This thesis will bring together students to engage in entrepreneurship by finding, measuring and sharing strategic market opportunities. From a student’s perspective, it will take a deep dive into the world of startup ecosystems, markets and trends utilizing both qualitative and quantitative market research techniques. The information gathered has been curated into a productive, meaningful manner, through a report titled “The State of Startups: A Student Perspective.” <br/>The first key theme of this thesis is that market intelligence can be a powerful tool. The second key theme is the power of knowledge implementation towards competitive strategies. The first section of the thesis will focus on identifying and understanding the current “startup” landscape as a basis on which to build strategic and impactful business decisions. This will be accomplished as the team conducts a landscape analysis focused on the student perspective of the student-based North American “entrepreneurial” ecosystem. The second section of the thesis will focus specifically on the personal experiences of student startup founders. This will be accomplished through the analysis of interviews with founders of the startups researched from the first section of the thesis. This will provide us with a direct insight into the student perspective of the student-based North American “entrepreneurial” ecosystem.

This thesis will bring together students to engage in entrepreneurship by finding, measuring and sharing strategic market opportunities. From a student’s perspective, it will take a deep dive into the world of startup ecosystems, markets and trends utilizing both qualitative and quantitative market research techniques. The information gathered has been curated into a productive, meaningful manner, through a report titled “The State of Startups: A Student Perspective.” <br/> The first key theme of this thesis is that market intelligence can be a powerful tool. The second key theme is the power of knowledge implementation towards competitive strategies. The first section of the thesis will focus on identifying and understanding the current “startup” landscape as a basis on which to build strategic and impactful business decisions. This will be accomplished as the team conducts a landscape analysis focused on the student perspective of the student-based North American “entrepreneurial” ecosystem. The second section of the thesis will focus specifically on the personal experiences of student startup founders. This will be accomplished through the analysis of interviews with founders of the startups researched from the first section of the thesis. This will provide us with a direct insight into the student perspective of the student-based North American “entrepreneurial” ecosystem.

Suzanne Steadman managed the Office of International Student Programs for her entire ASU career. She came to ASU in 1971 and retired in 2001. The interview addresses a wide range of issues associated with international students and how she addressed them. The common thread throughout the interview is Suzanne’s desire to help the students succeed, academically and personally. Part I discusses several pre-ASU experiences. Parts II & III discuss the work of the office and things done to help ensure student success. Part IV discusses the impact of nine world events on ASU and ASU students. Part V has six student related stories.

Robert (Coach) Fleming was Professor of Music, Associate Director of Bands, and Director of Marching Band from 1974-2002, Coach Fleming grew up in a music family playing the flute. He briefly taught in high school, before moving to the University of Tennessee at Martin where he was band director for seven years. The interview touches on numerous topics and stories including winning the Sudler Trophy, performing at the 1991 Midwest Band Orchestra Clinic, conducting at Carnegie Hall, both ASU Rose Bowl appearance, etc. The interview ends with various discussions of the importance of the Band as a family