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How to play the advantages of network loan platform to reduce the financing costs of net loan platform both in theory and practice has important significance. In this paper, we use the method of qualitative and quantitative combination. First of all, through the interview of the net loan platform practitioners, the financing cost of the net loan platform comes from the internal and external parts. Part of the network loan platform should be righteous, but counterproductive human and material costs, credit costs, information efficiency, transaction costs and matching costs; part of the emerging industry as a challenge, compliance costs, technical costs and safety costs and other cost. And put forward the top design credit system, promote the credit system; build a unified development of regulatory policies to reduce compliance risks; increase investment in technology, share the improvement of technological progress bonuses. Through the establishment of the regression model, the paper analyzes the influence of various indexes of network loan platform on the cost of network reception. It is found that the background of net loan platform with shareholder and executive team as the proxy variable has significant influence on the cost of network loan platform. The effect is not significant. Risk control indicators on the net loan platform cost has a significant negative effect. The impact of operating capacity on the cost of net loan platform differentiation, the acquisition of the cost of positive relations, the other is negative relations. Policy compliance indicators of financial security on the net loan platform cost significantly, the other did not significantly affect the role of liquidity indicators of differentiation, the average borrowing period will significantly affect the net loan platform costs, liquidity is a negative impact. And finally put forward the policy and recommendations and research limitations and future direction.
ContributorsRen, Junxia (Author) / Gu, Bin (Thesis advisor) / Chang, Chun (Thesis advisor) / Qian, Jun (Committee member) / Arizona State University (Publisher)
Created2017
Description本论文研究的目的是针对银行卡跨境支付行为，根据不同的跨境支付渠道，结合资金清算的不同模式下的资金清算效率进行研究，并对现有清算系统内，运用理论和模型，对如何提高银行卡跨境资金清算进行阐述分析，力图在现有跨境资金清算金融设施的基础上，对银行卡跨境资金清算的流动性管理、头寸控制、增加清算周期等因素进行研究分析，进而尝试提出清算机制和流程的优化设计，以促进跨境资金提高周转效率，节约社会交易成本和持卡人资金成本。
论文将对相关银行卡跨境支付、清算基本流程、涉及的相关系统进行说明，并对全球和世界主要国家的银行卡市场进行介绍，结合我国银行卡跨境业务的现状、跨境支付清算涉及的主要环节、清算系统，通过不同层次、不同模型的分类比对，提出提高银行卡跨境支付资金清算的关键节点，并加以聚焦、深入测算、推导。研究的最终目的是期望通过对以上的分析，能够对银行卡资金清算参与主体对清算模式的选择、流动性节约、头寸管理等有所帮助，让清算主体能籍此对支付通道、清算模式、账户管理等选择上有所参考，促进卡组织（支付系统）籍此提高清算效率，从而降低整体交易和资金成本，提高支付行业整体资金资源的使用效率。
论文将对相关银行卡跨境支付、清算基本流程、涉及的相关系统进行说明，并对全球和世界主要国家的银行卡市场进行介绍，结合我国银行卡跨境业务的现状、跨境支付清算涉及的主要环节、清算系统，通过不同层次、不同模型的分类比对，提出提高银行卡跨境支付资金清算的关键节点，并加以聚焦、深入测算、推导。研究的最终目的是期望通过对以上的分析，能够对银行卡资金清算参与主体对清算模式的选择、流动性节约、头寸管理等有所帮助，让清算主体能籍此对支付通道、清算模式、账户管理等选择上有所参考，促进卡组织（支付系统）籍此提高清算效率，从而降低整体交易和资金成本，提高支付行业整体资金资源的使用效率。
ContributorsZhao, Jinxing (Author) / Gu, Bin (Thesis advisor) / Zhang, Anmin (Thesis advisor) / Zheng, Zhiqiang (Committee member) / Arizona State University (Publisher)
Created2019
Description
Given the "New Nine Measures" for capital market reform, a policy document issued by the State Council of China, the development of markets for interest rate derivatives, such as treasury futures, becomes an increasingly important task. Several shortcomings of the existing treasury futures market have been noted: including low market liquidity, singular investor composition, restrict contract terms, and low hedging demand.
This study contributes to a better understanding of the treasury futures market by analyzing changes in China treasury futures market regulations and their impact on market liquidity of treasury futures. Found that compared with the mature market, China treasury futures market exists liquidity shortage, the trading system, market structure and the division of regulatory are factors which influence the liquidity of China treasury futures market.
This study found that reducing transaction costs for further optimization of the width and depth of China treasury futures market are not obvious by using quantitative analysis method, expanding the smallest change price can optimize the market depth, reducing transaction costs and expanding smallest change price can optimize the immediacy, volume and hosting amount. In addition, the bond market will also influence the treasury futures market, the price fluctuations and the morphology of the yield curve of bond market have significant influence on width, depth and holdings of market.
The system of China treasury futures market needs to be optimized by expanding the smallest change price and reducing transaction costs. The market structure needs to be optimized by establishing unified bond market and enriching investor structure.
These findings have significant theoretical and practical implications. The study also provides policy recommendations for the design and establishment of treasury futures market to the regulatory agencies.
This study contributes to a better understanding of the treasury futures market by analyzing changes in China treasury futures market regulations and their impact on market liquidity of treasury futures. Found that compared with the mature market, China treasury futures market exists liquidity shortage, the trading system, market structure and the division of regulatory are factors which influence the liquidity of China treasury futures market.
This study found that reducing transaction costs for further optimization of the width and depth of China treasury futures market are not obvious by using quantitative analysis method, expanding the smallest change price can optimize the market depth, reducing transaction costs and expanding smallest change price can optimize the immediacy, volume and hosting amount. In addition, the bond market will also influence the treasury futures market, the price fluctuations and the morphology of the yield curve of bond market have significant influence on width, depth and holdings of market.
The system of China treasury futures market needs to be optimized by expanding the smallest change price and reducing transaction costs. The market structure needs to be optimized by establishing unified bond market and enriching investor structure.
These findings have significant theoretical and practical implications. The study also provides policy recommendations for the design and establishment of treasury futures market to the regulatory agencies.
ContributorsMa, Jun (Author) / Gu, Bin (Thesis advisor) / Chen, Hong (Thesis advisor) / Wang, Tan (Committee member) / Arizona State University (Publisher)
Created2016
Description企业并购是经济管理领域长盛不衰的研究话题，也是企业高投资与高风险并行的战略举措。并购后对品牌进行有效整合是实现并购价值的重要过程，只有对并购后的品牌进行整合，才能使并购取得应有的并购协同效应。在消费者导向意识不断深化，服务导向逐渐成为服务行业的主流导向的背景下，研究品牌并购中消费者感知及其忠诚显得尤为重要。企业并购过程中面临的风险与挑战之一就是消费者未必对商家的品牌并购行为买账，消费者忠诚受到影响。尽管已有学者提出品牌并购的企业更应关注消费者及其忠诚，但目前从消费者感知角度研究企业或品牌并购行为的研究较少。为了揭示消费者感知品牌并购的过程，探究品牌并购是否及如何影响消费者感知及忠诚，本文基于深度访谈法与情境下问卷调查法分析了消费者对品牌并购的感知及结果，并设计两项研究：研究一在理论分析与前人研究基础上，通过对消费者的深度访谈，确立了消费者感知的品牌并购价值的四个维度，分别为品牌联想、产品联想、组织联想与人员服务品质，并在借鉴前人研究结合本研究的具体背景，得出消费者感知的品牌并购价值的测量条目。研究二通过情境模拟下的问卷调查法，检验了消费者感知品牌并购价值、感知质量、感知价值、品牌忠诚、产品涉入以及品牌知名度之间的关系。在此基础上，本文对L教育集团在实践运营过程中的品牌并购案例进行详细分析，发现了L教育集团发起品牌并购的原因以及并购过程中存在的问题和改进建议。
研究结果显示：（1）消费者感知的品牌并购价值的四个维度分别为品牌联想、产品联想、组织联想与人员服务品质；（2）消费者感知品牌并购价值与感知质量有显著正相关关系，表明消费者感知品牌并购价值能够提高消费者的感知质量；（3）消费者感知质量对其感知价值有显著的正向影响，表明感知质量正向预测消费者的感知价值水平；（4）消费者感知质量对其品牌忠诚有显著的积极作用；（5）消费者感知品牌并购价值与消费者感知价值存在显著的正相关关系；（6）消费者感知品牌并购价值对消费者品牌忠诚的路径系数达到显著性水平；（7）消费者感知质量在感知并购价值与感知价值、品牌忠诚之间起部分中介作用；（8）产品涉入与品牌知名度在消费者感知并购价值与感知质量的关系之间起调节作用。
研究结果显示：（1）消费者感知的品牌并购价值的四个维度分别为品牌联想、产品联想、组织联想与人员服务品质；（2）消费者感知品牌并购价值与感知质量有显著正相关关系，表明消费者感知品牌并购价值能够提高消费者的感知质量；（3）消费者感知质量对其感知价值有显著的正向影响，表明感知质量正向预测消费者的感知价值水平；（4）消费者感知质量对其品牌忠诚有显著的积极作用；（5）消费者感知品牌并购价值与消费者感知价值存在显著的正相关关系；（6）消费者感知品牌并购价值对消费者品牌忠诚的路径系数达到显著性水平；（7）消费者感知质量在感知并购价值与感知价值、品牌忠诚之间起部分中介作用；（8）产品涉入与品牌知名度在消费者感知并购价值与感知质量的关系之间起调节作用。
ContributorsHan, Liqing (Author) / Pei, Ker-Wei (Thesis advisor) / Zhang, Anmin (Thesis advisor) / Zhu, Qigui (Committee member) / Arizona State University (Publisher)
Created2019