Matching Items (12)
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- All Subjects: Music
- Creators: Steiner, Kiernan
- Member of: Barrett, The Honors College Thesis/Creative Project Collection
Description
In this paper I seek to understand how consumers value music today by investigating what consumers are willing to pay for digitally downloaded songs (such as the ones available on the iTunes or Amazon music stores) and the variety of factors that influence their willingness to pay. I conducted a survey and received over 500 responses regarding willingness to pay for single-song downloads, consumer sentiment on whether music should be free, streaming service use, and other information pertaining to music consumption behavior. Through this research I found that paid-streamers are willing to pay more for songs than those who do not pay to stream, all else being equal. Further, Free-streamers are not willing to pay significantly more or less than non-streamers. This finding is additional information to other research that suggests streaming acts as a substitute for sales. I also found that most consumers are in the middle when it comes to the debate for whether music should always be free or always be purchased. Where someone aligns on the spectrum is a statistically significant contributing factor to what that person is willing to pay for a song. My findings also suggest that consumer preferences distinguish between benefit derived from music ownership and benefit derived from the ability to listen to music. This information sheds more light on the reason behind the declining digital download market.
ContributorsRodriguez, Stefan Daniel (Author) / Mandel, Naomi (Thesis director) / Veramendi, Gregory (Committee member) / Department of Economics (Contributor) / Department of Finance (Contributor) / Department of Information Systems (Contributor) / Barrett, The Honors College (Contributor)
Created2018-05
Description
This creative project focused on the process of making an album from scratch. From songwriting to recording, this three-year project ended with the release of a ten-song album available on all streaming platforms. The goal of this project was to experience the same general process as professional recording artists and gain a better understanding of the music industry.
ContributorsStone, Amanda (Author) / Myers, Nathan (Thesis director) / Steiner, Kiernan (Committee member) / Barrett, The Honors College (Contributor) / Mechanical and Aerospace Engineering Program (Contributor) / School of Music, Dance and Theatre (Contributor)
Created2023-05
ContributorsStone, Amanda (Author) / Myers, Nathan (Thesis director) / Steiner, Kiernan (Committee member) / Barrett, The Honors College (Contributor) / Mechanical and Aerospace Engineering Program (Contributor) / School of Music, Dance and Theatre (Contributor)
Created2023-05
ContributorsStone, Amanda (Author) / Myers, Nathan (Thesis director) / Steiner, Kiernan (Committee member) / Barrett, The Honors College (Contributor) / Mechanical and Aerospace Engineering Program (Contributor) / School of Music, Dance and Theatre (Contributor)
Created2023-05
Description
This creative project focused on the process of making an album from scratch. From songwriting to recording, this three-year project ended with the release of a ten-song album available on all streaming platforms. The goal of this project was to experience the same general process as professional recording artists and gain a better understanding of the music industry.
ContributorsStone, Amanda (Author) / Myers, Nathan (Thesis director) / Steiner, Kiernan (Committee member) / Barrett, The Honors College (Contributor) / Mechanical and Aerospace Engineering Program (Contributor) / School of Music, Dance and Theatre (Contributor)
Created2023-05
ContributorsStone, Amanda (Author) / Myers, Nathan (Thesis director) / Steiner, Kiernan (Committee member) / Barrett, The Honors College (Contributor) / Mechanical and Aerospace Engineering Program (Contributor) / School of Music, Dance and Theatre (Contributor)
Created2023-05
ContributorsStone, Amanda (Author) / Myers, Nathan (Thesis director) / Steiner, Kiernan (Committee member) / Barrett, The Honors College (Contributor) / Mechanical and Aerospace Engineering Program (Contributor) / School of Music, Dance and Theatre (Contributor)
Created2023-05
ContributorsStone, Amanda (Author) / Myers, Nathan (Thesis director) / Steiner, Kiernan (Committee member) / Barrett, The Honors College (Contributor) / Mechanical and Aerospace Engineering Program (Contributor) / School of Music, Dance and Theatre (Contributor)
Created2023-05
ContributorsStone, Amanda (Author) / Myers, Nathan (Thesis director) / Steiner, Kiernan (Committee member) / Barrett, The Honors College (Contributor) / Mechanical and Aerospace Engineering Program (Contributor) / School of Music, Dance and Theatre (Contributor)
Created2023-05
ContributorsStone, Amanda (Author) / Myers, Nathan (Thesis director) / Steiner, Kiernan (Committee member) / Barrett, The Honors College (Contributor) / Mechanical and Aerospace Engineering Program (Contributor) / School of Music, Dance and Theatre (Contributor)
Created2023-05