mexican American perspectives and behaviors toward drowning prevention through, or not through as the case may be, youth formal swim lesson participation. This study's sample was purposively selected using typical case and snowball sampling techniques. Individual interviews were conducted with Mexican American parent participants and focus group interviews were conducted with aquatic personnel. From April to August, individual and focus group interviews were conducted in the border towns Sierra Vista, Bisbee, and Douglas in the state of Arizona. There were a total of 25 Mexican American parent participants: 10 had never enrolled their children in swim lessons and 15 had experience enrolling and observing their children in swim lessons. There were 3 focus groups interviews of aquatic personnel experts: Sierra Vista had 6, Bisbee had 7 and Douglas had 9 participants. The theory used to identify and classify the types of constraints and facilitators described in the findings of this study was the Leisure Constraints Theory proposed by Crawford, Jackson and Godbey, 1991. Finding from this study suggest that despite the uncommon perception, Mexican Americans youth are actually participating more in formal swim lessons than they have in past generations. Mexican American families in this sample reported major constraints for formal swim lessons as a reliance on learning form family and friends, swimming at private pools, money, time, and transportation as barriers to participation. Facilitators for Mexican American youth to participate in formal swim lessons are youth drowning awareness, education, lack of parental swimming ability, generational social norm behavior changes, financial assistance and an attitude shift in favor of formal swim lessons.
ContributorsMurphy, Megan Kay (Author) / Rodriguez, Ariel (Thesis advisor) / Zayas, Luis (Committee member) / Larsen, Dale (Committee member) / Arizona State University (Publisher)
Created2013
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Description
Commitment to an activity is widely studied in leisure research. Serious Leisure Perspective (SLP) describes characteristics a committed activity participant possesses. The Psychological Continuum Model (PCM) describes the psychological process a person goes through to become committed to a leisure activity. Awareness, attraction, attachment and loyalty make of the four

Commitment to an activity is widely studied in leisure research. Serious Leisure Perspective (SLP) describes characteristics a committed activity participant possesses. The Psychological Continuum Model (PCM) describes the psychological process a person goes through to become committed to a leisure activity. Awareness, attraction, attachment and loyalty make of the four stages of PCM. Both perspectives have been used to describe committed leisure activity participants and commitment to organized recreational events. Research on leisure activity has yet to determine how the individual becomes loyal. Therefore, the purpose of this study is to determine the process in which recreation activity participates becomes loyal and to identify who can be labels as serious within the PCM Framework. Data was obtained from an online electronic survey distributed to participants of four U.S. marathon and half marathon events. A total of 579 responses were used in the final analysis. Path analysis determined the process in which a runner becomes committed. MANOVA is used to determine difference between leisure groups in the four stages of PCM. Results indicate that activity participants need to go through all four stages of PCM before becoming loyal. As knowledge increases, individuals are more motivated to participate. When the activity satisfies motives and becomes a reflection of their identity, feelings become stronger which results in loyalty. Socialization is instrumental to the progression through the PCM Framework. Additionally, attachment is the "bottleneck" in which all loyal activity participants my pass through. Differences exist between serious leisure groups in the attachment and loyalty stages. Those that are `less serious' are not as committed to the activity as their counterparts.
ContributorsMurphey, Elizabeth M (Author) / Lee, Woojin (Thesis advisor) / Hultsman, Wendy (Thesis advisor) / Larsen, Dale (Committee member) / Chisum, Jack (Committee member) / Arizona State University (Publisher)
Created2014
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Description
“¡No hay problemas en España! (There are no problems in Spain!) My professor exclaimed, grinning at his American students’ first day jitters. I arrived in Granada, Spain on January 7, 2012 and instantly noticed a dramatic shift in priorities; the term “quality of life” took on an entirely new identity.

“¡No hay problemas en España! (There are no problems in Spain!) My professor exclaimed, grinning at his American students’ first day jitters. I arrived in Granada, Spain on January 7, 2012 and instantly noticed a dramatic shift in priorities; the term “quality of life” took on an entirely new identity. Quality of life studies have become increasingly popular, and many researchers have realized there are more meaningful ways to measure the wellbeing of a community that transcends gross domestic product. Instead of merely measuring financial progress, quality of life studies emphasize that communities rich in health and happiness may be more valuable to its residents and the world than those only concerned with financial wealth. The United Nations Development program takes life expectancy into account, but not the quality of the years lived (Schimmel, 2009). As long as it is a formal economic interaction, gross domestic product accounts for it, including negative aspects of a community like natural disasters and divorce (McKibben, 2007). “Under the current system... the most ‘economically productive citizen’ is a cancer patient who totals his car on his way to meet with his divorce lawyer” (McKibben, 2007, p. 28). If the polluted air causes higher rates of cancer in a population, the costs paid into the economy for medical treatment transfer right into our GDP. GDP does not distinguish between the economic transactions that improve our lives and those that hurt them. The graph below displays the false yet passively accepted idea that an increase in economic development necessarily leads to a higher sense of wellbeing. Although GDP per capita in the United States has risen threefold since 1960, happiness levels have not changed (Helliwell, Layard, & Sachs, 2012), and as the ultimate goal of human beings (Bergheim, 2006), we should be dedicating more research to accomplishing happiness, rather than a higher income. In fact, money only correlates with happiness up to a certain point, and depending on which researcher you ask, that number is between $10,000 per capita income (McKibben, 2007) and $50,000 per capita income (Shadyac, Shimizu, & Belic, 2011). Individuals included in Forbes magazine’s wealthiest Americans list have the same happiness as the Amish in Pennsylvania, and only slightly higher happiness than Swedes, as well as Masai tribesmen (McKibben, 2007). This phenomenon is worldwide, as Costa Ricans are happier than the Japanese and the French are equally satisfied as the Venezuelans (McKibben, 2007).
ContributorsStein, Melissa (Author) / Rodriguez, Ariel (Thesis director) / Phillips, Rhonda (Committee member) / Larsen, Dale (Committee member) / Barrett, The Honors College (Contributor) / College of Liberal Arts and Sciences (Contributor)
Created2012-12
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Description
Short-term medical volunteer work via a nongovernmental organization is a popular tool for students in the health care field to gain experience, while further providing communities that normally lack health care options the opportunity to receive free care. One such organization, VIDA Volunteer Travel, has been successful in implementing this

Short-term medical volunteer work via a nongovernmental organization is a popular tool for students in the health care field to gain experience, while further providing communities that normally lack health care options the opportunity to receive free care. One such organization, VIDA Volunteer Travel, has been successful in implementing this model in Central America. However, organizations of this form have not been evaluated for effectiveness or improvement. This exploratory study examines the effectiveness of VIDA based on six qualifying characteristics that make up a successful NGO. The researcher conducted in-depth, semi-structured interviews with 21 individuals, including VIDA staff members in Costa Rica and Nicaragua, health professionals working for VIDA, local community leaders, and volunteers participating in VIDA's programs. Summaries and quotes of these interviews were uploaded and analysed using Atlas.ti to identify common words and themes from the interviews. Informants frequently identified the organization as sustainable, both from a fiscal and ecological standpoint. The organization also successfully managed volunteers, although post-trip follow-up was lacking. Adherence to the mission statement and distribution of supplies allowed for improved organization and successful structure of the organization. Education and health promotion was also emphasized, although implementation of this education into the communities was lacking. Collaboration with the community and volunteers allowed for stringent, successful treatment to be given to patients, and ethical guidelines set up by the organization allowed for self-governance and improvement of the NGO. This study suggests future research opportunities for the organization, to evaluate its own impact and opportunities for improvement. Furthermore, suggestions are addressed that allow the organization to improve upon its well-implemented infrastructure, and allow for future organizations to use VIDA as a model for improvement.
ContributorsPearson, Presley Kyle (Author) / Yoshioka, Carlton (Thesis director) / Wang, Lili (Committee member) / Larsen, Dale (Committee member) / Barrett, The Honors College (Contributor) / School of International Letters and Cultures (Contributor)
Created2013-05
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Description
In the last five decades, the prevalence of chemicals added to food to enhance its color, texture, flavor, and freshness has increased. These chemicals, known as food additives, are synthetically derived or chemically altered substances that are added to food during processing to achieve a specialized effect. Additives are regulated

In the last five decades, the prevalence of chemicals added to food to enhance its color, texture, flavor, and freshness has increased. These chemicals, known as food additives, are synthetically derived or chemically altered substances that are added to food during processing to achieve a specialized effect. Additives are regulated by the United States Food and Drug Administration and while many are “generally recognized as safe” (GRAS), some emerging research suggests that their safety rulings need to be reexamined.

Considering food additives in one’s diet is of the utmost importance for health, though it can be problematic for those with limited knowledge of additives or nutrition. Common opinion is that good nutrition involves only what is or is not being consumed—calories, fat, etc. But the realm of nutrition depends on quality of food—whole, minimally processed food that subsequently lacks additives—as much as it does the composition of food.
This paper reviews eight of the most common and often problematic food additives in America: high fructose corn syrup, aspartame, sodium nitrate/ sodium nitrite, partially hydrogenated vegetable oil (trans fat), monosodium glutamate (MSG), benzoate preservatives (BHA and BHT), potassium bromate, and caramel coloring. It is important to note that this list is far from comprehensive; these additives receive much attention in America making them some of the most talked about and most easily recognized additives.

This paper aims to present sound depictions of existing research that most often refutes the validity of the “generally recognized as safe” claim currently standing for these food additives, providing consumers with reliable information with which they can make educated decisions when purchasing food and eating healthfully.
ContributorsJones, Haley Brooke (Author) / Larsen, Dale (Thesis director) / Wharton, Christopher (Committee member) / Barrett, The Honors College (Contributor) / Department of English (Contributor) / School of Nutrition and Health Promotion (Contributor)
Created2014-05
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Description
Issues of visitor safety are a concern among park and recreation managers. As urban parks receive a variety of user groups, understanding perceptions of safety among specific groups becomes pertinent when managing for optimal experiences. This study examines trails runners at two mountain parks in a large southwestern city. Data

Issues of visitor safety are a concern among park and recreation managers. As urban parks receive a variety of user groups, understanding perceptions of safety among specific groups becomes pertinent when managing for optimal experiences. This study examines trails runners at two mountain parks in a large southwestern city. Data was collected in the fall of 2013 and the spring of 2014 using a five page, onsite, self-administered, exit survey in English. Questions addressed trail runner demographics, level of trail running experience, perceptions of safety, and support for safety related management actions. Of specific interest was how perceptions of safety varied by trail runner demographics and level of experience. 102 trail runners participated in the study. Data analysis was completed using an independent samples t-test to compare sample characteristics with perceptions of safety and safety related management actions. The results include mixed opposition and support for specific preventive management actions. Few significant differences in responses were found between gender, age and specialization. The findings also suggest trail runners primarily learned about these recreation areas through local knowledge and "word of mouth" and not through managers. Further implications of these finding is discussed. Contributions of the study are twofold. First, results provide managers with information regarding trail runners at the parks. Second, findings serve to extend the literature on visitor safety at park and recreation settings in urban areas.
ContributorsNorwil, Evan Juilian (Author) / Budruk, Megha (Thesis director) / Larsen, Dale (Committee member) / Barrett, The Honors College (Contributor) / Harrington Bioengineering Program (Contributor)
Created2014-05
Description
An educational toolkit was developed and created to normalize the dialogue of mental health at the community level. The intended audience for the toolkit is the faith community. Clergy, ministers, and other prominent leaders play integral roles in shaping the worldviews of parishioners, and thus have the capacity to promote

An educational toolkit was developed and created to normalize the dialogue of mental health at the community level. The intended audience for the toolkit is the faith community. Clergy, ministers, and other prominent leaders play integral roles in shaping the worldviews of parishioners, and thus have the capacity to promote mental health awareness in the communities they serve.
ContributorsTrujillo, Catherine Elizabeth (Author) / Larsen, Dale (Thesis director) / Cavanaugh Toft, Carolyn (Committee member) / Barrett, The Honors College (Contributor) / Department of Psychology (Contributor)
Created2014-05