Matching Items (3)
Filtering by
- All Subjects: engineering
- All Subjects: Browser Warning
Description
Internet browsers are today capable of warning internet users of a potential phishing attack. Browsers identify these websites by referring to blacklists of reported phishing websites maintained by trusted organizations like Google, Phishtank etc. On identifying a Unified Resource Locator (URL) requested by a user as a reported phishing URL, browsers like Mozilla Firefox and Google Chrome display an 'active' warning message in an attempt to stop the user from making a potentially dangerous decision of visiting the website and sharing confidential information like username-password, credit card information, social security number etc.
However, these warnings are not always successful at safeguarding the user from a phishing attack. On several occasions, users ignore these warnings and 'click through' them, eventually landing at the potentially dangerous website and giving away confidential information. Failure to understand the warning, failure to differentiate different types of browser warnings, diminishing trust on browser warnings due to repeated encounter are some of the reasons that make users ignore these warnings. It is important to address these factors in order to eventually improve a user’s reaction to these warnings.
In this thesis, I propose a novel design to improve the effectiveness and reliability of phishing warning messages. This design utilizes the name of the target website that a fake website is mimicking, to display a simple, easy to understand and interactive warning message with the primary objective of keeping the user away from a potentially spoof website.
However, these warnings are not always successful at safeguarding the user from a phishing attack. On several occasions, users ignore these warnings and 'click through' them, eventually landing at the potentially dangerous website and giving away confidential information. Failure to understand the warning, failure to differentiate different types of browser warnings, diminishing trust on browser warnings due to repeated encounter are some of the reasons that make users ignore these warnings. It is important to address these factors in order to eventually improve a user’s reaction to these warnings.
In this thesis, I propose a novel design to improve the effectiveness and reliability of phishing warning messages. This design utilizes the name of the target website that a fake website is mimicking, to display a simple, easy to understand and interactive warning message with the primary objective of keeping the user away from a potentially spoof website.
ContributorsSharma, Satyabrata (Author) / Bazzi, Rida (Thesis advisor) / Walker, Erin (Committee member) / Gaffar, Ashraf (Committee member) / Arizona State University (Publisher)
Created2015
Description
Text Classification is a rapidly evolving area of Data Mining while Requirements Engineering is a less-explored area of Software Engineering which deals the process of defining, documenting and maintaining a software system's requirements. When researchers decided to blend these two streams in, there was research on automating the process of classification of software requirements statements into categories easily comprehensible for developers for faster development and delivery, which till now was mostly done manually by software engineers - indeed a tedious job. However, most of the research was focused on classification of Non-functional requirements pertaining to intangible features such as security, reliability, quality and so on. It is indeed a challenging task to automatically classify functional requirements, those pertaining to how the system will function, especially those belonging to different and large enterprise systems. This requires exploitation of text mining capabilities. This thesis aims to investigate results of text classification applied on functional software requirements by creating a framework in R and making use of algorithms and techniques like k-nearest neighbors, support vector machine, and many others like boosting, bagging, maximum entropy, neural networks and random forests in an ensemble approach. The study was conducted by collecting and visualizing relevant enterprise data manually classified previously and subsequently used for training the model. Key components for training included frequency of terms in the documents and the level of cleanliness of data. The model was applied on test data and validated for analysis, by studying and comparing parameters like precision, recall and accuracy.
ContributorsSwadia, Japa (Author) / Ghazarian, Arbi (Thesis advisor) / Bansal, Srividya (Committee member) / Gaffar, Ashraf (Committee member) / Arizona State University (Publisher)
Created2016
Description
This reports investigates the general day to day problems faced by small businesses, particularly small vendors, in areas of marketing and general management. Due to lack of man power, internet availability and properly documented data, small business cannot optimize their business. The aim of the research is to address and find a solution to these problems faced, in the form of a tool which utilizes data science. The tool will have features which will aid the vendor to mine their data which they record themselves and find useful information which will benefit their businesses. Since there is lack of properly documented data, One Class Classification using Support Vector Machine (SVM) is used to build a classifying model that can return positive values for audience that is likely to respond to a marketing strategy. Market basket analysis is used to choose products from the inventory in a way that patterns are found amongst them and therefore there is a higher chance of a marketing strategy to attract audience. Also, higher selling products can be used to the vendors' advantage and lesser selling products can be paired with them to have an overall profit to the business. The tool, as envisioned, meets all the requirements that it was set out to have and can be used as a stand alone application to bring the power of data mining into the hands of a small vendor.
ContributorsSharma, Aveesha (Author) / Ghazarian, Arbi (Thesis advisor) / Gaffar, Ashraf (Committee member) / Bansal, Srividya (Committee member) / Arizona State University (Publisher)
Created2016