The Founder’s lab is a year-long program that gives students an opportunity to participate in a unique team-based, experiential Barrett honors thesis project to design and apply marketing and sales strategies, as well as business and financial models to start up and launch a new business. This Barrett honors thesis project focuses on increasing the accessibility of health and wellness programs for small businesses and their employees through a customizable and easily implemented third party program that encourages employee retention.

This thesis project was conducted in accordance with the Founders Lab, a Barrett Honors Thesis program, hosted by the Center for Entrepreneurship at the W.P. Carey School of Business. This paper focuses on the development of Invicta Synergy, a student-led start-up that seeks to provide holistic approaches in developing healthy lifestyle practices as a solution to growing sedentary lifestyles (i.e., sitting at work, school, gaming, etc.) and recently increasing isolation amongst young adult populations. Primary research from interviews conducted during the customer discovery phase showed that many people suffer from self-esteem issues, the lack of a positive support system, and/or inadequate resources which were noted as more of a barrier than even time or financial constraints when it comes to engaging in healthier lifestyle habits. As a solution, Invicta Synergy seeks to connect people to safe, affordable, and engaging classes hosted by experts in yoga, breath-work, and guided meditation. Regularly engaging in these practices has been shown to have a positive effect on one's resilience and may divert health problems associated with chronic stress. This paper outlines Invicta Synergy’s traction since January 2022, including details on fourteen paying clients, four official business partnerships, four successful program classes with high attendance, the packaging and delivering of fourteen individualized wellness gift boxes to purchasing clients, a full-page publication in Elevate Magazine, and $420 in sales revenue so far.

This thesis project was conducted in accordance with the Founders Lab, a Barrett Honors Thesis program, hosted by the Center for Entrepreneurship at the W.P. Carey School of Business. This paper focuses on the development of Invicta Synergy, a student-led start-up that seeks to provide holistic approaches in developing healthy lifestyle practices as a solution to growing sedentary lifestyles (i.e., sitting at work, school, gaming, etc.) and recently increasing isolation amongst young adult populations. Primary research from interviews conducted during the customer discovery phase showed that many people suffer from self-esteem issues, the lack of a positive support system, and/or inadequate resources which were noted as more of a barrier than even time or financial constraints when it comes to engaging in healthier lifestyle habits. As a solution, Invicta Synergy seeks to connect people to safe, affordable, and engaging classes hosted by experts in yoga, breath-work, and guided meditation. Regularly engaging in these practices has been shown to have a positive effect on one's resilience and may divert health problems associated with chronic stress. This paper outlines Invicta Synergy’s traction since January 2022, including details on fourteen paying clients, four official business partnerships, four successful program classes with high attendance, the packaging and delivering of fourteen individualized wellness gift boxes to purchasing clients, a full-page publication in Elevate Magazine, and $420 in sales revenue so far.

Diabetes affects millions of people globally and can lead to other severe health complications when undiagnosed or not properly managed. The incidence of diabetes has rapidly increased over the past several years, however, not all individuals have access to affordable or convenient healthcare. We hypothesize that wastewater-based epidemiology (WBE) has the potential to assess community health status by analyzing biomarkers indicative of human health and disease, including diabetes. Used in tandem with current methods, monitoring indicators of diabetes in community wastewater could provide a comprehensive assessment tool for disease prevalence in large and small populations. Specifically, the proposed targeted biomarker evaluated in this study to indicate population-wide diabetes prevalence was 8-hydroxy-2’- deoxyguanosine (8-OHdG). This work combines a rigorous literature review and initial laboratory studies to explore the possibility of diabetes monitoring at the community level using WBE. Here, 24-hour composite wastewater samples were collected from within two wastewater sub-catchments of Greater Tempe, AZ. Overall goals of this study were to: i) Determine the feasibility to detect endogenous markers of diabetes in community wastewater; ii) Assess the potential impact of confounding factors, such as smoking, cancer, and atherosclerosis, through a literature analysis; and iii) Evaluate the socioeconomic status and demographics of the study population. Preliminary results of the experiments suggest this methodology to be feasible, as indicated by the observation of detectable signals of 8-OHdG in community wastewater collected from the sewer infrastructure; however, future work and continued experimentation will be required to address low signal intensity and assay precision and accuracy. Thus, the work presented here provides valuable proof-of-concept data, with detailed information on the method employed and identified opportunities to further determine the relationship between 8-OHdG concentrations in municipal wastewater and diabetes prevalence at the community level.