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At Arizona State University the retention rate is a problem. On one hand, students come to take advantage of the great opportunities a large school facilitates, such as internship opportunities and a variety of courses. On the other hand, being at such a large school can leave students overwhelmed and

At Arizona State University the retention rate is a problem. On one hand, students come to take advantage of the great opportunities a large school facilitates, such as internship opportunities and a variety of courses. On the other hand, being at such a large school can leave students overwhelmed and lost; students do not view ASU as "their school." This thesis explores a unique and very possible solution to this problem. Through a creative writing story merged with an online website and geo-cache treasure hunt, this thesis presents the history of ASU in an interactive and engaging way in order to foster the development of an inclusive community centered on school pride. Furthermore, through this piece of interactive literature, the first of its kind, researchers will be able to measure the direct impact of this story both qualitatively, based on community response, and quantitatively, based on the names recorded in the geo cache boxes.
ContributorsMurray, Shannon Elizabeth (Author) / Iwen, Michelle (Thesis director) / Facinelli, Diane (Committee member) / Barrett, The Honors College (Contributor) / Hugh Downs School of Human Communication (Contributor) / Department of English (Contributor)
Created2014-05
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The changing student demographics of schools in the US offer opportunities to introduce new curriculum. Schools are seeing an increase in the diversity within classrooms, including an increase in the amount of students from other countries. This project discusses the potential benefits of introducing four specific Global Young Adult novels

The changing student demographics of schools in the US offer opportunities to introduce new curriculum. Schools are seeing an increase in the diversity within classrooms, including an increase in the amount of students from other countries. This project discusses the potential benefits of introducing four specific Global Young Adult novels to high school classrooms in hopes of achieving a more culturally-responsive classroom. These novels include: Purple Hibiscus by Chimamanda Ngozi Adichie, Now Is the Time for Running by Michael Williams, Climbing the Stairs by Padma Venkatraman, and The Red Umbrella by Christina Gonzalez. As there are many arguments for Global YA Literature, this project focuses on the themes of the novels and the implications for the classroom. From a thematic approach, these four novels offer insight into the fluid nature of culture, as the characters must balance different identities as they move around the world. These themes can be used to create dialogue between students on cultural identity and how cultural surroundings affect their identities. These novels can also give students a more empathetic approach as they encounter cultural differences, creating a better community within the classroom.
ContributorsBurbank, Nicole Lauren (Author) / Durand, Sybil (Thesis director) / Clark-Oakes, Angela (Committee member) / Department of English (Contributor) / Barrett, The Honors College (Contributor)
Created2015-12
Description

This trans-disciplinary thesis questions how theories of generification are useful in clarifying misunderstood literature and the role of similar, f¬¬ormulaic narratives in literary business. It attempts to answer the question through four parts: defining generification and related business marketing topics; a literary case study centering on Frankenstein; a second case

This trans-disciplinary thesis questions how theories of generification are useful in clarifying misunderstood literature and the role of similar, f¬¬ormulaic narratives in literary business. It attempts to answer the question through four parts: defining generification and related business marketing topics; a literary case study centering on Frankenstein; a second case study on the poem “The Road Not Taken”; and, an application of the demonstrated ideas to Young Adult (YA) publishing trends of 2005-2015. The first section concludes that the presence of a formula, created through the theories of heroic journeys and archetypes, lends itself to generification in literary marketing as publishing houses attempt to find the next virally successful narrative. The first case study, focused on Mary Shelley’s Frankenstein, establishes the existence of generification throughout the work’s life, attributing the generification to her characterization of both Doctor and Creature as antiheroes, a purposeful overlap leading to centuries of misinterpretation. The second case study centers around Robert Frost’s poem “The Road Not Taken”, concluding that in this situation generification greatly impacted both the legacy of the work and the image of the author. The section examines the role of Americanization in the confabulation of both the poem and the author, proving that the butchered interpretation greatly damages the reading of the poem. Finally, this paper takes the established concept of generification, along with related ideas such as narrative economics and formula fiction, and applies these ideas to an analysis of the YA publishing industry. It concludes that the simple existence of fandom culture creates a paradox: the fandom demands a constant stream of quality narratives, both inciting and rejecting any purposeful generification attempted on the part of the publishers.

ContributorsLineberry, Isabel Sealy (Author) / Eaton, John (Thesis director) / Schmidt, Peter (Committee member) / Department of Management and Entrepreneurship (Contributor) / Dean, W.P. Carey School of Business (Contributor) / Department of English (Contributor) / Barrett, The Honors College (Contributor)
Created2021-05