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In an effort to address these trends, we founded a student organization, The Political Literates, to fight political apathy by delivering political news in an easy to understand and unbiased manner. Inspired by our experience with this organization, we combine our insights with research to paint a new perspective on the state of the American political system.
This thesis analyzes various issues identified through our observations and research, with a heavy emphasis on using examples from the 2016 election. Our focus is how new technologies like data analytics, the Internet, smartphones, and social media are changing politics by driving political and social transformation. We identify and analyze five core issues that have been amplified by new technology, hindering the effectiveness of elections and further increasing political polarization:
● Gerrymandering which skews partisan debate by forcing politicians to pander to ideologically skewed districts.
● Consolidation of media companies which affects the diversity of how news is shared.
● Repeal of the Fairness Doctrine which allowed media to become more partisan.
● The Citizens United Ruling which skews power away from average voters in elections.
● A Failing Education System which does not prepare Americans to be civically engaged and to avoid being swayed by biased or untrue media.
Based on our experiment with the Political Literates and our research, we call for improving how critical thinking and civics is taught in the American education system. Critical thought and civics must be developed pervasively. With this, more people would be able to form more sophisticated views by listening to others to learn rather than win, listening less to irrelevant information, and forming a culture with more engagement in politics. Through this re-enlightenment, many of America’s other problems may evaporate or become more actionable.
establishing traditions in the current digital landscape. Contemporary marketing
practices adhere to formulaic social media campaigns that we wanted to experiment
within establishing the tailgate event, Devils on Taylor, as a tradition on the Arizona
State University Downtown Phoenix campus. Drawing inspiration from established
traditions on the main, Tempe campus at Arizona State University, we focused on how
social media could grow our event to a comparable caliber of long-standing events such
as Devils on Mill & Devils on College. There were three major components in creating
this project: 1) creating an event with significance and meaning to the surrounding
community; 2) making the given community aware and excited about participating in the
event on a recurring basis; and 3) cultivating new leadership to continue executing this
tradition and successfully passing it down each semester/year. Effective marketing
campaigns cater to the tendencies of the targeted demographic and are imperative to
modify based on the audience. Understanding the target demographic of 18-24-year
olds fundamentally altered our marketing strategy for Devils on Taylor and resulted in
our heavy concentration on social media. This project compares the effectiveness of
marketing strategies such as Facebook, Instagram, flyers and word of mouth and
develops conclusions based on the turnout to Devils on Taylor events, membership
in Inferno Insiders, which is the organization that hosts these events, and the potential
for these two entities to sustain themselves in the following years. Interestingly, the
symbiotic relationship between Inferno Insiders and Devils on Taylor presented unique
challenges. We note the consequences of creating an organization to create a tradition
and project our confidence in the longevity of Devils on Taylor.
This year marks the 50th anniversary of the passing of Title IX, a piece of legislation which aims for dismantling gender discrimination. Even with such actions females, especially Black females are not proportionally represented in the world of sports. Due to this phenomenon, a study was funded by the Global Sport Institute to look at barriers for Black Women and Girls sport participation. Focus groups and interviews were used to gather data. They utilized a semi-structured approach using open-ended questions, and were recorded and later transcribed. After a secondary data analysis was performed on the focus group and interview transcripts it was found that community views and resources play an important role in the sports participation for Black girls and women. The topics of legislation history, schools, resources, finances, access, and media views were further researched in order to understand their impact on Black girls and women. A public service announcement (PSA) video was created in order to communicate these findings in a more accessible and modern way. The goal of the PSA video is to not only educate the public about this problem concerning Black girls and women but to also empower and encourage communities to fix it.
This year marks the 50th anniversary of the passing of Title IX, a piece of legislation which aims for dismantling gender discrimination. Even with such actions females, especially Black females are not proportionally represented in the world of sports. Due to this phenomenon, a study was funded by the Global Sport Institute to look at barriers for Black Women and Girls sport participation. Focus groups and interviews were used to gather data. They utilized a semi-structured approach using open-ended questions, and were recorded and later transcribed. After a secondary data analysis was performed on the focus group and interview transcripts it was found that community views and resources play an important role in the sports participation for Black girls and women. The topics of legislation history, schools, resources, finances, access, and media views were further researched in order to understand their impact on Black girls and women. A public service announcement (PSA) video was created in order to communicate these findings in a more accessible and modern way. The goal of the PSA video is to not only educate the public about this problem concerning Black girls and women but to also empower and encourage communities to fix it.