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This study looked at the Women's March's use of social media to communicate their organization's mission. Data was collected from their official Twitter, Instagram and Facebook accounts. Facebook posts were collected manually, Twitter data was collected with a Google Sheets add-on and Instagram was collected by Picodash. All the posts

This study looked at the Women's March's use of social media to communicate their organization's mission. Data was collected from their official Twitter, Instagram and Facebook accounts. Facebook posts were collected manually, Twitter data was collected with a Google Sheets add-on and Instagram was collected by Picodash. All the posts were shifted through multiple times to identify the key narratives of the Women's March. These narratives were then compared to the stated "Unity Principles" of the organization to see if they aligned with what the Women's March attempted to fight for. The five narratives were "everyone should have access to affordable health care," "women should have access to positions of power and be respected," "immigrants should be welcomed within the United States," "society will be stronger if it addresses issues intersectionally," and "everyone should be safe in the world and treated as equals." Analysis showed that each of these narratives reflected the "Unity Principles" in some form. While certain narratives were related to more principles than others, it does not diminish the importance of each message.
Created2018-05
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DescriptionAbstract This thesis analyses the use of new media by the student movement group #YoSoy132 during the Mexican general elections of 2012. It evaluates the development of the group before speculating on its long term viability and the dependency on the media.
Created2014-05
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An analysis of the role which music played in shaping communities which remained peaceful and intact during the siege of Sarajevo, Bosnia-Herzegovina, during the war of the 1990s. Based on field research, this thesis concludes that music greatly strengthened communities through the building of musical capital, a synthesis of the

An analysis of the role which music played in shaping communities which remained peaceful and intact during the siege of Sarajevo, Bosnia-Herzegovina, during the war of the 1990s. Based on field research, this thesis concludes that music greatly strengthened communities through the building of musical capital, a synthesis of the many positive effects of music further analyzed in the work. Implications of the research suggest that music should be used in post-conflict community building, civic society development, and peace-building efforts.
ContributorsLamphere-Englund, Galen Jaymes (Author) / Puleo, Thomas (Thesis director) / Saikia, Yasmin (Committee member) / Barrett, The Honors College (Contributor) / School of Politics and Global Studies (Contributor)
Created2014-05
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In the past ten years, social network services have expanded from a digital method in which the public connects with only their friends and families. Social network services have evolved to a highly-accessible, convenient, cost-effective tool to engage with communities beyond one's frequented social circle on a local, national, and

In the past ten years, social network services have expanded from a digital method in which the public connects with only their friends and families. Social network services have evolved to a highly-accessible, convenient, cost-effective tool to engage with communities beyond one's frequented social circle on a local, national, and global scale. Many politicians have adapted in order to use social network services to connect directly with their constituents. Politicians have begun to use their profiles on social network services as their own privately owned publicity channel, publishing raw "material" like political opinions or legal advocacy, appearances at events and media like photos, videos or links to maintain transparency and accessibility to their constituencies. The content analysis investigates the use of a social network service (Twitter) by five different Arizonan politicians from different municipal, state and federal offices over the period of six months. All posts on Twitter were recorded, evaluated, and categorized by content into one of seventeen different divisions: Constituent Connection, Correction, Culture, Economy, Education, Environment, Healthcare, Humanitarianism, International, Military, Operational, Personal, Political Activity, Reply to Constituent, Security, Social Issues or Sports. The date, category, content, media type and engagement (replies, retweets, and favorites) were also recorded. Understanding how political figures connect and engage with their constituencies contributes to understanding modern campaigning and modern government; politicians are now finding it imperative to have and maintain a social media presence in order to gain relevance, transparency and accessibility with their constituencies. This study examines how politicians are currently utilizing these micro-blogging sites.
Created2018-05
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Prior to World War II, about 55,000 Jews were living in Prague, a very cosmopolitan and artistic city. They represented nearly twenty percent of the city’s population. By the end of the war, at least two-thirds of them had died in the Holocaust. The Nazis converted the small fortress town

Prior to World War II, about 55,000 Jews were living in Prague, a very cosmopolitan and artistic city. They represented nearly twenty percent of the city’s population. By the end of the war, at least two-thirds of them had died in the Holocaust. The Nazis converted the small fortress town of Theresienstadt, near Prague, into a transport camp for Jews on their way to Auschwitz and other death camps. Theresienstadt was where the Nazis sent most Jewish Czech intellectuals, military veterans, artists, and members of the upper class who were well connected. It was also the camp they chose to present to the international community. For all of these reasons—Theresienstadt’s isolation, the demography of the inmates there, and the Nazis’ desire to use it to fool the international community—the Nazis allowed unparalleled self-administration and artistic freedoms.
Arguably the most noteworthy result was its flourishing musical community. Composers and performers who had worked together in Prague prior to the war were able to continue to do so freely in ways that Jewish people were not allowed anywhere else in occupied Europe. They kept the musicians in Theresienstadt—delaying their deportations to Auschwitz—longer than almost anyone else in the camp, until the threat of Soviet liberation was imminent. This thesis aims to explore the lives and works of four Theresienstadt composers: Viktor Ullmann, Pavel Haas, Gideon Klein, and Hans Krása. All four of these artists were successful prior to the war, spent time in Theresienstadt, and were sent to Auschwitz on the same transport on October 16, 1944. Three of the four died in the gas chambers of Auschwitz, and Klein was sent on to the Fürstengrube concentration camp, where he was shot and killed in January 1945. These composers and their music should be remembered, studied, and performed, not only for historical and moral reasons, but also for artistic ones. Their works represent some of the finest music in the German tradition written during this period. In conjunction with this paper, I have arranged Gideon Klein’s String Trio—one of the pieces profiled here—for saxophone quartet. Members of the Arizona State University saxophone studio will perform it twice in April. I hope that the performances will help make audiences aware of the strength of the music that came out of Theresienstadt, and reinforce the fact that it remains highly relevant. In this thesis, the composers’ careers before and during their time in Theresienstadt will be traced, as well as the measures they took to preserve their music, their interactions with each other, and their efforts to use hidden messages in their music. It is hoped that this document will help fill an important gap in the history of European music in the twentieth century.
ContributorsSchwimmer, Jack Denmark (Author) / Creviston, Hannah (Thesis director) / Feisst, Sabine (Committee member) / Creviston, Christopher (Committee member) / Barrett, The Honors College (Contributor) / School of Music (Contributor) / School of Politics and Global Studies (Contributor)
Created2013-05
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This paper examines the relationship between feminism and social media and evaluates the ability of social media to function as an effective platform for the advancement of feminism's objectives. In the decades before social media became an integral part of culture, the popularity of feminism deteriorated and feminist voices were

This paper examines the relationship between feminism and social media and evaluates the ability of social media to function as an effective platform for the advancement of feminism's objectives. In the decades before social media became an integral part of culture, the popularity of feminism deteriorated and feminist voices were unsure that it could be revived or popularized again. However, in recent years, women have used social media as a mechanism to communicate and disseminate feminist ideas. The birth of what is called "hashtag feminism" has been a fundamental shift in the way feminism is done and advocated for in modern culture. In light of this dramatic shift in venue for feminist conversations, academic feminists are asking a series of pertinent questions: Is social media good for feminism and the achievement of feminist objectives? What, if anything, has feminism compromised in order to fit into 140 characters or fewer? This paper argues that social media has provided a platform for feminists to share their stories, which has aided in the building of feminist constituencies. This is the most important work of feminism, because it is making society more receptive to feminist principles and ideas, transforming our culture into one that can accept and fight for feminism's objectives. This paper will examine a series of case studies in which social media has hosted feminist conversations. It will analyze the impact of this social media as a venue for feminist narratives and evaluate the use of social media as a feminist platform in the movement to achieve feminism's objectives.
ContributorsGiel, Katelyn Anne (Author) / Woodall, Gina (Thesis director) / Lake, Milli (Committee member) / School of Politics and Global Studies (Contributor) / School of International Letters and Cultures (Contributor) / Barrett, The Honors College (Contributor)
Created2015-12
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This thesis paper examines the challenges and opportunities that are present for nonprofit organizations seeking to engage in social media marketing. By analyzing the rise of social media as a prevalent tool for business-consumer outreach the paper proposes a dialogic approach to social media for nonprofits to effectively engage with

This thesis paper examines the challenges and opportunities that are present for nonprofit organizations seeking to engage in social media marketing. By analyzing the rise of social media as a prevalent tool for business-consumer outreach the paper proposes a dialogic approach to social media for nonprofits to effectively engage with their audiences, develop relationships with them, and mobilize them towards a common mission.

ContributorsPando, Isabella G (Author) / Moran, Stacey (Thesis director) / deLusé, Stephanie (Committee member) / Arts, Media and Engineering Sch T (Contributor) / Barrett, The Honors College (Contributor)
Created2021-05
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This paper examines the possible ties between social media influencers and their potential impact on the rise in affective polarization in the United States. With the growth of social media, its transition into a primary source of news, and with the open political atmosphere, one is left to wonder about

This paper examines the possible ties between social media influencers and their potential impact on the rise in affective polarization in the United States. With the growth of social media, its transition into a primary source of news, and with the open political atmosphere, one is left to wonder about the potential impact social media and its influencers may have on American affective polarization. The survey presented within the paper was designed in hopes of drawing a connection between the two, and to what extent it might be happening.

ContributorsScotti, Heather (Author) / Neuner, Fabian (Thesis director) / Voorhees , Matthew (Committee member) / Barrett, The Honors College (Contributor) / School of Politics and Global Studies (Contributor)
Created2021-12
Description

The 70s in the UK were a time of social unrest that turned many youth onto an attitude of rebellion. In stark contrast with the love ethos of the 60s, the 70s economic downturn left many outraged and with the need to express their dismay. This “anti” attitude would bleed

The 70s in the UK were a time of social unrest that turned many youth onto an attitude of rebellion. In stark contrast with the love ethos of the 60s, the 70s economic downturn left many outraged and with the need to express their dismay. This “anti” attitude would bleed into many aspects of culture like the emerging fashion of the decade. Youth subcultures were a place for young adults to find solidarity. Punk trends including leather, safety pins, distressed clothing and denim. The Sex Pistols rocked the music industry leading way for other like The Clash and Joy Division to join the scene. With records such as ‘God Save the Queen’, the Pistols cemented the new culture movement as politicized. As the decade continued Punk became more intensified; becoming its own subculture of both street style and high couture.

ContributorsDewan, Lauren (Author) / Montoya, Melissa (Thesis director) / Ellis, Naomi (Committee member) / Barrett, The Honors College (Contributor) / School of Politics and Global Studies (Contributor) / Hugh Downs School of Human Communication (Contributor) / School of Art (Contributor)
Created2023-05
Description
As social media becomes a dominant tool in political campaigns, it is important to analyze how candidates and voters interact over social media and how this impacts elections. This study aims to uncover whether Instagram comments - a key tool voters use to interact with candidates - have an impact

As social media becomes a dominant tool in political campaigns, it is important to analyze how candidates and voters interact over social media and how this impacts elections. This study aims to uncover whether Instagram comments - a key tool voters use to interact with candidates - have an impact on voters’ perceptions and whether or not there are differences in these impacts based on the gender of the candidate. Due to bias against women in politics, I hypothesize that respondents will evaluate female candidates more harshly than male candidates after viewing negative Instagram comments associated with them. To test this hypothesis, I randomly separated a sample of 435 undergraduate students into four groups. Each group was assigned a hypothetical incumbent Senate candidate (male or female) and shown a candidate biography. The biographies were identical, save for the names/genders of the candidates. Additionally, the two experimental groups were shown negative Instagram comments associated with their candidate. Each group was asked to evaluate their candidate's viability, favorability, competency, leadership ability, and qualifications, in addition to scoring the likelihood that they would vote for them. I found that the male candidate had lower scores than his female counterpart for all six traits evaluated, meaning he was evaluated more harshly. This persisted in both the control and experimental groups, as well as both before and after the stimulus was presented to the experimental groups. However, the respondents’ evaluation scores for the female candidate dropped by a larger margin after viewing the negative comments than the scores for the male candidate did. This persisted for five of the six traits evaluated. Voters’ perceptions, then, are impacted by negative Instagram comments for male and female candidates, although there is some evidence to indicate that they have a larger negative effect on the perceptions of female candidates.
ContributorsDawson, Lydia (Author) / Woodall, Gina (Thesis director) / Lennon, Tara (Committee member) / Barrett, The Honors College (Contributor) / School of International Letters and Cultures (Contributor) / School of Politics and Global Studies (Contributor)
Created2024-05