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DescriptionI made a full business plan and pitch to investors for a company I plan on starting next semester.
ContributorsOramas, Michael (Author) / Trujillo, Rhett (Thesis director) / Naumann, Gary (Committee member) / Department of Finance (Contributor) / Department of Management and Entrepreneurship (Contributor) / Barrett, The Honors College (Contributor)
Created2017-12
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For our collaborative thesis we explored the US electric utility market and how the Internet of Things technology movement could capture a possible advancement of the current existing grid. Our objective of this project was to successfully understand the market trends in the utility space and identify where a semiconductor

For our collaborative thesis we explored the US electric utility market and how the Internet of Things technology movement could capture a possible advancement of the current existing grid. Our objective of this project was to successfully understand the market trends in the utility space and identify where a semiconductor manufacturing company, with a focus on IoT technology, could penetrate the market using their products. The methodology used for our research was to conduct industry interviews to formulate common trends in the utility and industrial hardware manufacturer industries. From there, we composed various strategies that The Company should explore. These strategies were backed up using qualitative reasoning and forecasted discounted cash flow and net present value analysis. We confirmed that The Company should use specific silicon microprocessors and microcontrollers that pertained to each of the four devices analytics demand. Along with a silicon strategy, our group believes that there is a strong argument for a data analytics software package by forming strategic partnerships in this space.
ContributorsLlazani, Loris (Co-author) / Ruland, Matthew (Co-author) / Medl, Jordan (Co-author) / Crowe, David (Co-author) / Simonson, Mark (Thesis director) / Hertzel, Mike (Committee member) / Department of Economics (Contributor) / Department of Finance (Contributor) / Department of Supply Chain Management (Contributor) / Department of Information Systems (Contributor) / Hugh Downs School of Human Communication (Contributor) / Barrett, The Honors College (Contributor)
Created2016-05
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As the IoT (Internet of Things) market continues to grow, Company X needs to find a way to penetrate the market and establish larger market share. The problem with Company X's current strategy and cost structure lies in the fact that the fastest growing portion of the IoT market is

As the IoT (Internet of Things) market continues to grow, Company X needs to find a way to penetrate the market and establish larger market share. The problem with Company X's current strategy and cost structure lies in the fact that the fastest growing portion of the IoT market is microcontrollers (MCUs). As Company X currently holds its focus in manufacturing microprocessors (MPUs), the current manufacturing strategy is not optimal for entering competitively into the MCU space. Within the MCU space, the companies that are competing the best do not utilize such high level manufacturing processes because these low cost products do not demand them. Given that the MCU market is largely untested by Company X and its products would need to be manufactured at increasingly lower costs, it runs the risk of over producing and holding obsolete inventory that is either scrapped or sold at or below cost. In order to eliminate that risk, we will explore alternative manufacturing strategies for Company X's MCU products specifically, which will allow for a more optimal cost structure and ultimately a more profitable Internet of Things Group (IoTG). The IoT MCU ecosystem does not require the high powered technology Company X is currently manufacturing and therefore, Company X loses large margins due to its unnecessary leading technology. Since cash is king, pursuing a fully external model for MCU design and manufacturing processes will generate the highest NPV for Company X. It also will increase Company X's market share, which is extremely important given that every tech company in the world is trying to get its hands into the IoT market. It is possible that in ten to thirty years down the road, Company X can manufacture enough units to keep its products in-house, but this is not feasible in the foreseeable future. For now, Company X should focus on the cost market of MCUs by driving its prices down while maintaining low costs due to the variables of COGS and R&D given in our fully external strategy.
ContributorsKadi, Bengimen (Co-author) / Peterson, Tyler (Co-author) / Langmack, Haley (Co-author) / Quintana, Vince (Co-author) / Simonson, Mark (Thesis director) / Hertzel, Michael (Committee member) / Department of Supply Chain Management (Contributor) / Department of Finance (Contributor) / Department of Information Systems (Contributor) / Department of Marketing (Contributor) / School of Accountancy (Contributor) / W. P. Carey School of Business (Contributor) / Barrett, The Honors College (Contributor)
Created2016-05
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The Confessions of a College Entrepreneur is an honors project with the goal of revealing the business and marketing strategies that Charles Crawford used to create multiple successful companies. It's a collection of personal stories, book notes, millionaire interviews, and experiences that Charles had over the past 4 years of

The Confessions of a College Entrepreneur is an honors project with the goal of revealing the business and marketing strategies that Charles Crawford used to create multiple successful companies. It's a collection of personal stories, book notes, millionaire interviews, and experiences that Charles had over the past 4 years of intense business experience and research across multiple industries. Charles wants college students and business owners to succeed in business ventures and life in general. This creative thesis project is the map for how to do just that.
ContributorsCrawford, Charles Joseph (Author) / Budolfson, Arthur (Thesis director) / Giles, Charles (Committee member) / Barrett, The Honors College (Contributor) / Department of Finance (Contributor)
Created2014-12
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Children today are being primed with technology at very young ages, leading to a more digitally focused lifestyle. Tangentially, today's digital culture has led to the increase of online shopping rather than in-store shopping. A group of students at Arizona State University's Innovation Space program, in partnership with Disney Consumer

Children today are being primed with technology at very young ages, leading to a more digitally focused lifestyle. Tangentially, today's digital culture has led to the increase of online shopping rather than in-store shopping. A group of students at Arizona State University's Innovation Space program, in partnership with Disney Consumer Products, set out to create a children's product that bridged the physical-digital gap, and encouraged outdoor activity. The result of their work was Blitz: a versatile, outdoor gaming console that brings traditional outdoor fun into the digital world. This thesis and paired creative project are an extension of the research and development done by the Blitz team. The purpose of this additional research is to discover how parents and children shop online in to design a website to market and sell the Blitz gaming system. Some of the topics covered include visual design, functionality, user interaction, and marketing tactics. The goal is not to develop advertising tactics to manipulate children, but to find the best ways to design for, and market children's products.
ContributorsPoindexter, Devin Alan (Author) / Fehler, Michelle (Thesis director) / Peck, Sidnee (Committee member) / Barrett, The Honors College (Contributor) / Department of Marketing (Contributor) / Department of Finance (Contributor)
Created2014-12
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The purpose of this thesis was to design a market entrance strategy for Company X to enter the microcontroller (MCU) market within the Internet of Things (IoT). The five IoT segments are automotive; medical; retail; industrial; and military, aerospace, and government. To reach a final decision, we will research the

The purpose of this thesis was to design a market entrance strategy for Company X to enter the microcontroller (MCU) market within the Internet of Things (IoT). The five IoT segments are automotive; medical; retail; industrial; and military, aerospace, and government. To reach a final decision, we will research the markets, analyze make versus buy scenarios, and deliver a financial analysis on the chosen strategy. Based on the potential financial benefits and compatibility with Company X's current business model, we recommend that Company X enter the automotive segment through mergers & acquisitions (M&A). After analyzing the supply chain structure of the automotive IoT, we advise Company X to acquire Freescale Semiconductor for $46.98 per share.
ContributorsBradley, Rachel (Co-author) / Fankhauser, Elisa (Co-author) / McCoach, Robert (Co-author) / Zheng, Weilin (Co-author) / Simonson, Mark (Thesis director) / Hertzel, Mike (Committee member) / Barrett, The Honors College (Contributor) / Department of Finance (Contributor) / Department of Supply Chain Management (Contributor) / School of Accountancy (Contributor) / School of International Letters and Cultures (Contributor) / WPC Graduate Programs (Contributor)
Created2015-05
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Increasing collaboration among employees is a top priority for many organizations today. How can we help companies and employees collaborate better? Through Innovation Space, our team Kioro has an opportunity to design and develop alternative solutions that will help achieve the idea. This paper discusses the fields of the five

Increasing collaboration among employees is a top priority for many organizations today. How can we help companies and employees collaborate better? Through Innovation Space, our team Kioro has an opportunity to design and develop alternative solutions that will help achieve the idea. This paper discusses the fields of the five disciplines including from Graphic Design, Industrial Design, Engineering, Sustainability, and Business. The scope and content is aimed at focusing on each role, his/her basic responsibility and some of the highlights of his/her work over the whole semester. The very interactive and engaging environment at Innovation Space has driven me to think about teamwork, interpersonal relationship, and self-evaluation. By observations of my team members, this paper covers a reflection with a list of solutions to improve my life. Innovation Space not only teaches me about new product development, but also has a significant impact behind and lead me to think about life.
ContributorsTao, Wing Yi (Author) / Peck, Sidnee (Thesis director) / Boradkar, Prasad (Committee member) / Barrett, The Honors College (Contributor) / Department of Finance (Contributor)
Created2015-05
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Investment real estate is unique among similar financial instruments by nature of each property's internal complexities and interaction with the external economy. Where a majority of tradable assets are static goods within a dynamic market, real estate investments are dynamic goods within a dynamic market. Furthermore, investment real estate, particularly

Investment real estate is unique among similar financial instruments by nature of each property's internal complexities and interaction with the external economy. Where a majority of tradable assets are static goods within a dynamic market, real estate investments are dynamic goods within a dynamic market. Furthermore, investment real estate, particularly commercial properties, not only interacts with the surrounding economy, it reflects it. Alive with tenancy, each and every commercial investment property provides a microeconomic view of businesses that make up the local economy. Management of commercial investment real estate captures this economic snapshot in a unique abundance of untapped statistical data. While analysis of such data is undeniably valuable, the efforts involved with this process are time consuming. Given this unutilized potential our team has develop proprietary software to analyze this data and communicate the results automatically though and easy to use interface. We have worked with a local real estate property management and ownership firm, Reliance Management, to develop this system through the use of their current, historical, and future data. Our team has also built a relationship with the executives of Reliance Management to review functionality and pertinence of the system we have dubbed, Reliance Dashboard.
ContributorsBurton, Daryl (Co-author) / Workman, Jack (Co-author) / LePine, Marcie (Thesis director) / Atkinson, Robert (Committee member) / Barrett, The Honors College (Contributor) / Department of Finance (Contributor) / Department of Management (Contributor) / Computer Science and Engineering Program (Contributor)
Created2015-05
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The goal of this thesis is to motivate college students to be financially aware and drive them toward attainable financial goals and freedom through budgeting. By providing a foundation of financial knowledge, they can begin to make intelligent decisions about their purchases. After they learn about their current spending habits,

The goal of this thesis is to motivate college students to be financially aware and drive them toward attainable financial goals and freedom through budgeting. By providing a foundation of financial knowledge, they can begin to make intelligent decisions about their purchases. After they learn about their current spending habits, students can soundly determine what they have monetarily and then how to allocate that money appropriately. The paper outlines different categories these students should focus on fiscally, like rent and housing as the largest expenses and entertainment expenses as a common pitfall in a college student's budget. Constant financial awareness is reiterated throughout, indicating this is a day-to-day skill to develop. The thesis finally ties up with discussing financing options for college and life in general, with student loans, credit cards, and savings.
ContributorsSchachte, Jessica Linn (Author) / Budolfson, Arthur (Thesis director) / Hoffman, David (Committee member) / Barrett, The Honors College (Contributor) / Department of Finance (Contributor)
Created2013-12
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The basis of this project was to analyze the potential cost savings derived from the implementation of an ultrasonic flaw detector for gas pipes in factories. The group began by researching the market of the Industrial Internet of Things. IIoT is a very attractive market for investment, as connected technologies

The basis of this project was to analyze the potential cost savings derived from the implementation of an ultrasonic flaw detector for gas pipes in factories. The group began by researching the market of the Industrial Internet of Things. IIoT is a very attractive market for investment, as connected technologies are become both more advanced and more affordable. Factory automation also saves costs of human capital, maintenance, and bad product cost as well as safety. After doing this preliminary research, the group continued by identifying potential solutions to current shortcomings of the manufacturing status quo. After narrowing down the options, the ultrasonic flaw detector appeared to have the highest potential for success in Company X's factories. The group began doing research on what physical components would go into this solution. They found pricing for all of the various parts of such a device as well as estimated labor, maintenance, and implementation costs. After estimating these costs, the team began the construction of a detailed financial model to generate the hypothetical net present value of such a tool. After presenting two times to a panel of Company X employees, the group decided to focus only on cost savings for Company X, and not the potential revenues of selling the whole solution. They ran a sensitivity analysis on all of the factors that contributed to the NPV of the project, and discovered that the estimated percentage of scrapped product resulting from gas leaks and the percentage of gas lost to leaks contributed the most to the NPV.
ContributorsFlick, Jacob (Co-author) / Alam, Mustafa (Co-author) / Nguyen, Mong (Co-author) / Zhang, Zihan (Co-author) / Simonson, Mark (Thesis director) / Hertzel, Michael (Committee member) / Department of Finance (Contributor) / Department of Information Systems (Contributor) / WPC Graduate Programs (Contributor) / School of International Letters and Culture (Contributor) / School of Mathematical and Statistical Sciences (Contributor) / Barrett, The Honors College (Contributor)
Created2017-05