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ContributorsTong, Ethan (Author) / Simonson, Mark (Thesis director) / Kelly, Robert (Committee member) / Barrett, The Honors College (Contributor) / Department of Finance (Contributor)
Created2023-12
ContributorsTong, Ethan (Author) / Simonson, Mark (Thesis director) / Kelly, Robert (Committee member) / Barrett, The Honors College (Contributor) / Department of Finance (Contributor)
Created2023-12
ContributorsTong, Ethan (Author) / Simonson, Mark (Thesis director) / Kelly, Robert (Committee member) / Barrett, The Honors College (Contributor) / Department of Finance (Contributor)
Created2023-12
ContributorsTong, Ethan (Author) / Simonson, Mark (Thesis director) / Kelly, Robert (Committee member) / Barrett, The Honors College (Contributor) / Department of Finance (Contributor)
Created2023-12
ContributorsEngel, Emily (Author) / Eaton, John (Thesis director) / Mokwa, Michael (Committee member) / Barrett, The Honors College (Contributor) / Department of Marketing (Contributor) / Dean, W.P. Carey School of Business (Contributor)
Created2023-12
ContributorsEngel, Emily (Author) / Eaton, John (Thesis director) / Mokwa, Michael (Committee member) / Barrett, The Honors College (Contributor) / Department of Marketing (Contributor) / Dean, W.P. Carey School of Business (Contributor)
Created2023-12
Description
There is a common sentiment in the financial services industry that your financial advisor must be a fiduciary. In this thesis, I explore whether that is truly the case. I present the two main groups of financial advisors: broker-dealers and registered investment advisors (RIAs). I compare the two groups by

There is a common sentiment in the financial services industry that your financial advisor must be a fiduciary. In this thesis, I explore whether that is truly the case. I present the two main groups of financial advisors: broker-dealers and registered investment advisors (RIAs). I compare the two groups by examining 4 key comparisons: regulation, standards of care, compensation, and investment behavior. At the end, I share my personal opinions regarding where I believe investors should seek their financial services.
ContributorsBaltman, Bradley (Author) / Licon, Wendell (Thesis director) / Arrfelt, Mathias (Committee member) / Barrett, The Honors College (Contributor) / Department of Finance (Contributor)
Created2023-12
Description
A deep dive into the cosmetic industry and social media marketing influence. Referencing the changes of social media throughout the years and the importance of using social media platforms to market a product. Includes a Rare Beauty case study to dive into the effects of social media on the cosmetic

A deep dive into the cosmetic industry and social media marketing influence. Referencing the changes of social media throughout the years and the importance of using social media platforms to market a product. Includes a Rare Beauty case study to dive into the effects of social media on the cosmetic industry.
ContributorsPara, Olivia (Author) / Eaton, John (Thesis director) / Palmer, James (Committee member) / Barrett, The Honors College (Contributor) / Department of Marketing (Contributor)
Created2023-12
Description

The Supply Chain of a company is the most critical component of a business as it directly impacts a company’s ability to deliver products/services to customers is a timely, cost effective method. With this amount of importance, a resilient supply chain is pivotal for positive future earnings in each successive

The Supply Chain of a company is the most critical component of a business as it directly impacts a company’s ability to deliver products/services to customers is a timely, cost effective method. With this amount of importance, a resilient supply chain is pivotal for positive future earnings in each successive quarter. Two pivotal metrics to gauge a Supply Chain include Production Delays and Excess Inventory. Through in-depth analysis, it was found that these metrics had caused abnormal amounts of price volatility with a stock’s performance. Understanding these metrics, the impact and lesson that COVID had taught, and analyzing earnings transcripts of publicly traded company’s demonstrates the use of Supply Chain health in comparison to company performance. This thesis aims to examine how a company's supply chain affects its performance, by analyzing different metrics and disruptions that have caused significant volatility in the stock market. The objective is to help investors maximize their profitability or reduce their risk by identifying the key factors that impact a company's supply chain.

ContributorsNatarajan, Tharun (Author) / Printezis, Antonios (Thesis director) / Licon, Lawrence (Committee member) / Barrett, The Honors College (Contributor) / Department of Supply Chain Management (Contributor) / Department of Finance (Contributor)
Created2023-05
Description

Billionaires are a relatively new phenomenon, yet their influence is immense. Some billionaires hide in the shadows, and others are at the forefront of our society. With the advent of social media, the reach of billionaires at the forefront has expanded exponentially. Some sport their fancy lifestyles, some preach their

Billionaires are a relatively new phenomenon, yet their influence is immense. Some billionaires hide in the shadows, and others are at the forefront of our society. With the advent of social media, the reach of billionaires at the forefront has expanded exponentially. Some sport their fancy lifestyles, some preach their views on the world, and some share what it takes to become like them. With 2.562 billion monthly YouTube users and millions of views for any video with or about billionaires, the reach the highly wealthy have is immense. So many are watching, raising two questions are the viewers watching with the intent of learning how to become a billionaire themselves or are they purely focused on entertainment value? Additionally, what purpose does speaking to the masses through YouTube serve for the wealthiest individuals in the world? This paper will attempt to answer these questions and dive deeper into the billionaire YouTube landscape. There will be a discussion of the immense power of billionaires, what it means to be one, and an analysis of a select few of America’s wealthiest individuals. Hopefully, this will give a better perspective on the wealth-based social media landscape.

ContributorsSchwager, Justin (Author) / Thomson, Henry (Thesis director) / Strickland, James (Committee member) / Barrett, The Honors College (Contributor) / Department of Marketing (Contributor) / Dean, W.P. Carey School of Business (Contributor)
Created2022-12