Matching Items (6)
Filtering by

Clear all filters

130882-Thumbnail Image.png
Description
An individual’s reputation can be beneficial or detrimental to their exchanges with others,
and these exchanges may be critical for achieving evolutionary goals, such as reproduction.
Depending on their reputation, an individual may or may not gain access to resources in order to
achieve their evolutionary goals. Reputation is typically described as being

An individual’s reputation can be beneficial or detrimental to their exchanges with others,
and these exchanges may be critical for achieving evolutionary goals, such as reproduction.
Depending on their reputation, an individual may or may not gain access to resources in order to
achieve their evolutionary goals. Reputation is typically described as being “positive” and
“negative,” but the current study aimed to identify potential nuances to reputations beyond the
traditional dichotomy. It was hypothesized that different types of reputations (such as “friendly”,
“dishonest”, and “aggressive”) would group together in categories beyond “positive” and
“negative.” Additionally, individuals with different life history strategies might find different
reputations important, because the reputations they find most important may help them get the
kinds of resources they need to attain their specific evolutionary goals. Therefore, it was also
predicted that the importance individuals place on different types of reputations would vary as a
function of life history strategy. Exploratory factor analysis identified a five factor structure for
reputations. Individuals also placed varying levels of importance on different types of
reputations, and found some reputations more important than others depending on their life
history strategy. This study demonstrates that reputational information is more nuanced than
previously thought and future research should consider that there may be more than just
“positive” and “negative” reputations in social interactions.
ContributorsPatterson, Danielle Nicole (Author) / Aktipis, Athena (Thesis director) / Corbin, William (Committee member) / West, Stephen G. (Committee member) / Ayers, Jessica D. (Committee member) / Department of Psychology (Contributor) / School of Human Evolution & Social Change (Contributor) / Barrett, The Honors College (Contributor)
Created2020-12
132925-Thumbnail Image.png
Description
There are over 4,000 higher education institutions in the U.S., according to the National Center for Education Statistics. With a variety of options at an applicant’s disposal, the competition for institutions to attract their desired student body can be fierce. Some factors many consider when searching for the perfect college

There are over 4,000 higher education institutions in the U.S., according to the National Center for Education Statistics. With a variety of options at an applicant’s disposal, the competition for institutions to attract their desired student body can be fierce. Some factors many consider when searching for the perfect college are its reputation and brand. Increasingly, universities have chosen to engage in marketing and branding techniques once reserved for corporations. According to a report by the Santa Clara Consulting Group, “a university is no longer just an institution of higher learning but also a business.” In coordination with this growing trend, institutions have been propelled to undergo some extent of a transformation to achieve their goals. This paper examines three institutions representing different higher education categories that have undergone or are currently undergoing some extent of a reputational shift. Looking at a large public university, an Ivy League institution and a liberal arts college, the research explores the various communications efforts made by each institution and how they compare. In some cases, the communications department is an integral component of the shift, while sometimes it provides mostly auxiliary support. Ultimately, this research hopes to provide insight into the following questions: what actions can an institution’s communications department take to help strengthen its reputation and grow its brand; and how do these strategies compare among various types of institutions?
ContributorsWolfe, Alexandra C (Author) / Hass, Mark (Thesis director) / Smiley, Andrea (Committee member) / Walter Cronkite School of Journalism & Mass Comm (Contributor) / Department of Marketing (Contributor) / Barrett, The Honors College (Contributor)
Created2019-05
133442-Thumbnail Image.png
Description
This study examines the The Disney College Program, a semester-long paid internship hosted by the Walt Disney Company employing more than 10,000 students each year. With over 120,000 alumni in the past 10 years, this program offers students housing and community building opportunities within the "Living" component, college credit courses

This study examines the The Disney College Program, a semester-long paid internship hosted by the Walt Disney Company employing more than 10,000 students each year. With over 120,000 alumni in the past 10 years, this program offers students housing and community building opportunities within the "Living" component, college credit courses within the "Learning" component, and on-the-job experience at Disneyland Resort and Walt Disney World theme parks through the "Earning" component. Specifically, the research focuses on Walt Disney World in Orlando, Florida. The researcher conducted a 39-question online survey prompting 1,749 responses from Disney College Program alumni to help answer the following research questions: (1) Who are Disney College Program Cast Members, (2) What is their level of satisfaction with the program, and (3) Are they influencers? This study uses theoretical elements (e.g. levels of adoption, influencers and brand loyalty) to describe influence and psychological effects to describe satisfaction (e.g. indoctrination, human motivation and Stockholm Syndrome). With the findings showing discrepancies between the ratings of "Living," "Learning," and "Earning" and the average overall rating, some questions arise about the program's tendencies to form tightly cohesive groups approaching elements of Stockholm Syndrome and cult-like ethos. Focusing on the 1,490 of 1,749 respondents from Walt Disney World in the past 10 years, the study concludes that Walt Disney World College Program alumni are not influencers nor advocates, but rather evangelists (i.e., zealous advocate) and loyalists.
Created2018-05
Description

The nonprofit sector exists as one of three working groups which contribute to the flow of the economy and society. Unlike the government and for-profit sectors, the nonprofit world has faced a growing responsibility alongside a lack of emphasis on the sector’s importance. Nonprofits have often faced a lack of

The nonprofit sector exists as one of three working groups which contribute to the flow of the economy and society. Unlike the government and for-profit sectors, the nonprofit world has faced a growing responsibility alongside a lack of emphasis on the sector’s importance. Nonprofits have often faced a lack of resources needed to combat these gaps. However, since Covid-19, resources have been diminishing even further. These resources can be identified as a variety of elements, from volunteers and paid staff to funds and access to overseas goods and services. A case study of the world-renowned Make-A-Wish Foundation and its Arizona Chapter perfectly illustrates the journey back to full mission-accomplishment in present times through their actions taken to combat common sector struggles. This case study proves importance of the nonprofit sector, accompanied by a call for education and re-emphasis of the nonprofit sector.

ContributorsBerglin, Halah (Author) / O'Flaherty, Katherine (Thesis director) / Mallace, Fran (Committee member) / Barrett, The Honors College (Contributor) / School of Public Affairs (Contributor) / School of Community Resources and Development (Contributor)
Created2023-05
Description

Maryvale is the most densely populated neighborhood in Phoenix, Arizona. Originally master-planned for white middle-class families, Maryvale has become a majority-minority neighborhood that is still impacted by socioeconomic problems left from the 1980's white flight, as well as a reputation for being dangerous. Residents share their experiences living in the

Maryvale is the most densely populated neighborhood in Phoenix, Arizona. Originally master-planned for white middle-class families, Maryvale has become a majority-minority neighborhood that is still impacted by socioeconomic problems left from the 1980's white flight, as well as a reputation for being dangerous. Residents share their experiences living in the community and their opinions about its problematic reputation and its impact and current development efforts. Oral history brings a personal perspective to the literal history of Maryvale to create a more accurate and comprehensive story.

Created2023-05
Description

This is what I had for the abstract: Maryvale is the most densely populated neighborhood in Phoenix, Arizona. Originally master-planned for white middle-class families, Maryvale has become a majority-minority neighborhood that is still impacted by socioeconomic problems left from the 1980's white flight, as well as a reputation for being

This is what I had for the abstract: Maryvale is the most densely populated neighborhood in Phoenix, Arizona. Originally master-planned for white middle-class families, Maryvale has become a majority-minority neighborhood that is still impacted by socioeconomic problems left from the 1980's white flight, as well as a reputation for being dangerous. Residents share their experiences living in the community and their opinions about its problematic reputation and its impact and current development efforts. Oral history brings a personal perspective to the literal history of Maryvale to create a more accurate and comprehensive story.

ContributorsDao, Tramanh (Author) / Villalobos-Lopez, Azucena (Co-author) / O'Flaherty, Katherine (Thesis director) / Mullady, Allison (Committee member) / Barrett, The Honors College (Contributor) / School of Criminology and Criminal Justice (Contributor)
Created2023-05