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After freelancing on my own for the past year and a half, I have realized that one of the biggest obstacles to college entrepreneurs is a fear or apprehension to sales. As a computer science major trying to sell my services, I discovered very quickly that I had not been

After freelancing on my own for the past year and a half, I have realized that one of the biggest obstacles to college entrepreneurs is a fear or apprehension to sales. As a computer science major trying to sell my services, I discovered very quickly that I had not been prepared for the difficulty of learning sales. Sales get a bad rap and very often is the last thing that young entrepreneurs want to try, but the reality is that sales is oxygen to a company and a required skill for an entrepreneur. Due to this, I compiled all of my knowledge into an e-book for young entrepreneurs starting out to learn how to open up a conversation with a prospect all the way to closing them on the phone. Instead of starting from scratch like I did, college entrepreneurs can learn the bare basics of selling their own services, even if they are terrified of sales and what it entails. In this e-book, there are tips that I have learned to deal with my anxiety about sales such as taking the pressure off of yourself and prioritizing listening more than pitching. Instead of trying to teach sales expecting people to be natural sales people, this e-book takes the approach of helping entrepreneurs that are terrified of sales and show them how they can cope with this fear and still close a client. In the future, I hope young entrepreneurs will have access to more resources that handle this fear and make it much easier for them to learn it by themselves. This e-book is the first step.
ContributorsMead, Kevin Tyler (Author) / Sebold, Brent (Thesis director) / Kruse, Gabriel (Committee member) / Computer Science and Engineering Program (Contributor) / Barrett, The Honors College (Contributor)
Created2018-05
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Description
The rising age of the Baby Boomer generation has made a significant impact on the workforce, leaving leadership gaps that Generation X is unable to fill. This leaves an opportunity for the Millennial generation to step up and use their strengths and skills to become stronger leaders of the business

The rising age of the Baby Boomer generation has made a significant impact on the workforce, leaving leadership gaps that Generation X is unable to fill. This leaves an opportunity for the Millennial generation to step up and use their strengths and skills to become stronger leaders of the business and sales industry.
To bridge the gap between the growing sales industry there is the ability to properly train Millennials so they are successful and stay within their roles longer. By attacking this problem from a university level by strengthening sales programs as well as having employers understand and respond to needs of the Millennial generation, this will create an overall successful Millennial salesperson that will stay with their employer long term.
Strengths and weaknesses of this generation are also important to understand. Millennials are known to be tech-savvy, open-minded, collaborative, and connected, resourceful networkers. They also carry weaknesses and stereotypes of being lazy, lacking communication skills, impatient, entitled, and demanding of feedback and work flexibility. From an employer, they expect a large salary as well as a good culture, manager feedback, a mentor, work-life integration, an employer with a social responsibility mindset, and a sense of purpose.
An analysis of 12 sales programs at various universities across the country helped to understand what is being taught and offered to students as well as commonalities and differences that make a strong sales program. Commonalities among these programs include, about 250+ students, high job placement, sales labs, hosting and competing in sales competitions, and a desire to expand and grow their programs. Unique aspects of various programs were partnerships with the sales industry, hosting fundraisers, student ambassadors for the sales program, CRM courses, and internships and competition requirements.
Primary research was conducted to understand various sales development programs from companies in the sales industry. The 12 companies that participated in this research were from Arizona State University’s Sales Advisory Board. These companies completed a survey that provided detailed information of their onboarding and training process as well as their opinions of Millennial employees.
From this research, recommendations were formed for employers,
• creating a collaborative and innovative culture
• A mentorship program
• work flexibility
• continuous learning
• sense of purpose
As for Arizona State’s Sales Program, recommendations include,
• a mentorship program between Sales Scholars and the Sales Advisory Board
• creating a sales lab
• implementing CRM curriculum in classes
• continued support from the Board and alumni of the sales program
ContributorsQuinn, Jacklyn Michelle (Author) / Montoya, Detra (Thesis director) / Dietrich, John (Committee member) / Department of Marketing (Contributor) / Barrett, The Honors College (Contributor)
Created2017-05
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Description
The millennial generation is quickly solidifying its place as the dominate generation within the workforce. As millennials transition through workplace hierarchy it is essential organizations understand how to properly develop incoming talent. This is especially important within sales as the opportunity cost for hiring and developing new sales professionals is

The millennial generation is quickly solidifying its place as the dominate generation within the workforce. As millennials transition through workplace hierarchy it is essential organizations understand how to properly develop incoming talent. This is especially important within sales as the opportunity cost for hiring and developing new sales professionals is much higher compared to other professions. Downward trends in millennial retention rates is also a strong contributing factor to the importance of understanding the millennial generation. This paper aims to identify key concepts and elements employers should incorporate into their sales training programs in order to better develop millennials entering sales roles. Through an analysis of each generation and sales training a clear framework will be identified to achieve this goal. Analyzing millennials unique strengths and weaknesses will provide the basis for the key areas employers need to focus on when designing their sales development programs. The framework identified is easily adaptable within any organizations as the concepts discussed can be universally applied.
ContributorsStensland, Zachary William (Author) / Montoya, Detra (Thesis director) / Schlacter, John (Committee member) / Department of Marketing (Contributor) / Department of Information Systems (Contributor) / Barrett, The Honors College (Contributor)
Created2017-05
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Description
The goal of this research study was to empirically study the effects of a project based learning activity. The effectiveness of this study was benchmarked according to two results: the effectiveness in communicating the scope and impact of engineering, and the effectiveness in increasing interest in computer systems engineering (CSE).

The goal of this research study was to empirically study the effects of a project based learning activity. The effectiveness of this study was benchmarked according to two results: the effectiveness in communicating the scope and impact of engineering, and the effectiveness in increasing interest in computer systems engineering (CSE). This research report presents an analysis of the effects of making engineering education socially relevant, interesting and accessible. High school students participated in a learning experience in which they designed flood evacuation systems that could warn a city of incoming floods. Both pre-assessments and post-assessments were implemented to capture students' awareness of engineering tasks and their interest levels in engineering tasks. Data on students' perceptions of specific engineering tasks were analyzed quantitatively through Wilcoxon signed-rank testing and determined that the program had significant positive effects on developing more accurate conceptions of engineering tasks. The results relating to student interest in CSE indicated that there was an increased level of interest in CSE engineering tasks after the program. There was a 14% increase in number of students who found engineering tasks interesting from 64% to 78%. However, as participants self-selected to participate in this learning experience, many students had positive perceptions of engineering tasks prior to engaging in the learning experience. This study was successful and met both of its primary goals of enhancing awareness and interest in engineering in this particular group of high school students.
ContributorsRidhwaan, Syed (Author) / Ganesh, Tirupalavanam (Thesis director) / Shrake, Scott (Committee member) / Computer Science and Engineering Program (Contributor) / Barrett, The Honors College (Contributor)
Created2017-05
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Description
The Internet of Things has spread Wi-Fi connectivity to household and business devices everywhere. It is important that we understand IoT's risks and capabilities as its popularity continues to grow, and that we recognize new and exciting uses for it. In this project, the ESP8266 Wi-Fi controller, powered by a

The Internet of Things has spread Wi-Fi connectivity to household and business devices everywhere. It is important that we understand IoT's risks and capabilities as its popularity continues to grow, and that we recognize new and exciting uses for it. In this project, the ESP8266 Wi-Fi controller, powered by a lithium battery, is used to transmit messages from a user's browser or mobile phone to an OLED display. The ESP8266 is a system on a chip (SOC) which boasts impressive features such as full TCP/IP stack, 1 MB of flash memory, and a 32-bit CPU. A web server is started on the ESP8266 which listens at a specific port and relays any strings from the client back to the display, acting as a simple notification system for a busy individual such as a professor. The difficulties with this project stemmed from the security protocol of Arizona State University's Wi-Fi network and from the limitations of the Wi-Fi chip itself. Several solutions are suggested, such as utilizing a personal cellular broadband router and polling a database for stored strings through a service such as Data.Sparkfun.com.
ContributorsKovatcheva, Simona Kamenova (Author) / Burger, Kevin (Thesis director) / Meuth, Ryan (Committee member) / Computer Science and Engineering Program (Contributor) / School of International Letters and Cultures (Contributor) / Barrett, The Honors College (Contributor)
Created2016-12
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Description
The purpose of this project was to implement and analyze a new proposed rootkit that claims a greater level of stealth by hiding in cache. Today, the vast majority of embedded devices are powered by ARM processors. To protect their processors from attacks, ARM introduced a hardware security extension known

The purpose of this project was to implement and analyze a new proposed rootkit that claims a greater level of stealth by hiding in cache. Today, the vast majority of embedded devices are powered by ARM processors. To protect their processors from attacks, ARM introduced a hardware security extension known as TrustZone. It provides an isolated execution environment within the embedded device that enables us to run various memory integrity and malware detection tools to identify possible breaches in security to the normal world. Although TrustZone provides this additional layer of security, it also adds another layer of complexity, and thus comes with its own set of vulnerabilities. This new rootkit identifies and exploits a cache incoherence in the ARM device as a result of TrustZone. The newly proposed rootkit, called CacheKit, takes advantage of this cache incoherence to avoid memory introspection from tools in secure world. We implement CacheKit on the i.MX53 development board, which features a single ARM Cortex A8 processor, to analyze the limitations and vulnerabilities described in the original paper. We set up the Linux environment on the computer to be able to cross-compile for the development board which will be running the FreeScale android 2.3.4 platform with a 2.6.33 Linux kernel. The project is implemented as a kernel module that once installed on the board can manipulate cache as desired to conceal the rootkit. The module exploits the fact that in TrustZone, the secure world does not have access to the normal world cache. First, a technique known as Cache-asRAM is used to ensure that the rootkit is loaded only into cache of the normal world where it can avoid detection from the secure world. Then, we employ the cache maintenance instructions and resisters provided in the cp15 coprocessor to keep the code persistent in cache. Furthermore, the cache lines are mapped to unused I/O address space so that if cache content is flushed to RAM for inspection, the data is simply lost. This ensures that even if the rootkit were to be flushed into memory, any trace of the malicious code would be lost. CacheKit prevents defenders from analyzing the code and destroys any forensic evidence. This provides attackers with a new and powerful tool that is excellent for certain scenarios that were previously thought to be secure. Finally, we determine the limitations of the prototype to determine possible areas for future growth and research into the security of networked embedded devices.
ContributorsGutierrez Barnett, Mauricio Antonio (Author) / Zhao, Ziming (Thesis director) / Doupe, Adam (Committee member) / Computer Science and Engineering Program (Contributor) / Barrett, The Honors College (Contributor)
Created2016-12
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Description
An application called "Productivity Heatmap" was created with this project with the goal of allowing users to track how productive they are over the course of a day and week, input through scheduled prompts separated by 30 minutes to 4 hours, depending on preference. The result is a heat ma

An application called "Productivity Heatmap" was created with this project with the goal of allowing users to track how productive they are over the course of a day and week, input through scheduled prompts separated by 30 minutes to 4 hours, depending on preference. The result is a heat map colored according to a user's productivity at particular times of each day during the week. The aim is to allow a user to have a visualization on when he or she is best able to be productive, given that every individual has different habits and life patterns. This application was made completely in Google's Android Studio environment using Java and XML, with SQLite being used for database management. The application runs on any Android device, and was designed to be a balance of providing useful information to a user while maintaining an attractive and intuitive interface. This thesis explores the creation of a functional mobile application for mass distribution, with a particular set of end users in mind, namely college students. Many challenges in the form of learning a new development environment were encountered and overcome, as explained in the report. The application created is a core functionality proof-of-concept of a much larger personal project in creating a versatile and useful mobile application for student use. The principles covered are the creation of a mobile application, meeting requirements specified by others, and investigating the interest generated by such a concept. Beyond this thesis, testing will be done, and future enhancements will be made for mass-market consumption.
ContributorsWeser, Matthew Paul (Author) / Nelson, Brian (Thesis director) / Balasooriya, Janaka (Committee member) / Computer Science and Engineering Program (Contributor) / Barrett, The Honors College (Contributor)
Created2016-05
ContributorsPalmer, Rock (Author) / Osburn, Steven (Thesis director) / Platt, Dane (Committee member) / Barrett, The Honors College (Contributor) / Computer Science and Engineering Program (Contributor)
Created2024-05
ContributorsPalmer, Rock (Author) / Osburn, Steven (Thesis director) / Platt, Dane (Committee member) / Barrett, The Honors College (Contributor) / Computer Science and Engineering Program (Contributor)
Created2024-05
ContributorsPalmer, Rock (Author) / Osburn, Steven (Thesis director) / Platt, Dane (Committee member) / Barrett, The Honors College (Contributor) / Computer Science and Engineering Program (Contributor)
Created2024-05