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- Genre: Masters Thesis
Description
The purpose of this study was to examine the local residents' perceptions toward the social impacts of FIBA EuroBasket 2011, held September 7th to September 12th, 2011 in Vilnius, Lithuania. This study focuses on the social impacts of the event since most of the mega-event academia is dominated by economic impact studies and this research attempts to go beyond a narrow quantitative approach to examine the social impacts in relation to two important academic contributions: 1) the embracement-withdrawal continuum and 2) the social exchange theory. A mixed methods analysis was adopted as the best approach for this research. Both a quantitative survey and qualitative questionnaire were used which yielded a total usable sample of 128 residents of Vilnius. Exploratory Factor Analysis was conducted to examine the underlying themes of the quantitative data and coding and thematic development was used to make sense of the qualitative data. The results confirmed that the event was considered successful (97% of residents embraced the event) and they generated 6 factors, or impacts, that were deemed important for influencing resident perceptions: social costs, social benefits, sociocultural impacts, socioeconomic impacts, sociopolitical impacts, and socioenvironmental impacts. These results indicate that the use of mixed methods analyses is crucial to investigate the interdependence between each impact that affects residents' perceptions toward sport mega-events.
ContributorsAntoniou, Alexis (Author) / Phillips, Rhonda (Thesis advisor) / Mean, Lindsey (Committee member) / Hultsman, Wendy (Committee member) / Arizona State University (Publisher)
Created2011
Description
Currently, show management for convention centers have several resources to help determine where to place their efforts in facility services for exhibitors, one of which is to use research results from an importance-performance analysis study. In order to help show management refine their understanding of the needs of exhibitors before a trade show, this study explores the relationship between the exhibitor’s ranking of importance placed on facility services through the Importance-Performance Analysis, and the goals exhibitors have for the trade show. A survey was conducted at three different trade shows taking place in two convention centers. Using a sample of 115 exhibitors, the underlying factors were determined for the importance exhibitors placed on facility attributes and their goals. The findings from the research show that the correlations between importance factors and goals are statistically weak, albeit some notable correlations were made. The importance performance analysis remains a strong and useful tool for show management to use and implementing the iso-rating line provides more detail for a show manager to work with. The finding of this study offer insights into the factor analysis of facility attributes as well as the importance-goals analysis conducted.
ContributorsGaraycochea, Nicolas Blakely (Author) / Hultsman, Wendy (Thesis advisor) / Lee, Woojin (Committee member) / Weber, John (Committee member) / Arizona State University (Publisher)
Created2017