Matching Items (14)
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- All Subjects: Creative Project
- All Subjects: Public Relations
Description
On March 12, 2020, The Walt Disney Company announced that its U.S. Disney Parks, Disneyland and Walt Disney World, would close because of COVID-19. This study aims to determine how park annual passholders and frequent guests of the U.S. Disney Parks reacted to COVID-19 related news from The Walt Disney Company and if it impacts their decision to visit the parks. To determine this, five focus groups were conducted with annual passholders and frequent guests of the U.S. Disney Parks. Their social media habits, relationship with The Walt Disney Company, and reactions to COVID-19 related news was discussed. The results showed that while annual passholders and frequent guests may get their information from third party accounts, face confusion on some topics, and have reservations about COVID-19 during park reopenings, they still trust The Walt Disney Company and are eager to enter the parks again.
ContributorsHoldaway, Emily (Author) / Gilpin, Dawn (Thesis director) / Bovio, Sonia (Committee member) / School of Politics and Global Studies (Contributor) / Walter Cronkite School of Journalism & Mass Comm (Contributor, Contributor) / Barrett, The Honors College (Contributor)
Created2020-12
Description
Tiger Woods’ adultery scandal was one of the most widely covered sports stories of the 2000s, in part because of how famous he was as a person and athlete. But the scandal and Tiger’s handling of it provided public relations professionals one of the most relevant crisis communications case studies in the history of sports. This case study is split into three sections; pre-scandal, the scandal itself and then his road to recovery. The case study is accompanied by an essay analyzing Woods’ crisis communications and image restoration strategies.
ContributorsVatti, Rayan (Author) / Hass, Mark (Thesis director) / Hege, Kristen (Committee member) / Walter Cronkite School of Journalism & Mass Comm (Contributor, Contributor) / Dean, W.P. Carey School of Business (Contributor) / Barrett, The Honors College (Contributor)
Created2020-05
DescriptionI created a multimedia website exploring the history and influence of Christianity in Native American communities throughout the Southwest. More specifically, this project explores how Christianity was introduced in these communities, how Native Americans responded to it, and how it has impacted them since.
ContributorsMeza, Vivian Mariza (Author) / Hawthorne James, Venita (Thesis director) / Fixico, Donald (Committee member) / Walter Cronkite School of Journalism & Mass Comm (Contributor) / School of International Letters and Cultures (Contributor) / Barrett, The Honors College (Contributor)
Created2019-05
Description
Our thesis project, blanknationalpark.com, asked one question : how is climate change impacting National Parks in America? We decided to travel to three different areas: Joshua Tree, Glacier and Everglades National Park. It didn’t take long to discover that there was never a definitive answer. The effects of climate change looked different in every park we visited. Joshua Tree was struggling with changes in temperature, climate regime and an increase in fires. The U.S Geological Survey predicted that all of the glaciers in Glacier National Park could be gone by 2030. Everglades National Park was facing the constant threat of sea-level rise, invasive species and stronger hurricanes. However, in every park, one thing was certain - they all would not have their iconic features in the future due to climate change. For our thesis, we created blanknationalpark.com to emphasize the fact that Joshua Tree National Park won’t have Joshua Trees in the coming centuries, glaciers would cease to exist in Glacier National Park and the entire Everglades ecosystem itself will be underwater in the next century and a half. Thus, our project name, “Blank National Park”, pays tribute to the uncertainty of what these famous landscapes could look like in the future. Our main goal was to provide the public with a visual experience that is not only informative but engaging so that we could provide an educational experience about a critical situation without appearing too dismal. We chose to include our last page, ‘Solutions’, to establish hope for the future, and encourage people to take action to help preserve National Parks and the world we live in.
ContributorsCutler, Alison Jane (Co-author) / Nagaishi, Ayano (Co-author) / White, Dave (Thesis director) / Muench, Sarah (Committee member) / Walter Cronkite School of Journalism & Mass Comm (Contributor) / Barrett, The Honors College (Contributor)
Created2020-05
Description
Ice hockey is a minority sport in New Zealand, but many people are dedicating their lives to grow its popularity in the country. Hockey in Kiwi Land: Exploring the Ice Hockey Culture of New Zealand presents the voices of those involved in the country’s largest city, Auckland, and their efforts in the country’s highest league. The New Zealand Ice Hockey League is made up of people of different backgrounds, including fathers, teenagers, university students, full-time workers, and Canadians. Information on ice hockey’s culture was found through spending a week in Auckland and interviewing different people involved with the West Auckland Admirals, the defending champion at the time. The information was then created into a website that displays both a written and visual component. The photo stories were made to capture the physical aspect of a game that wants to dominate in a country obsessed with rugby. The interviews capture why those born in New Zealand love ice hockey and what needs to change to promote the sport better. Many in the league came from ice hockey haven Canada, and they provided insight on the differences they noticed between New Zealand and North America. The project taught me more about New Zealand’s ice hockey programs and how they differ from those in North America. The interviews showed that while the sport will be a minority in the country for the next few years, it will continue to grow through the joint efforts of international and New Zealand-born players giving back.
ContributorsOrtiz, Jenna (Author) / Kurland, Brett (Thesis director) / Reed, Sada (Committee member) / Historical, Philosophical & Religious Studies (Contributor) / Walter Cronkite School of Journalism & Mass Comm (Contributor) / Barrett, The Honors College (Contributor)
Created2020-05
Description
The Walt Disney Company has been successful in developing adored brands for nearly a century. Although the company’s business ventures are in a wide variety of industries, Disney Parks and Resorts has become a staple of the company earning 20.3 billion dollars in revenue.
The Walt Disney Company theme parks would be nothing without its integral Disney branding. Utilizing characters and storytelling from both classic and brand new Disney brands, Disney Parks and Resorts creates a quality brand through unique theming and world class service.
This thesis will dive into the different areas of the Disney Parks and Resorts and how the company has managed and tailored their brand in these faucets to create an unforgettably Disney experience through storytelling and impeccable service.
The Walt Disney Company theme parks would be nothing without its integral Disney branding. Utilizing characters and storytelling from both classic and brand new Disney brands, Disney Parks and Resorts creates a quality brand through unique theming and world class service.
This thesis will dive into the different areas of the Disney Parks and Resorts and how the company has managed and tailored their brand in these faucets to create an unforgettably Disney experience through storytelling and impeccable service.
ContributorsHathaway, Catherine Elizabeth (Author) / Hass, Mark (Thesis director) / Paniagua, Krista (Committee member) / School of Community Resources and Development (Contributor) / Walter Cronkite School of Journalism & Mass Comm (Contributor) / Barrett, The Honors College (Contributor)
Created2020-05
Description
As a student at Arizona State University’s Walter Cronkite School of Journalism and Barrett, The Honors College, as well as a lover of travel, Brielle Ashford decided to combine her passions and spent four months abroad in Spring, 2019, creating a senior thesis in digital international journalism. She enrolled in the Center for Intercultural Educational Exchange's Open Campus program for a semester and spent a month and a half each in three countries. Starting in Cape Town, South Africa, she interviewed locals about their lives post-Apartheid. In Paris, France, Brielle found a story in a non-profit that teaches French youth about religious diversity. Lastly in Rome, Italy, she covered the famous, vibrant food culture of gelato at the city’s oldest gelateria. It was the experience of a lifetime and the stories stand on their own... and she made it all happen with little more than the Adobe editing suite and an iPhone X.
CAPE TOWN IN BLACK, WHITE AND COLOURED:
https://youtu.be/7egRATDxKso
RELIGIOUS SECULARITY IN PARIS: FILLING IN THE GAPS THE LAW LEFT OUT
https://youtu.be/Xd6PsFIgj0M
A TASTE OF ROME AT PALAZZO DEL FREDDO:
https://youtu.be/iW60mxD_xTo
CAPE TOWN IN BLACK, WHITE AND COLOURED:
https://youtu.be/7egRATDxKso
RELIGIOUS SECULARITY IN PARIS: FILLING IN THE GAPS THE LAW LEFT OUT
https://youtu.be/Xd6PsFIgj0M
A TASTE OF ROME AT PALAZZO DEL FREDDO:
https://youtu.be/iW60mxD_xTo
ContributorsAshford, Brielle (Author) / Emmert, Chuck (Thesis director) / Silcock, Dr. Bill (Committee member) / School of Politics and Global Studies (Contributor) / Walter Cronkite School of Journalism & Mass Comm (Contributor) / Barrett, The Honors College (Contributor)
Created2020-05
Description
An Ocean of Stars is 310-page novel, written over the span of eight months. The story is one of friendship, love, loss, and finding home. It is centered on the idea that a human's deepest desire is to simply know who they are and where they're from. The two main characters, Alannis and Grey, go on an adventure to discover where they are really from--a hidden continent in the South Pacific Ocean--and stumble into friendship along the way. The novel is 82,000 words and is in the young adult fantasy fiction genre.
ContributorsAnderson, Katy N (Author) / Amparano-Garcia, Julie (Thesis director) / Friedrich, Patricia (Committee member) / Walter Cronkite School of Journalism & Mass Comm (Contributor, Contributor) / School of Humanities, Arts, and Cultural Studies (Contributor) / Barrett, The Honors College (Contributor)
Created2020-12
Description
The definition of a service animal is often misunderstood by the public. This makes life more difficult for individuals with disabilities who rely on service animals to function and navigate through society.
“Arizona Service Animals” is a creative project in the form of a website
( ArizonaServiceAnimals.com ) designed to provide the public with information,
resources, and true stories about service animals in the state of Arizona.
The site covers the different types of support animals, the training process, the legal rights of service animal handlers and businesses, and Arizona’s new law regarding fake service animals.
It also includes the stories of real service animal handlers and trainers who share their experiences and explain what they would like the public to know.
This paper provides context into the history of dogs and service dogs, as well as
information on the three types of support animals. It also includes the methodology of the project.
“Arizona Service Animals” is a creative project in the form of a website
( ArizonaServiceAnimals.com ) designed to provide the public with information,
resources, and true stories about service animals in the state of Arizona.
The site covers the different types of support animals, the training process, the legal rights of service animal handlers and businesses, and Arizona’s new law regarding fake service animals.
It also includes the stories of real service animal handlers and trainers who share their experiences and explain what they would like the public to know.
This paper provides context into the history of dogs and service dogs, as well as
information on the three types of support animals. It also includes the methodology of the project.
ContributorsMason, Skylar (Author) / Gilger, Kristin (Thesis director) / Pucci, Jessica (Committee member) / Saucier, Fernanda (Committee member) / Walter Cronkite School of Journalism & Mass Comm (Contributor) / Department of Marketing (Contributor) / Barrett, The Honors College (Contributor)
Created2019-05
Description
The sport of tennis is played in over 100 countries and over 256 Division I collegiate programs across the United States. Each program contains 8-10 individual athletes for both men's and women's rosters. When first observing a roster from any Division I program, people will see that many of the athletes are international. Courts of Cultures is a documentary about the lives of five select tennis athletes of how they have adjusted to life in the United States, the shift in cultures and the transition into playing in collegiate tennis. Makey Rakotomalala (France), Pierre Louis Dodens (Switzerland), Thomas Wright (Great Britain), Lauryn John-Baptiste (England), and Tereza Kolarova (Czech Republic) all share their experiences of coming to Arizona State University and give insight into what life adjustments they have made not only for the college lifestyle, but international living as well. Head coaches Matt Hill (men's) and Sheila McInerney (women's) also speak to the recruitment of international students and how new technology has made the process simpler. In many countries, you either have to go professional in tennis out of high school, or toss away the racquet and just go to college for academics. Being able to play tennis and go to school benefits these athletes because they are able to improve on their skills and earn a degree. Each athlete featured in this film has a different story and a different background, but they all find commonality on the tennis court. A worldwide sport that has brought worldwide talent to Tempe. Courts of Cultures was directed, photographed, edited, and produced by Blaine McCormick along with narration by Scotty Gange.
ContributorsMccormick, Blaine Robert (Author) / Kurland, Brett (Thesis director) / Fergus, Thomas (Committee member) / Rhodes, Gail (Committee member) / School of Geographical Sciences and Urban Planning (Contributor) / Walter Cronkite School of Journalism & Mass Comm (Contributor) / Barrett, The Honors College (Contributor)
Created2018-12