Matching Items (26)
Filtering by
- All Subjects: Social Media
- All Subjects: Mural
- Creators: Department of Management and Entrepreneurship
- Member of: Barrett, The Honors College Thesis/Creative Project Collection
Description
As the Hispanic community is expanding, television networks need to find or create content that can be distributed successfully in Latin America and the United States. To discover what can be sold internationally, this study is divided into three parts: Content, Sale and Distribution. In Section II (Content), what is selling in both the United States and Latin America was analyzed. Since telenovelas have been the most popular form of television entertainment in Latin America, telenovelas from the 80s to the present were investigated. Telemundo (owned by NBC) and Univision (owned by Univision Communications and Televisa Entertainment from Mexico) are the two most established networks broadcasting in Spanish in the US. Factors in Telemundo's ratings success were studied to determine whether "series" in Spanish were becoming the new form of telenovelas. Produced format sells for telenovelas in Spanish that derive from television shows in English were analyzed based on their content and success. English television shows that derive from telenovelas in Spanish were evaluated based on their reception by the Hispanic community in the US. In Section III (What to Sell?), suggestions on a new content are made based on the previous analysis. Section IV (Distribution) examines the rise of internet streaming services such as Netflix. This section comments on whether networks should distribute their content in streaming services vs. traditional network outlets.
ContributorsMonserrate, Angelica Krystal (Author) / Maday, Gregory (Thesis director) / Giner, Oscar (Committee member) / Bernstein, Gregory (Committee member) / School of Social Transformation (Contributor) / Thunderbird School of Global Management (Contributor) / Department of Management and Entrepreneurship (Contributor) / School of Film, Dance and Theatre (Contributor) / Barrett, The Honors College (Contributor)
Created2016-12
Description
Incidents relating to professional/collegiate athletes and their use of social media have been a prominent topic in the news for the last several years. For collegiate athletes, a distasteful, offensive post can have a substantial impact on the rest of their lives, as he/she can have scholarships revoked, legal action taken upon them, and professional offers cut. An athlete's poor actions will affect their brand image and that of the school whose uniform they wear. Outcry over these incidents have caused teams, themselves, to compensate in a variety of ways. The following thesis is a narrative representation of these incidents, resulting outcry, and desperate compensation. The narrative touches upon the impact social media can have on a team, athletic department, and university. It explores the rules/restrictions of social media, marketing concepts such as branding, the right to free speech, and the impact/consequences of bad choices. The narrative is preceded and followed by analysis of real-world examples to provide sound rationale for the actions taken in the narrative.
ContributorsBornhoft, Holly Marie (Author) / Eaton, John (Thesis director) / Mokwa, Michael (Committee member) / Department of Marketing (Contributor) / Department of Management and Entrepreneurship (Contributor) / Barrett, The Honors College (Contributor)
Created2016-12
Description
From a young age I felt disconnected, and found art to be an effective means to connect with others. Guided by this I wanted to create an artistic piece to connect with the community that I have spent so much time living in. Utilizing an emerging opportunity near my apartment, I was able to secure a wall at a local venue to create a mural. I ran into my fair share of difficulties, taking a few lessons with me into future projects. The final design revolves around the university, being located right off campus, and the main pursuit of many of the residents here; graduation. I'm proud of the piece I've created and I'm happy to see the venue/community does as well.
ContributorsWilson, Andrew (Author) / Davis, Turner (Thesis director) / Pessler, Anthony (Committee member) / Barrett, The Honors College (Contributor) / Department of Management and Entrepreneurship (Contributor)
Created2023-05
ContributorsWilson, Andrew (Author) / Davis, Turner (Thesis director) / Pessler, Anthony (Committee member) / Barrett, The Honors College (Contributor) / Department of Management and Entrepreneurship (Contributor)
Created2023-05
Description
From a young age I felt disconnected, and found art to be an effective means to connect with others. Guided by this I wanted to create an artistic piece to connect with the community that I have spent so much time living in. Utilizing an emerging opportunity near my apartment, I was able to secure a wall at a local venue to create a mural. I ran into my fair share of difficulties, taking a few lessons with me into future projects. The final design revolves around the university, being located right off campus, and the main pursuit of many of the residents here; graduation. I'm proud of the piece I've created and I'm happy to see the venue/community does as well.
ContributorsWilson, Andrew (Author) / Davis, Turner (Thesis director) / Pessler, Anthony (Committee member) / Barrett, The Honors College (Contributor) / Department of Management and Entrepreneurship (Contributor)
Created2023-05
Description
From a young age I felt disconnected, and found art to be an effective means to connect with others. Guided by this I wanted to create an artistic piece to connect with the community that I have spent so much time living in. Utilizing an emerging opportunity near my apartment, I was able to secure a wall at a local venue to create a mural. I ran into my fair share of difficulties, taking a few lessons with me into future projects. The final design revolves around the university, being located right off campus, and the main pursuit of many of the residents here; graduation. I'm proud of the piece I've created and I'm happy to see the venue/community does as well.
ContributorsWilson, Andrew (Author) / Davis, Turner (Thesis director) / Pessler, Anthony (Committee member) / Barrett, The Honors College (Contributor) / Department of Management and Entrepreneurship (Contributor)
Created2023-05
Description
From a young age I felt disconnected, and found art to be an effective means to connect with others. Guided by this I wanted to create an artistic piece to connect with the community that I have spent so much time living in. Utilizing an emerging opportunity near my apartment, I was able to secure a wall at a local venue to create a mural. I ran into my fair share of difficulties, taking a few lessons with me into future projects. The final design revolves around the university, being located right off campus, and the main pursuit of many of the residents here; graduation. I'm proud of the piece I've created and I'm happy to see the venue/community does as well.
ContributorsWilson, Andrew (Author) / Davis, Turner (Thesis director) / Pessler, Anthony (Committee member) / Barrett, The Honors College (Contributor) / Department of Management and Entrepreneurship (Contributor)
Created2023-05
Description
From a young age I felt disconnected, and found art to be an effective means to connect with others. Guided by this I wanted to create an artistic piece to connect with the community that I have spent so much time living in. Utilizing an emerging opportunity near my apartment, I was able to secure a wall at a local venue to create a mural. I ran into my fair share of difficulties, taking a few lessons with me into future projects. The final design revolves around the university, being located right off campus, and the main pursuit of many of the residents here; graduation. I'm proud of the piece I've created and I'm happy to see the venue/community does as well.
ContributorsWilson, Andrew (Author) / Davis, Turner (Thesis director) / Pessler, Anthony (Committee member) / Barrett, The Honors College (Contributor) / Department of Management and Entrepreneurship (Contributor)
Created2023-05
Description
From a young age I felt disconnected, and found art to be an effective means to connect with others. Guided by this I wanted to create an artistic piece to connect with the community that I have spent so much time living in. Utilizing an emerging opportunity near my apartment, I was able to secure a wall at a local venue to create a mural. I ran into my fair share of difficulties, taking a few lessons with me into future projects. The final design revolves around the university, being located right off campus, and the main pursuit of many of the residents here; graduation. I'm proud of the piece I've created and I'm happy to see the venue/community does as well.
ContributorsWilson, Andrew (Author) / Davis, Turner (Thesis director) / Pessler, Anthony (Committee member) / Barrett, The Honors College (Contributor) / Department of Management and Entrepreneurship (Contributor)
Created2023-05
Description
From a young age I felt disconnected, and found art to be an effective means to connect with others. Guided by this I wanted to create an artistic piece to connect with the community that I have spent so much time living in. Utilizing an emerging opportunity near my apartment, I was able to secure a wall at a local venue to create a mural. I ran into my fair share of difficulties, taking a few lessons with me into future projects. The final design revolves around the university, being located right off campus, and the main pursuit of many of the residents here; graduation. I'm proud of the piece I've created and I'm happy to see the venue/community does as well.
ContributorsWilson, Andrew (Author) / Davis, Turner (Thesis director) / Pessler, Anthony (Committee member) / Barrett, The Honors College (Contributor) / Department of Management and Entrepreneurship (Contributor)
Created2023-05