Matching Items (6)
Filtering by

Clear all filters

136739-Thumbnail Image.png
Description
In my exploration of the expectations of customer service that people have in regards to their visits at Starbucks retail stores, I will utilize Laswell's Model of Communication and the theory of symbolic interactionism to guide my findings. These overarching ideas provide a foundation for understanding the communication process as

In my exploration of the expectations of customer service that people have in regards to their visits at Starbucks retail stores, I will utilize Laswell's Model of Communication and the theory of symbolic interactionism to guide my findings. These overarching ideas provide a foundation for understanding the communication process as a whole, and will therefore allow us to extract meaningful information from regular interactions between Starbucks employees and consumers. Additionally, my goal is for these discoveries to produce insight in regards to critical customer service qualities that other businesses should incorporate into their own customer service programs in order to find success.
ContributorsRomero, Felipe Antonio (Author) / Martin, Judith (Thesis director) / Robinson, Jennifer (Committee member) / Propes, Rebecca (Committee member) / Barrett, The Honors College (Contributor) / Hugh Downs School of Human Communication (Contributor)
Created2014-12
131250-Thumbnail Image.png
Description
This study examines how a commitment to service can impact and come to exemplify a company’s brand image, customer loyalty, and overall organizational success. It examines the history and evolution of customer service, as well as what commitment to service looks like in present-day businesses. It differentiates companies that have

This study examines how a commitment to service can impact and come to exemplify a company’s brand image, customer loyalty, and overall organizational success. It examines the history and evolution of customer service, as well as what commitment to service looks like in present-day businesses. It differentiates companies that have attained a reputation for superior service and companies that have struggled to overcome service failures. Trader Joe’s, The Ritz-Carlton Hotel Company, Chick-fil-A, Southwest Airlines, and The Walt Disney Company are identified as five companies that have attained a reputation for remarkable service. This study includes five analyses to understand each company’s mission, history, leadership, employee engagement, and organizational culture. This study synthesizes how an unwavering commitment to customers, emphasis on employee empowerment, and ability to embed service in culture are common themes that can significantly contribute to a company’s ability to develop a reputation for remarkable service.
ContributorsBarr, Chandler Wallace (Author) / Desch, Timothy (Thesis director) / Shick, Jennifer (Committee member) / Department of Management and Entrepreneurship (Contributor) / Department of Marketing (Contributor) / School of Community Resources and Development (Contributor) / Barrett, The Honors College (Contributor)
Created2020-05
Description
This paper studies how the COVID-19 global pandemic influenced a new generation of investors into the stock market. The paper will take a look at the state of the financial markets and its participants before the pandemic, during the pandemic, and after the pandemic. It is important to note that

This paper studies how the COVID-19 global pandemic influenced a new generation of investors into the stock market. The paper will take a look at the state of the financial markets and its participants before the pandemic, during the pandemic, and after the pandemic. It is important to note that as of this paper, the COVID-19 pandemic is far from being over—these conclusions and recommendations are based on the current trends within the financial market. The research concludes that the younger participants that joined the market were more risk tolerant, traded in large quantities with little money, and found many of their trading strategies on social media platforms. Further research also suggests that market sentiments were highly correlated with price differences in stocks and other securities. Along with a categorization for the new investors in the market, this paper will take a look at how the new participants have affected more traditional experienced investors that were in the stock market well before the pandemic, and their ability to give and take investment advice from the new generation. Key words: COVID-19 pandemic, risk average, pandemic investors, market sentiments
ContributorsRandeniya, Rushini (Author) / Bonadurer, Werner (Thesis director) / Jordan, Erin (Committee member) / Barrett, The Honors College (Contributor) / Department of Management and Entrepreneurship (Contributor) / Department of Finance (Contributor)
Created2022-05
164464-Thumbnail Image.png
Description

This paper studies how the COVID-19 global pandemic influenced a new generation of investors into the stock market. The paper will take a look at the state of the financial markets and its participants before the pandemic, during the pandemic, and after the pandemic. It is important to note that

This paper studies how the COVID-19 global pandemic influenced a new generation of investors into the stock market. The paper will take a look at the state of the financial markets and its participants before the pandemic, during the pandemic, and after the pandemic. It is important to note that as of this paper, the COVID-19 pandemic is far from being over—these conclusions and recommendations are based on the current trends within the financial market. The research concludes that the younger participants that joined the market were more risk tolerant, traded in large quantities with little money, and found many of their trading strategies on social media platforms. Further research also suggests that market sentiments were highly correlated with price differences in stocks and other securities. Along with a categorization for the new investors in the market, this paper will take a look at how the new participants have affected more traditional experienced investors that were in the stock market well before the pandemic, and their ability to give and take investment advice from the new generation. Key words: COVID-19 pandemic, risk average, pandemic investors, market sentiments

ContributorsRandeniya, Rushini (Author) / Bonadurer, Werner (Thesis director) / Jordan, Erin (Committee member) / Barrett, The Honors College (Contributor) / Department of Management and Entrepreneurship (Contributor)
Created2022-05
164465-Thumbnail Image.png
Description

This paper studies how the COVID-19 global pandemic influenced a new generation of investors into the stock market. The paper will take a look at the state of the financial markets and its participants before the pandemic, during the pandemic, and after the pandemic. It is important to note that

This paper studies how the COVID-19 global pandemic influenced a new generation of investors into the stock market. The paper will take a look at the state of the financial markets and its participants before the pandemic, during the pandemic, and after the pandemic. It is important to note that as of this paper, the COVID-19 pandemic is far from being over—these conclusions and recommendations are based on the current trends within the financial market. The research concludes that the younger participants that joined the market were more risk tolerant, traded in large quantities with little money, and found many of their trading strategies on social media platforms. Further research also suggests that market sentiments were highly correlated with price differences in stocks and other securities. Along with a categorization for the new investors in the market, this paper will take a look at how the new participants have affected more traditional experienced investors that were in the stock market well before the pandemic, and their ability to give and take investment advice from the new generation. Key words: COVID-19 pandemic, risk average, pandemic investors, market sentiments

ContributorsRandeniya, Rushini (Author) / Bonadurer, Werner (Thesis director) / Jordan, Erin (Committee member) / Barrett, The Honors College (Contributor) / Department of Management and Entrepreneurship (Contributor)
Created2022-05
164180-Thumbnail Image.png
Description

From December 2019 to December 2020, I served as the chapter president of the Chi Omega Psi Epsilon Chapter at Arizona State University. Although my experiences as president sharpened my leadership abilities and provided me with skills I will take into my future career, the emotional baggage caused by the

From December 2019 to December 2020, I served as the chapter president of the Chi Omega Psi Epsilon Chapter at Arizona State University. Although my experiences as president sharpened my leadership abilities and provided me with skills I will take into my future career, the emotional baggage caused by the experience was scarring. I found myself carrying it with me after my term ended, allowing my negative emotions to highly affect my post-leadership experience. In conducting this project, it was my goal to determine if other student leaders had similar experiences to mine, and if so, come up with recommendations on how to improve support processes to ensure that student leaders are able to enjoy their terms as much as possible. From my research, it is evident that expectations and responsibilities put on student leaders are taking away from the positives that spring from leadership experiences. In interviewing 18 student leaders from multiple organizations across six universities around the country, it became evident that students’ positions were highly affecting their mental health and feelings towards the organization and university while in the leadership role and after their terms. I created three recommendations with the hope that this project will start the conversation around the topic of student leadership support, eventually inspiring change that will allow future student leaders to have a better experience than both myself and my peers had. These recommendations include creating an outlet/platform where past and current student leaders can talk about their experiences, creating an avenue for organization advisors to connect with the majority of members rather than having them solely in contact with the leaders, and streamlining university communications to both students, leaders, and advisors. By doing these three things, student leaders will have a better support network, allowing them to fully experience, learn from, and enjoy their time as an executive board member of their organization.

ContributorsWeissman, Taylor (Author) / Byrne, Jared (Thesis director) / Pitman, Julia (Committee member) / Barrett, The Honors College (Contributor) / Department of Management and Entrepreneurship (Contributor) / Dean, W.P. Carey School of Business (Contributor) / Department of Marketing (Contributor)
Created2022-05