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- Genre: Doctoral Dissertation
- Creators: Gu, Bin
Description
Social media offers a powerful platform for the independent digital content producer community to develop, disperse, and maintain their brands. In terms of information systems research, the broad majority of the work has not examined hedonic consumption on Social Media Sites (SMS). The focus has mostly been on the organizational perspectives and utilitarian gains from these services. Unlike through traditional commerce channels, including e-commerce retailers, consumption enhancing hedonic utility is experienced differently in the context of a social media site; consequently, the dynamic of the decision-making process shifts when it is made in a social context. Previous research assumed a limited influence of a small, immediate group of peers. But the rules change when the network of peers expands exponentially. The assertion is that, while there are individual differences in the level of susceptibility to influence coming from others, these are not the most important pieces of the analysis--unlike research centered completely on influence. Rather, the context of the consumption can play an important role in the way social influence factors affect consumer behavior on Social Media Sites. Over the course of three studies, this dissertation will examine factors that influence consumer decision-making and the brand personalities created and interpreted in these SMS. Study one examines the role of different types of peer influence on consumer decision-making on Facebook. Study two observes the impact of different types of producer message posts with the different types of influence on decision-making on Twitter. Study three will conclude this work with an exploratory empirical investigation of actual twitter postings of a set of musicians. These studies contribute to the body of IS literature by evaluating the specific behavioral changes related to consumption in the context of digital social media: (a) the power of social influencers in contrast to personal preferences on SMS, (b) the effect on consumers of producer message types and content on SMS at both the profile level and the individual message level.
ContributorsSopha, Matthew (Author) / Santanam, Raghu T (Thesis advisor) / Goul, Kenneth M (Committee member) / Gu, Bin (Committee member) / Arizona State University (Publisher)
Created2013
Description
Ethernet based technologies are emerging as the ubiquitous de facto form of communication due to their interoperability, capacity, cost, and reliability. Traditional Ethernet is designed with the goal of delivering best effort services. However, several real time and control applications require more precise deterministic requirements and Ultra Low Latency (ULL), that Ethernet cannot be used for. Current Industrial Automation and Control Systems (IACS) applications use semi-proprietary technologies that provide deterministic communication behavior for sporadic and periodic traffic, but can lead to closed systems that do not interoperate effectively. The convergence between the informational and operational technologies in modern industrial control networks cannot be achieved using traditional Ethernet. Time Sensitive Networking (TSN) is a suite of IEEE standards designed by augmenting traditional Ethernet with real time deterministic properties ideal for Digital Signal Processing (DSP) applications. Similarly, Deterministic Networking (DetNet) is a Internet Engineering Task Force (IETF) standardization that enhances the network layer with the required deterministic properties needed for IACS applications. This dissertation provides an in-depth survey and literature review on both standards/research and 5G related material on ULL. Recognizing the limitations of several features of the standards, this dissertation provides an empirical evaluation of these approaches and presents novel enhancements to the shapers and schedulers involved in TSN. More specifically, this dissertation investigates Time Aware Shaper (TAS), Asynchronous Traffic Shaper (ATS), and Cyclic Queuing and Forwarding (CQF) schedulers. Moreover, the IEEE 802.1Qcc, centralized management and control, and the IEEE 802.1Qbv can be used to manage and control scheduled traffic streams with periodic properties along with best-effort traffic on the same network infrastructure. Both the centralized network/distributed user model (hybrid model) and the fully-distributed (decentralized) IEEE 802.1Qcc model are examined on a typical industrial control network with the goal of maximizing scheduled traffic streams. Finally, since industrial applications and cyber-physical systems require timely delivery, any channel or node faults can cause severe disruption to the operational continuity of the application. Therefore, the IEEE 802.1CB, Frame Replication and Elimination for Reliability (FRER), is examined and tested using machine learning models to predict faulty scenarios and issue remedies seamlessly.
ContributorsNasrallah, Ahmed (Author) / Reisslein, Martin (Thesis advisor) / Syrotiuk, Violet R. (Committee member) / LiKamWa, Robert (Committee member) / Thyagaturu, Akhilesh (Committee member) / Arizona State University (Publisher)
Created2022
Description本文对中国制药企业并购溢价影响因素进行了研究，提出了对制药企业并购非常重要的两个新的影响因素：可生产药品批文和在研新药批文。本文以2011年1月—2019年12月间我国制药行业上市公司并购事件为样本，对在研新药和可生产药品批文的价值从四个维度度量：是否有在研新药和可生产药品批文；在研新药数量及可生产药品批文数量；根据创新药和仿制药两个类别进行细分；标的企业所拥有的在研新药和可生产药品批文的市场价值。论文发现药品批文对企业并购溢价的影响不是很显著。进一步的，本文探究了药品批文对主并企业的对被并购公司的估值的影响。实证结果表明，我国制药企业在并购估值时确实会考虑到在研新药和可生产药品批文的价值。本文还发现对于可生产药品来说，相对创新药，被并购公司持有的仿制药批文影响更显著。而对于在研新药来说，主并企业更看重在研的创新药，在研仿制药对并购估值的影响不大。最后，本文选取了两个代表性案例进一步分析和探讨药品批文对企业并购的影响。
ContributorsYe, Tao (Author) / Shen, Wei (Thesis advisor) / Chang, Chun (Thesis advisor) / Jiang, Zhan (Committee member) / Gu, Bin (Committee member) / Arizona State University (Publisher)
Created2022
Description
Huge advancements have been made over the years in terms of modern image-sensing hardware and visual computing algorithms (e.g. computer vision, image processing, computational photography). However, to this day, there still exists a current gap between the hardware and software design in an imaging system, which silos one research domain from another. Bridging this gap is the key to unlocking new visual computing capabilities for end applications in commercial photography, industrial inspection, and robotics. This thesis explores avenues where hardware-software co-design of image sensors can be leveraged to replace conventional hardware components in an imaging system with software for enhanced reconfigurability. As a result, the user can program the image sensor in a way best suited to the end application. This is referred to as software-defined imaging (SDI), where image sensor behavior can be altered by the system software depending on the user's needs. The scope of this thesis covers the development and deployment of SDI algorithms for low-power computer vision. Strategies for sparse spatial sampling have been developed in this thesis for power optimization of the vision sensor. This dissertation shows how a hardware-compatible state-of-the-art object tracker can be coupled with a Kalman filter for energy gains at the sensor level. Extensive experiments reveal how adaptive spatial sampling of image frames with this hardware-friendly framework offers attractive energy-accuracy tradeoffs. Another thrust of this thesis is to demonstrate the benefits of reinforcement learning in this research avenue. A major finding reported in this dissertation shows how neural-network-based reinforcement learning can be exploited for the adaptive subsampling framework to achieve improved sampling performance, thereby optimizing the energy efficiency of the image sensor. The last thrust of this thesis is to leverage emerging event-based SDI technology for building a low-power navigation system. A homography estimation pipeline has been proposed in this thesis which couples the right data representation with a differential scale-invariant feature transform (SIFT) module to extract rich visual cues from event streams. Positional encoding is leveraged with a multilayer perceptron (MLP) network to get robust homography estimation from event data.
ContributorsIqbal, Odrika (Author) / Jayasuriya, Suren (Thesis advisor) / Spanias, Andreas (Thesis advisor) / LiKamWa, Robert (Committee member) / Owens, Chris (Committee member) / Arizona State University (Publisher)
Created2023
Description
Graphic Processing Units (GPUs) have become a key enabler of the big-data revolution, functioning as defacto co-processors to accelerate large-scale computation. As the GPU programming stack and tool support have matured, the technology has alsobecome accessible to programmers. However, optimizing programs to run efficiently on GPUs requires developers to have both detailed understanding of the application logic and significant knowledge of parallel programming and GPU architectures.
This dissertation proposes GEVO, a tool for automatically tuning the performance of GPU kernels in the LLVM representation to meet desired criteria. GEVO uses population-based search to find edits to programs compiled to LLVM-IR which improves performance on desired criteria and retains required functionality. The evaluation of GEVO on the Rodinia benchmark suite demonstrates many runtime optimization techniques. One of the key insights is that semantic relaxation enables GEVO to
discover these optimizations that are usually prohibited by the compiler. GEVO also explores many other optimizations, including architecture- and application-specific. A follow-up evaluation of three bioinformatics applications at their different stages of development suggests that GEVO can optimize programs as well as human experts, sometimes even into a code base that is beyond a programmer’s reach. Furthermore, to unshackle the constraint of GEVO in optimizing neural network (NN) models,
GEVO-ML is proposed by extending the representation capability of GEVO, where NN models and the training/prediction process are uniformly represented in a single intermediate language. An evaluation of GEVO-ML shows that GEVO-ML can
optimize network models similar to how human developers improve model design, for example, by changing learning rates or pruning non-essential parameters. These results showcase the potential of automated program optimization tools to both reduce
the optimization burden for researchers and provide new insights for GPU experts.
ContributorsLiou, Jhe-Yu (Author) / Forrest, Stephanie (Thesis advisor) / Wu, Carole-Jean (Thesis advisor) / Lee, Yann-Hang (Committee member) / Weimer, Westley (Committee member) / Arizona State University (Publisher)
Created2023
Description
Efficient visual sensing plays a pivotal role in enabling high-precision applications in augmented reality and low-power Internet of Things (IoT) devices. This dissertation addresses the primary challenges that hinder energy efficiency in visual sensing: the bottleneck of pixel traffic across camera and memory interfaces and the energy-intensive analog readout process in image sensors. To overcome the bottleneck of pixel traffic, this dissertation proposes a visual sensing pipeline architecture that enables application developers to dynamically adapt the spatial resolution and update rates for specific regions within the scene. By selectively capturing and processing high-resolution frames only where necessary, the system significantly reduces energy consumption associated with memory traffic. This is achieved by encoding only the relevant pixels from the commercial image sensors with standard raster-scan pixel read-out patterns, thus minimizing the data stored in memory. The stored rhythmic pixel region stream is decoded into traditional frame-based representations, enabling seamless integration into existing video pipelines. Moreover, the system includes runtime support that allows flexible specification of the region labels, giving developers fine-grained control over the resolution adaptation process. Experimental evaluations conducted on a Xilinx Field Programmable Gate Array (FPGA) platform demonstrate substantial reductions of 43-64% in interface traffic, while maintaining controllable task accuracy. In addition to the pixel traffic bottleneck, the dissertation tackles the energy intensive analog readout process in image sensors. To address this, the dissertation proposes aggressive scaling of the analog voltage supplied to the camera. Extensive characterization on off-the-shelf sensors demonstrates that analog voltage scaling can significantly reduce sensor power, albeit at the expense of image quality. To mitigate this trade-off, this research develops a pipeline that allows application developers to adapt the sensor voltage on a frame-by-frame basis. A voltage controller is integrated into the existing Raspberry Pi (RPi) based video streaming pipeline, generating the sensor voltage. On top of that, the system provides a software interface for vision applications to specify the desired voltage levels. Evaluation of the system across a range of voltage scaling policies on popular vision tasks demonstrates that the technique can deliver up to 73% sensor power savings while maintaining reasonable task fidelity.
ContributorsKodukula, Venkatesh (Author) / LiKamWa, Robert (Thesis advisor) / Chakrabarti, Chaitali (Committee member) / Brunhaver, John (Committee member) / Nambi, Akshay (Committee member) / Arizona State University (Publisher)
Created2023
Description
Deep neural network-based methods have been proved to achieve outstanding performance on object detection and classification tasks. Deep neural networks follow the ``deeper model with deeper confidence'' belief to gain a higher recognition accuracy. However, reducing these networks' computational costs remains a challenge, which impedes their deployment on embedded devices. For instance, the intersection management of Connected Autonomous Vehicles (CAVs) requires running computationally intensive object recognition algorithms on low-power traffic cameras. This dissertation aims to study the effect of a dynamic hardware and software approach to address this issue. Characteristics of real-world applications can facilitate this dynamic adjustment and reduce the computation. Specifically, this dissertation starts with a dynamic hardware approach that adjusts itself based on the toughness of input and extracts deeper features if needed. Next, an adaptive learning mechanism has been studied that use extracted feature from previous inputs to improve system performance. Finally, a system (ARGOS) was proposed and evaluated that can be run on embedded systems while maintaining the desired accuracy. This system adopts shallow features at inference time, but it can switch to deep features if the system desires a higher accuracy. To improve the performance, ARGOS distills the temporal knowledge from deep features to the shallow system. Moreover, ARGOS reduces the computation furthermore by focusing on regions of interest. The response time and mean average precision are adopted for the performance evaluation to evaluate the proposed ARGOS system.
ContributorsFarhadi, Mohammad (Author) / Yang, Yezhou (Thesis advisor) / Vrudhula, Sarma (Committee member) / Wu, Carole-Jean (Committee member) / Ren, Yi (Committee member) / Arizona State University (Publisher)
Created2022
Description
With the rapid development of both hardware and software, mobile devices with their advantages in mobility, interactivity, and privacy have enabled various applications, including social networking, mixed reality, entertainment, authentication, and etc.In diverse forms such as smartphones, glasses, and watches, the number of mobile devices is expected to increase by 1 billion per year in the future.
These devices not only generate and exchange small data such as GPS data, but also large data including videos and point clouds.
Such massive visual data presents many challenges for processing on mobile devices.
First, continuously capturing and processing high resolution visual data is energy-intensive, which can drain the battery of a mobile device very quickly.
Second, data offloading for edge or cloud computing is helpful, but users are afraid that their privacy can be exposed to malicious developers.
Third, interactivity and user experience is degraded if mobile devices cannot process large scale visual data in real-time such as off-device high precision point clouds. To deal with these challenges, this work presents three solutions towards fine-grained control of visual data in mobile systems, revolving around two core ideas, enabling resolution-based tradeoffs and adopting split-process to protect visual data.In particular, this work introduces: (1) Banner media framework to remove resolution reconfiguration latency in the operating system for enabling seamless dynamic resolution-based tradeoffs;
(2) LesnCap split-process application development framework to protect user's visual privacy against malicious data collection in cloud-based Augmented Reality (AR) applications by isolating the visual processing in a distinct process;
(3) A novel voxel grid schema to enable adaptive sampling at the edge device that can sample point clouds flexibly for interactive 3D vision use cases across mobile devices and mobile networks. The evaluation in several mobile environments demonstrates that, by controlling visual data at a fine granularity, energy efficiency can be improved by 49% switching between resolutions, visual privacy can be protected through split-process with negligible overhead, and point clouds can be delivered at a high throughput meeting various requirements.Thus, this work can enable more continuous mobile vision applications for the future of a new reality.
ContributorsHu, Jinhan (Author) / LiKamWa, Robert (Thesis advisor) / Wu, Carole-Jean (Committee member) / Doupe, Adam (Committee member) / Jayasuriya, Suren (Committee member) / Arizona State University (Publisher)
Created2022
Description
Virtual reality (VR) provides significant opportunities for students to experience immersive education. In VR, students can travel to the international space station, or go through a science experiment at home. However, the current tactile feedback provided by these systems do not feel real. Controllers do not provide the same tactile feedback experienced in the physical world. This dissertation aims to bridge the gap between the virtual and physical learning environments through the development of novel haptic devices capable of emulating tactile sensations found in physical science labs. My research explores haptic devices that can emulate the sensations of fluids in vessels within the virtual environment. Fluid handling is a cornerstone experience of science labs. I also explore how to emulate the handling of other science equipment. I describe and research on four novel devices. These are 1) SWISH: A shifting-weight interface of simulated hydrodynamics for haptic perception of virtual fluid vessels, 2) Geppetteau, 3) Vibr-eau, and 4) Pneutouch. SWISH simulates the sensation of virtual fluids in vessels using a rack and pinion mechanism, while Geppetteau employs a string-driven mechanism to provide haptic feedback for a variety of vessel shapes. Vibr-eau utilizes vibrotactile actuators in the vessel’s interior to emulate the behavior of virtual liquids. Finally, Pneutouch enables users to interact with virtual objects through pneumatic inflatables. Through systematic evaluations and comparisons with baseline comparisons, the usability and effectiveness of these haptic devices in enhancing virtual experiences is demonstrated. The development of these haptic mechanisms and interfaces represents a significant step towards creating transformative educational tools that provide customizable, hands-on learning environments in both Mixed (MR) and Virtual Reality (VR) - now called XR. This dissertation contributes to advancing the field of haptics for virtual education and lays the foundation for future research in immersive learning technologies.
ContributorsLiu, Frank (Author) / LiKamWa, Robert (Thesis advisor) / Lahey, Byron (Committee member) / Johnson-Glenberg, Mina (Committee member) / Jayasuriya, Suren (Committee member) / Arizona State University (Publisher)
Created2024
Description城投债是地方政府投融资平台作为发行主体发行的债券，所融资金多被投入地方政府基础设施建设或者公益性项目，拥有地方政府信用的隐性担保。城投债在一定程度上缓解了地方政府在城市发展过程中资金的短缺问题，在我国城市化进程，促进当地经济发展，引导产业转型升级等方面做出了重大贡献。 随着城投债不断发展，代表城投债信用风险的主要考量点-城投债信用利差愈发备受关注。因为无论是城投债的承销机构，还是城投债的投资机构，包括涉及到城投债风险管控的政策制定部门，都会关注到城投债信用利差，那么影响城投债信用利差的影响因素有哪些呢，这些影响因素有哪些是对城投债信用利差有显著影响呢。 本文首先对城投债相关理论概念，包括政府投融资平台、城投债概念以及相关文献综述做了介绍；并指出了之前研究的一些不足之处等问题。同时对城投债的发展概况做了简要描述并进行了相关统计；其次针对影响城投债信用风险的相关因素进行了详细的分析，主要包括宏观经济因素分析、地方政府影响因素分析、发债主体影响因素分析和债项自身影响因素分析；通过分析每一种影响因素的具体情况，假设相关因素与信用利差的关系。然后再提取二手数据通过实证验证回归分析的方法分别验证假设是否成立，找出影响城投债信用风险的主要共同影响因素，同时得出影响最为强烈的几种因素。最后根据上述分析得出的相关结论， 提出防范与降低城投债信用风险的对策和建议。 该研究一方面引导市场正视城投债信用利差的各种因素，明确我们平时认为的影响因素和理论研究得出的影响因素是否一致；继而找到影响城投债信用利差的关键因素，供城 投债承销机构及投资机构做参考，同时提示城投债风险防范应重点关注的核心问题，为防范和降低城投债风险提供重要参考。
ContributorsLi, Juhui (Author) / Gu, Bin (Thesis advisor) / Liang, Bing (Thesis advisor) / Wang, Tan (Committee member) / Arizona State University (Publisher)
Created2019