Matching Items (8)
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- All Subjects: Disney
- All Subjects: Educational Psychology
- Creators: Roscoe, Rod
Description
Theme parks have been expanding in size and scope since their inception decades past, a trend that the academic world has begun to notice. There is a wide variety of academic literature on tourism, but not nearly as much on theme parks. As a unique entertainment concept, theme parks have yet to be studied as extensively as other tourism settings. The purpose of this study is to expand on the current academic research concerning theme parks. The researcher applied directed content analysis to dozens of mass media articles in an attempt to identify strategies currently in use in the theme park industry, thereby filling a gap in academic research on the practical application of strategy in the theme park industry. The content analysis consisted of 87 articles from 34 United States-based sources ranging in year from 1985 to 2013, including both large- and small-scale publications, in regards to circulation, spanning the entire country. At the conclusion of the data collection process, the researcher recorded 225 statements demonstrating eight distinct strategies historically present in the theme park industry. The statements from the articles were extracted, analyzed and categorized as discussed below. Those strategies fit into the following eight categories: (1) value, (2) uniqueness, (3) niche, (4) innovation, (5) variety, (6) quality, (7) currency, and (8) convenience. Results from this study introduced two new key strategies being applied in the theme park industry that had not been previously included in the academic literature. The first new strategy discovered was currency. The strategy of providing something current means the theme park attempted to give its guests experiences that were culturally relevant at that time and modern in the theme itself, like creating a ride from a new movie. The second new strategy was convenience, in which case the theme park attempted to make its experiences more accessible for a single member in a party, or the entire group. Both of these new strategies appeared frequently, often more than the six strategies originally identified in the academic literature review. As theme parks continue to grow and diversify in the United States and around the world, it is important for professionals in tourism and business to understand the industry's progression. By combining previous knowledge and adding new research, this study has provided a foundation for future research and analysis on the dynamics of the theme park industry on a national and international scale.
ContributorsLillestol, Tayllor Paige (Author) / Timothy, Dallen (Thesis director) / Goodman, Rebekka (Committee member) / College of Public Programs (Contributor) / Barrett, The Honors College (Contributor) / Walter Cronkite School of Journalism and Mass Communication (Contributor)
Created2014-05
Description
Immersion has become a key buzzword in the theme park industry, with many themed lands and attractions being designed with this objective in mind. This paper defines immersion through the concept of the ironic imagination and examines its role in theme park attractions. A literature review was first conducted to identify general design principles for the creation of immersive theme park attractions. Authentic settings that utilize all of the senses were considered first, along with a system of positive and negative cues for evaluating immersive experiences. The importance of simple and emotional stories was also addressed, before investigating the role that employees and guests play in an immersive attraction. Eight design principles were identified, and using these principles a blue sky design for an immersive theme park attraction was developed. An overview of the attraction is included and accompanied by an analysis of how the design principles were applied.
ContributorsWisnom, Scott Hunter (Author) / Roscoe, Rod (Thesis director) / Craig, Scotty D. (Committee member) / Historical, Philosophical & Religious Studies (Contributor) / Historical, Philosophical & Religious Studies, Sch (Contributor) / Mechanical and Aerospace Engineering Program (Contributor) / Barrett, The Honors College (Contributor)
Created2021-05
Description
The Chinese tourism market has become the largest tourism market in the world and continues to show promise in its future development. Global destinations such as Southeast Asia, France and now Australia have begun to see a major boom in Chinese tourists within the past decade due to less restrictive travel policies, a growing economy and higher disposable income rates within urban centers in China. Australia has become the top destination among Chinese citizens that wish to travel due to its coastal and beach attractions, unique wildlife, and general welcoming attitude toward Chinese citizens. As the market continues to grow, the characteristics and demographics change as well. The Chinese government did not allow for international travel until the early 1990s. During this time, package tours offered by government-regulated travel agencies were the prominent method of travel planning with travelers over the age of 35 making up the majority of travelers. However, in the past decade there has been a shift from group travel toward independent travel due to higher income and more independence among young adults. There remains a stigma against Chinese tourists due to behavioral and cultural challenges Chinese tourists face when traveling abroad, but as Chinese travelers begin to travel in smaller groups and have greater exposure to international cultures, these negative stereotypes will start to disappear. This paper focuses on the impact the Chinese tourism market has on Cairns, Australia. Cairns is characterized by its backpacking culture, easy access to environmental attractions and a high number of annual travelers from Asia and China specifically. The paper uses qualitative research and compiles information from news sources, government documents and statistical data regarding Chinese outbound tourism and its impacts on Australian tourism. There is also a case study composed of personal observations of a nature park in North Queensland which uses specific marketing and attraction coordination to appeal to Chinese tourists. This case study analyzes the tactics used by local destinations that cater to group travel over independent travel and points out the benefits of this type of specialized tourism. The research concludes by arguing the trend toward independent travel is beneficial to the Cairns tourism industry rather than harmful as long as the industry recognizes the new trends in Chinese tourism and does not focus on the previous trends of group travel when appealing to Chinese tourists. Instead, the industry should continue to focus on the backpacking culture and work toward catering to the demands of millennial travelers.
ContributorsRochon, Jacob Henri (Author) / Goodman, Rebekka (Thesis director) / McWilliams, Claire (Committee member) / College of Public Service and Community Solutions (Contributor) / School of Politics and Global Studies (Contributor) / School of International Letters and Cultures (Contributor) / Barrett, The Honors College (Contributor)
Created2016-12
Description
The current study explores the extent to which literacy game performance can be used to assess reading comprehension skill and vocabulary knowledge. Standardized reading assessments have the benefit of years of validation across different age groups and reading comprehension levels, allowing teachers to evaluate students’ reading performance and relate it to a national standard. However, these assessments reduce classroom time for learning activities, which may be more authentic indicators of student progress. Students’ reading skills can be measured during learning activities by using game-based stealth assessment of literacy. Game-based assessment may be more enjoyable and less likely to invoke test anxiety than traditional assessments, but enjoyment may also impact the validity of the assessment. The current study recruited participants (n=405) to play five literacy games: CON-Artist, Paraphrase Quest, Fix It, Map Conquest, and Vocab Flash. Students also completed the Gates-MacGinitie Reading Test (GMRT), which serves as a validated measure of reading comprehension skill and vocabulary knowledge. Students answered enjoyment questions after each game and the GMRT, and they completed the Cognitive Test Anxiety questionnaire, which measures trait-level negative thoughts about test-taking. The results indicate that Vocab Flash predicted 31% of variance in reading comprehension and 21% of variance in vocabulary knowledge. The other games were not predictive beyond Vocab Flash, but each of them was weakly correlated with reading comprehension skill and vocabulary knowledge. Three games were more enjoyable than GMRT Reading Comprehension, but no games were more enjoyable than GMRT Vocabulary. Cognitive Test Anxiety was negatively correlated with the GMRT and Vocab Flash, but not with the other games. Game enjoyment moderated the relationship between game performance and reading skill, albeit in differing directions. Paraphrase Quest was less predictive of reading comprehension for students who enjoyed the game, and Vocab Flash was more predictive of reading comprehension for those who enjoyed the game. The findings of this study suggest that a simple vocabulary game can be used to measure reading comprehension skill and vocabulary knowledge. Future research is needed to better understand how game-based assessments can be designed to minimize the effects of test anxiety and enjoyment on performance.
ContributorsChristhilf, Katerina (Author) / McNamara, Danielle S (Thesis advisor) / Roscoe, Rod (Committee member) / Brewer, Gene (Committee member) / Arizona State University (Publisher)
Created2023
Description
The theme park industry is rapidly growing, as massive companies spend billions of dollars to create increasingly advanced attractions and lands for guests. This paper defines immersion and presence and explores how theme parks are designed. It will then explore the newest ride systems, exploring how technology is used in combination with a themed environment and story to meet and exceed guests’ expectations of an attraction. Attractions also use a variety of displays to convey important information and story elements along with audio. These principles are used to propose an advancement of an element that can be added to previously existing attractions to make guests feel more immersed and part of the story.
ContributorsKepczyk, Antoine (Author) / Roscoe, Rod (Thesis director) / Middleton, James (Committee member) / Barrett, The Honors College (Contributor) / Mechanical and Aerospace Engineering Program (Contributor)
Created2022-05
Description
Past research on knowledge has differentiated between dimensions of knowledge, for example amount or coherence. This dissertation introduces a novel dimension of knowledge, the Motivational Utility of Knowledge (MUK), that is based on hierarchies of human needs (e.g., physical safety, status/esteem, actualization, reproduction). The effects of MUK are tested in a set of four studies on the topic of houselessness. All four studies used the same dataset. Adults in the United States (N = 190) were recruited from an online survey platform and paid for participation. They were first asked about their conceptions of houselessness. Next, they read a set of four texts arguing different views of houselessness, and administered a comprehension test, an emotion while reading test, and asked if the text conflicted with their beliefs. They were then reassessed on their conceptions and administered the MUK scale. Finally, they were given a demographics questionnaire, including questions about their personal experience with houselessness, and were administered a general prior knowledge test and a vocabulary knowledge test. Study 1 examined MUK as a construct and assessed the factor structure of the scale. The analyses showed that the subscales of MUK loaded onto a single factor – overall value of houselessness knowledge. Study 2 situated MUK within the domain of conceptual change. The results demonstrated that participants’ conceptions of houselessness were related to MUK, and that their propensity to engage in conceptual change depended on MUK. Study 3 situated MUK within the domain of text comprehension research and demonstrated that the text-belief consistency effect is enhanced when participants have high MUK. Finally, Study 4 examined MUK as a mediator between conceptions and comprehension and examined the role of MUK in predicting negative emotions. Overall, the findings suggest that MUK plays a role in conceptual change and text comprehension such that participants with high MUK are less likely to revise their knowledge and have worse comprehension when the text conflicts with their beliefs. In addition, MUK may predict emotions while reading about controversial topics, as participants with high MUK were more likely to report negative emotions while reading.
ContributorsWatanabe, Micah (Author) / McNamara, Danielle S. (Thesis advisor) / Brewer, Gene (Committee member) / Firetto, Carla (Committee member) / Roscoe, Rod (Committee member) / Arizona State University (Publisher)
Created2023
Description
The current study investigated the task of coloring static images with multimedia learning to determine the impact on retention and transfer scores. After watching a multimedia video on the formation of lightning participants were assigned to either a passive, active, or constructive condition based on the ICAP Framework. Participants colored static images on key concepts from the video, passive condition observed the images, active condition colored the images by applying the concepts, and the constructive condition colored the images by generating new ideas and concepts. The study did not support the hypothesis that the constructive condition would have increased retention and transfer scores over the active and passive conditions. The mental effort measures did not show significance among groups in relation to learning but perception measures did show an increase in participants enjoyment and engagement. Since the coloring craze has become more accepted for adults then could coloring be a way to increase participants learning through engagement.
ContributorsWilliams, Jennifer S (Author) / Craig, Scotty D. (Thesis advisor) / Roscoe, Rod (Committee member) / Branaghan, Russell (Committee member) / Arizona State University (Publisher)
Created2018
Description
Warming associated with urban development will be exacerbated in future years by temperature increases due to climate change. The strategic implementation of urban green infrastructure (UGI) e.g. street trees, parks, green roofs and facades can help achieve temperature reductions in urban areas while delivering diverse additional benefits such as pollution reduction and biodiversity habitat. Although the greatest thermal benefits of UGI are achieved in climates with hot, dry summers, there is comparatively little information available for land managers to determine an appropriate strategy for UGI implementation under these climatic conditions. We present a framework for prioritisation and selection of UGI for cooling. The framework is supported by a review of the scientific literature examining the relationships between urban geometry, UGI and temperature mitigation which we used to develop guidelines for UGI implementation that maximises urban surface temperature cooling. We focus particularly on quantifying the cooling benefits of four types of UGI: green open spaces (primarily public parks), shade trees, green roofs, and vertical greening systems (green walls and facades) and demonstrate how the framework can be applied using a case study from Melbourne, Australia.
ContributorsNorton, Briony A. (Author) / Coutts, Andrew M. (Author) / Livesley, Stephen J. (Author) / Harris, Richard J. (Author) / Hunter, Annie M. (Author) / Williams, Nicholas S.G. (Author)
Created2014-11-11