Matching Items (3)
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- All Subjects: Real Estate
- Creators: Bronska, Michael
Description
The business of residential real estate is booming; over 5 million homes were sold in the United States in 2017 alone, according to the National Association of REALTORS® (“Quick Real Estate Statistics,” 2018). With the recovery of the housing market after the 2008 crash, more home buyers and sellers seek out real estate agents to assist with their transactions. Despite the majority of home buyers and sellers still using agents to conduct transactions, obstacles for fostering positive relationships come in the form of poor agent ethical reputations (Pacelle, 1994), agent empathy (Snyder et al, 2011), and even agent attractiveness (S.P. Salter et al, 2012). These reasons make it all the more critical that agents stand out from competitors, raising the question of how agents can differentiate themselves from other agents. To answer this question, this thesis seeks to discover what clients and agents value the most in their relationship with each other. In this study, three real estate agents and a client or client-couple from each were interviewed about the agent’s personality, brand promise, and actions taken to convey the promise. The most important factors in developing relationships, as well as a theoretical framework for the different relationships that can be formed within the agent-client context, were derived from the interview data collected. Commercial friendship develops from the overlap of all three relationship factors identified in the study, and as previously found, correlates with client loyalty and relationship quality (Lou, Zhou & Zheng, 2011). By shaping service around such factors, agents may be able to form better relationships with their clients. An agent with a stronger relationship with their clients may be more likely to receive referrals, earn customer loyalty, and even capture the attention of a first-time home buyer without the use of referral.
ContributorsVolpe, Kaylie Ann (Author) / Gray, Nancy (Thesis director) / Eaton, Kate (Committee member) / Herberger Institute for Design and the Arts (Contributor) / Department of Marketing (Contributor) / Barrett, The Honors College (Contributor)
Created2018-12
Description
Commercial real estate is tied to the macro conditions of the overall economy. In particular, the paper seeks to relate commercial real estate to alternative investments such as the 10-year treasury and the S&P 500 in the stock market by examining trends over the thirty-year period of 1979-2009. There will be comprehensive analysis, interpretation, and discussion of the national cap rate, the 10-year treasury, and the S&P 500 E/P ratio during the period. By analyzing past economic events and how the 10-year, S&P 500 E/P ratio, and cap rates move, the hope is to identify patterns and leading indicators to provide better insight into future events and behavior of commercial real estate and the stock market. The main intent is to provide the reader with the tools to assess the current market. In doing so, it is then possible to relate the current market with the past and with some degree of accuracy, predict where the market is headed. With such knowledge, investors can more aptly time and allocate their funds in order to maximize their returns.
ContributorsMillstein, Ethan David (Author) / Davis, Joseph (Thesis director) / Bronska, Michael (Committee member) / Barrett, The Honors College (Contributor) / Department of Finance (Contributor) / W. P. Carey School of Business (Contributor)
Created2014-05
Description
My thesis examines the location of Minor League Baseball stadiums. From this examination, I will analyze how the location of the stadium impacts attendance levels. Specifically, I will be analyzing various micro-level factors regarding the area surrounding the stadium. The categories to be analyzed include demographics, land usage and access. To evaluate these micro-level factors, comparisons will be taken between the top-15 organizations and bottom-15 organizations in their league relative attendance levels. This comparison will provide information on potential factors that foster a relationship with successful or unsuccessful attendance levels. With the collection of data, many implications can be displayed. In order of significance of the relationship with successful attendance levels, the most impactful category was access, followed by land usage with demographics presenting the least impact on successful attendance levels. Within these categories, various factors presented different levels of connection with its impact on successful attendance levels. In addition, the various factors imposed different levels of significance at different distances surrounding the stadium. As such, it is important to take a holistic approach and consider the relationship each factor has on other factors and the role that the certain factor has on the specific community. This information provides various implications for multiple parties. Most significantly, this analysis will provide information for Minor League Baseball organizations for the optimization of the location for their stadium. Locating its stadium in the most optimal location will ensure the maximization of attendance levels, thus maximizing revenue and profit levels for the business operations of the organization. In addition, this information can also be used by the municipal government that the organization is located to assist in locating the stadium in the most optimal location. The importance of this for community is provided by the positive externalities that result from the enhanced community interaction developed by the Minor League organization. By finding the factors that influence attendance levels, parties within the organization as well as outside the organization can best access the benefits that are created from its operation.
ContributorsRubin, Levi Dartagnan Vitus (Author) / Stapp, Mark (Thesis director) / Bronska, Michael (Committee member) / Department of Finance (Contributor, Contributor) / Barrett, The Honors College (Contributor)
Created2018-12