Matching Items (30)
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- All Subjects: Rhetoric
- Creators: Long, Elenore
Description
The original mediums were not texts or technologies; they were ritual actors performing acts of mediumship. Mediating between determined norms (the status quo) and emergent trends (change), they invoked divine authority to conjure meanings that proved adaptive, nonadaptive and/or maladaptive. With the advent of the written word, ritual became formalized and codified. The medium became a communication device, something abstract and external to the human condition. It then became possible to speak of "media effects" imposing influence in a logical deterministic manner. Yet with the advent of new media, we are witnessing a return to modes of cultural discourse that are spontaneous, interactive, communal and unscripted, all hallmarks of ritual action. This "ritual return" centers on the emergence of the "prosumer" (producer/consumer), a figure actively engaged in mediating practices. While resembling the original archaic "medium" in some respects, the prosumer is a "literate ritualist" allied with a multiplicity of cultural tribes. Thus the "new media" has given rise to "the new medium." The pages that follow focus on acts of contemporary mediumship, examining related concepts such as "ecology," "niche," "role," "affordance," and "trope." Each section considers how specific mediating practices afford and constrain modes of ritualized behavior. I call this practice-oriented approach to media studies "praxism."
ContributorsGyori, Bradford (Author) / Goggin, Maureen (Thesis advisor) / Baker, Aaron (Committee member) / Hjorleifur Jonsson (Committee member) / Arizona State University (Publisher)
Created2011
Description
The topos of home is fraught with ideological baggage. This piece works alongside others that labor to rework home as a space for rhetorical topos. I spend the majority of my text analyzing three books from which I explicate the topos of "home." These books are Mike Rose's 1989 work Lives on the Boundary: A Moving Account of the Struggles and Achievements of American's Educational Underclass, Victor Villanueva's 1993 Bootstraps: From and American Academic of Color, and Ellen Cushman's 1998 The Struggle and the Tools: Oral and Literate Strategies in an Inner City Community. I've chosen these books for two interrelated reasons. First, these texts aided in establishing working-class rhetoric as a field of study within the paradigm of rhetoric and composition. And second, in their individual ways, each of these books is anchored in a profound sense of "home." Each of the texts also experiments and resists scholarly conventions to include some autobiographical passages. Central to these passages is the topos of home, a theme that both enriches the author's autobiographical account and informs his or her theory forwarded in that work. These features add fruitful theory building to both the authors' individual texts and the paradigm as a whole. I ground my work in working-class theory, analyzing the work of Steve Parks, Nick Pollard and Nancy Welch, alongside scholarship that analyzes those labeled as "other" in higher-level academia. The stories that Parks, Pollard and Welch quote, the works of Rose, Villanueva, Cushman and even myself, all work toward discussing and creating not only a "home" for working-class academics but also room for more working-class research and theory-building. As I argue in this project, through these very acts of rhetorical/scholarly experimentation, Rose, Villanueva, and Cushman defied conventional standards for what counts as "good scholarship" in order to initiate a scholarly trajectory for working-class rhetoric in the academy. These authors' discussions of the "home" -specifically personal and political references to working-class homes--were instrumental tools in creating a public homeplace and space for further working-class theory building for rhetoricians in our field.
ContributorsMunson, Margaret (Author) / Long, Elenore (Thesis advisor) / Roen, Duane (Committee member) / Rose, Shirley (Committee member) / Arizona State University (Publisher)
Created2012
Description
This research conducts two methods of rhetorical analysis of State of the Union Addresses: 1. Computational linguistic analysis of all State of the Union Addresses from 1790-2007, and 2. Close-readings and rhetorical analyses of two addresses: one by President Truman and one by President Reagan. This research shows the following key findings: 1. I am able to see general shifts in the authors' approaches to the State of the Union Address through historical computational analyses of the content of all speeches, and 2. Through close readings, I can understand the impact of the author's ethos and the historical context on the addresses, something that would not be readily revealed in a computational analysis. This study starts with a historical computational linguistic analysis of all State of the Union Addresses between 1790 and 2007. The study follows with close-readings of two State of the Union Addresses from the early and late Cold War period in-context: 1. Harry Truman's 1951 Address and 2. Ronald Reagan's 1986 Address. The main conclusions drawn from this research are that close-readings of State of the Union Addresses cannot be replaced by computational analyses, but can work in tandem with computerized text analysis to reveal shifts in rhetorical and topical features. This paper argues that there must be more close analyses in coordination with large-scale text analysis in order to understand the complexities of rhetorical situations.
ContributorsWegner, Peter (Author) / Goggin, Maureen (Thesis advisor) / Boyd, Patricia (Committee member) / Goggin, Peter (Committee member) / Arizona State University (Publisher)
Created2013
Description
The connection between Hollywood costume design and the films of the 007/James Bond franchise, especially in regards to the changing perspective of the “Bond Girl”, is an intricate relationship that has previously been little researched. In the most recent Bond films, in particular, the female characters have become more powerful than the early characters and their roles within the narratives have changed with their characters taking on stronger and more integral roles. This thesis seeks to examine the films of the 007/James Bond franchise and how the rhetoric of the franchise’s costume design affects the representation of femininity and power in regards to the Bond Girls. After an overview of Bond history and costume theory, two films are analyzed as case studies: Dr. No (1962) which marks the beginning of the film franchise and Casino Royale (2006), which marks the more recent turn the films have taken. This thesis examines how the representations of Bond Girls and the use of costume design for their characters have changed over the course of the franchise from the days of Sean Connery to the recent reboot of the franchise with Daniel Craig as 007 James Bond. In addition to an examination of Bond Girl costume design, this thesis considers the role and influence of the costume designers. A designer’s vision of a character is derived from both the writing and the physical features of the actresses before them. Here this thesis considers how the rhetorical choices made by designers have contributed to an understanding of the relationship between femininity and power. Finally it shows how the costumes effect the power of the female characters and how the Bond Girls of today (Casino Royale) compare and/or contrast to Bond Girls of the past (Dr. No). This thesis combines the areas of feminist film theory and costume theory to provide an original rhetorical analysis of the Bond series in relation to costume design and examines the rhetorical statements made by the costume designers in their designs for the characters and how those statements influence the representations of the characters.
ContributorsSeverson, Andrea (Author) / Goggin, Maureen (Thesis advisor) / Ore, Ersula (Committee member) / Lamp, Kathleen (Committee member) / Arizona State University (Publisher)
Created2013
Description
This project draws on sociocognitive rhetoric to ask, How, in complex situations not of our making, do we determine what needs to be done and how to leverage available means for the health of our communities and institutions? The project pulls together rhetorical concepts of the stochastic arts (those that demand the most precise, careful planning in the least predictable places) and techne (problem-solving tools that transform limits and barriers into possibilities) to forward a stochastic techne that grounds contemplative social action at the intersection of invention and intervention and mastery and failure in real time, under constraints we can't control and outcomes we can't predict. Based on 18 months of fieldwork with the Sudanese refugee diaspora in Phoenix, I offer a method for engaging in postmodern phronesis with community partners in four ways: 1) Explanations and examples of public listening and situational mapping 2) Narratives that elucidate the stochastic techne, a heuristic for determining and testing wise rhetorical action 3) Principles for constructing mutually collaborative, mutually beneficial community-university/ community-school partnerships for jointly addressing real-world issues that matter in the places where we live 4) Descriptions and explanations that ground the hard rhetorical work of inventing new paths and destinations as some of the Sudanese women construct hybridized identities and models of social entrepreneurship that resist aid-to-Africa discourse based on American paternalism and humanitarianism and re-cast themselves as micro-financers of innovative work here and in Southern Sudan. Finally, the project pulls back from the Sudanese to consider implications for re-figuring secondary English education around phronesis. Here, I offer a framework for teachers to engage in the real work of problem-posing that aims - as Django Paris calls us - to get something done by confronting the issues that confront our communities. Grounded in classroom instruction, the chapter provides tools for scaffolding public listening, multi-voiced inquiries, and phronesis with and for local publics. I conclude by calling for English education to abandon all pretense of being a predictive science and to instead embrace productive knowledge-making and the rhetorical work of phronesis as the heart of secondary English studies.
ContributorsClifton, Jennifer (Author) / Long, Elenore (Thesis advisor) / Gee, James Paul (Committee member) / Paris, Django (Committee member) / Warriner, Doris (Committee member) / Arizona State University (Publisher)
Created2012
Description
ABSTRACT For many years, difference scholars, such as Cornel West, Iris Marion Young, and Janet Atwill have been reminding humanities scholars that if social equity is ever to be realized, difference needs to be reconfigured and reframed. As Janet Atwill puts it, "difference can no longer be the anomaly, the enemy, or the problem to be solved. Difference is the condition" (212). While these scholars insightfully recognize that difference needs to be accepted, welcomed and loved rather than merely tolerated, they have not sufficiently addressed the perceptual change that must occur worldwide if difference as an intrinsic underlying condition of human existence is to be embraced. This project provides a point of departure for carrying out such a dramatic epistemic change by arguing that hierarchical thinking, not difference, is the real agent underwriting societal violence and discord. Hierarchical thinking delineates a more appropriate critical space than does difference for social justice inquiry, invention, and intervention. This project also rhetorically theorizes the realm of intersubjectivity and provides two novel contributions to contemporary rhetorical theory: 1) privilege as a rhetorical construct and 2) the untapped inventional potential of the postmodern understanding of intersubjectivity. To illustrate the embodied and performative aspects of hierarchical thinking, this work draws upon the writings of Lillian Smith, a white southerner (1897-1966) whose descriptive analyses of the Jim Crow South allude to large systems of privilege of which Jim Crow is merely representational. Illustrating the invidious nexus of privilege, Smith's writings describe the ways in which individuals embody and perform practices of exclusion and hate to perpetuate larger systems of privilege. Smith shows how privilege operates much as gender and power--fluidly and variously and dependent upon context. Viewing privilege as a rhetorical construct, operating dynamically, always in flux and at play, provides rhetoricians with a theoretically important move that un-yokes privilege from specific identities (e.g., white privilege). When viewed through this more dynamic and precise lens, we can readily perceive how privilege functions as a colonizing, ubiquitously learned, and variegated rhetorical practice of subordination and domination that, as a frame of analysis, offers a more fluid and accurate perspective than identity categories provide for discussions of oppression, social justice, and democratic engagement.
ContributorsHoliday, Judy (Author) / Goggin, Maureen D (Thesis advisor) / Long, Elenore (Committee member) / Miller, Keith (Committee member) / Arizona State University (Publisher)
Created2012
Description
This dissertation theorizes nineteenth-century public performance of spiritual media as being inherent to the production of autobiography itself. Too often, dominant social discourses are cast as being singular cultural phenomena, but analyzing the rhetorical strategies of women attempting to access public spheres reveals fractures in what would otherwise appear to be a monolithic patriarchal discourse. These women's resistant performances reap the benefits of a fractured discourse to reveal a multiplicity of alternative discourses that can be accessed and leveraged to gain social power. By examining the phenomena of four nineteenth- century Spiritualists' mediumship from a rhetorical perspective, this study considers how female spirit mediums used their autobiographies to operate as discursive spaces mediating between private and public spheres; how female mediums constructed themselves in the public sphere as women and as spiritual authorities; how they negotiated entry into volatile and unpredictable publics; how they conceived of the vulnerability of the female body in the public sphere; and how they coped with complications inherent to Victorian era constructions of feminine corporeality. In conclusion, this dissertation offers a highly situated performative theory of subaltern publicity.
ContributorsLowry, Elizabeth (Author) / Daly Goggin, Maureen (Thesis advisor) / Long, Elenore (Committee member) / Miller, Keith (Committee member) / Arizona State University (Publisher)
Created2012
Description
This paper intends to parse out the differences between various types of nationalism. It will break down the current trend toward xenophobic rhetoric in modern democratic election campaigns. Then, it will discuss the effect of modern media coverage in the dissemination and sustenance of toxic nationalist rhetoric and cover the role of President Donald J. Trump in doing the same. Finally, it will outline what appears to be the root cause of this current uptick in toxic nationalism and recommend some methods by which the issue can be resolved in the current political atmosphere.
ContributorsMcCreary, Micah (Author) / Goggin, Maureen (Thesis director) / Chanley, Jesse (Committee member) / School of International Letters and Cultures (Contributor) / Department of English (Contributor) / School of Politics and Global Studies (Contributor) / Barrett, The Honors College (Contributor)
Created2020-05
Description
Institutions of higher education pride themselves on their commitments to access, inclusion, and care. However, when motivated by neoliberal goals of productivity, such initiatives may confuse inclusion with normative assimilation by attempting to align all individuals with an ableist status quo. In other words, neutral documents, discourses, and design practices may contribute to the rhetorical and material circulation of systemic ableism by encouraging compulsory alignment with able standards and norms. To examine how the systemic force of neoliberal ableism may move across higher educational spaces, this dissertation engages understandings of rhetoric as complexly circulating across trans-situational, everyday sites in universities. Further, I show that neoliberalism relies on the rhetorical circulation and normalization of ableist rhetorics across seemingly neutral university documents, discourses and design practices like those aimed to promote access, inclusion, and care. This dissertation thus follows the social justice call in technical and professional communication to interrogate participation in documentation, design, and discursive practices that may contribute to larger systems of oppression. Specifically, I apply a mixed-methods, qualitative approach of corpus linguistic analysis, semi-structured interviews grounded in user-experience design, and thematic, concept, and in vivo coding to examine and disrupt the circulation of ableist rhetoric across composition program mission statements, self-care documents, and digital classroom interfaces. Drawing from technical and professional communication, rhetoric and composition, disability studies, rhetorics of health and medicine, social justice, and disability justice scholarship, this dissertation explores theoretical frameworks for interrogating ableism’s material-discursive implications and provides guidelines for university stakeholders to engage in more equitable communications. Ultimately, I offer a theory of “cripistemological coalition” that calls for transdisciplinary, coalitional measures that position disability as integral to university inclusion, access, and care.
ContributorsBennett, Kristin (Author) / Daly Goggin, Maureen (Thesis advisor) / Long, Elenore (Committee member) / Hannah, Mark A. (Committee member) / Rose, Shirley K. (Committee member) / Arizona State University (Publisher)
Created2022
Description
This dissertation explores findings from a year-long investigation of the context-driven practices, strategies and beliefs of five multilingual Cultural Health Navigators (CHNs) working in a local pediatrics clinic serving large numbers of refugee families from a variety of cultural backgrounds who are experiencing a range of healthcare challenges. Grounded in a methodology of engagement (Grabill, 2010), this inquiry systematically documents and analyzes the range of ways in which the CHNs assist refugee families and their healthcare providers, their rationale for the decisions made and actions taken, and their concerns about the challenges they encounter. I show that while much of what the CHNs do to assist refugee families and their healthcare providers is routine and can be expected, CHNs also tend to manage complex work involved in mediating refugee families’ interactions with healthcare providers and the healthcare system in ways that cannot always be anticipated in advance. Through a close analysis of their practices and reflections, I show how their various interactions, actions and decisions are responsive to specifics of the situation at hand, informed by their lived experiences as CHNs and immigrants/refugees, and influenced by a dynamic, emergent and embodied notion of context. The findings of this study demonstrate how the CHNs’ collective and distributed knowledge production work shapes experiences with acquiring health literacy, and the material consequences of such efforts and practices.
Drawing on ethnographic research methods and critical-incident methodologies that involved the CHNs in the inquiry process, this study provides a nuanced analysis of the different kinds of work they do, the constraints they encounter, and how they creatively respond to such constraints in real time. The findings demonstrate that a collaborative engagement with critical incidents as a method of intercultural inquiry facilitates a more robust and dynamic understanding of the distributed nature of decision-making practices and ways of knowing. Embodying sensitivity to situated ways of knowing and dynamic practices in institutional settings, this study demonstrates the value of combining social science methodologies with rhetorical inquiry methods to conduct interdisciplinary and cross-institutional research to address pressing social problems in ways that benefit historically marginalized groups.
Drawing on ethnographic research methods and critical-incident methodologies that involved the CHNs in the inquiry process, this study provides a nuanced analysis of the different kinds of work they do, the constraints they encounter, and how they creatively respond to such constraints in real time. The findings demonstrate that a collaborative engagement with critical incidents as a method of intercultural inquiry facilitates a more robust and dynamic understanding of the distributed nature of decision-making practices and ways of knowing. Embodying sensitivity to situated ways of knowing and dynamic practices in institutional settings, this study demonstrates the value of combining social science methodologies with rhetorical inquiry methods to conduct interdisciplinary and cross-institutional research to address pressing social problems in ways that benefit historically marginalized groups.
ContributorsMorelli, Katherine Elizabeth (Author) / Warriner, Doris (Thesis advisor) / Long, Elenore (Committee member) / Goggin, Peter (Committee member) / Arizona State University (Publisher)
Created2018