‘Describing at Large Their True and Lively Figure, their several Names, Conditions, Kinds, Virtues (both Natural and Fanciful), Countries of their Species, their Love and Hatred to Humankind, and the wonderful work of Natural Selection in their Evolution, Preservation, and Destruction.

Interwoven with curious variety of Creative Narrations out of Academic Literatures, Scholars, Artists, Scientists, and Poets. Illustrated with diverse Graphics and Emblems both pleasant and profitable for Students of all Faculties and Professions.’

‘Describing at Large Their True and Lively Figure, their several Names, Conditions, Kinds, Virtues (both Natural and Fanciful), Countries of their Species, their Love and Hatred to Humankind, and the wonderful work of Natural Selection in their Evolution, Preservation, and Destruction.

Interwoven with curious variety of Creative Narrations out of Academic Literatures, Scholars, Artists, Scientists, and Poets. Illustrated with diverse Graphics and Emblems both pleasant and profitable for Students of all Faculties and Professions.’

March Mammal Madness is a science outreach project that, over the course of several weeks in March, reaches hundreds of thousands of people in the United States every year. We combine four approaches to science outreach – gamification, social media platforms, community event(s), and creative products – to run a simulated tournament in which 64 animals compete to become the tournament champion. While the encounters between the animals are hypothetical, the outcomes rely on empirical evidence from the scientific literature. Players select their favored combatants beforehand, and during the tournament scientists translate the academic literature into gripping “play-by-play” narration on social media. To date ~1100 scholarly works, covering almost 400 taxa, have been transformed into science stories. March Mammal Madness is most typically used by high-school educators teaching life sciences, and we estimate that our materials reached ~1% of high-school students in the United States in 2019. Here we document the intentional design, public engagement, and magnitude of reach of the project. We further explain how human psychological and cognitive adaptations for shared experiences, social learning, narrative, and imagery contribute to the widespread use of March Mammal Madness.

This packet includes:

 2021 Bracket Common Name 

2021 Bracket Latin Binomial 

Bracket FAQ (English) 

Pre-Tournament Research Lesson Plan (English) 

Tournament Lesson Plan & Worksheets (English) 

Visual Arts Lesson Plan (English) 

Language Arts Lesson Plan (English) 

Guide for Youngest Players (English)

JUMBO Bracket for Youngest Players (English)

2021 Bracket Common Name (Spanish) 

Pre-Tournament Research Lesson Plan (Spanish) 

Tournament Lesson Plan & Worksheets (Spanish) 

Visual Arts Lesson Plan (Spanish)

Language Arts Lesson Plan (Spanish) 

JUMBO Bracket for Youngest Players (Spanish) 

This study examines the creation of a sustainability toolkit that can be implemented in many communities, beginning with Johnson City, Tennessee. This project began in 2019 and will continue to grow indefinitely. For this project, a toolkit that will allow the public to have access to the tools and information they need in order to make their homes more energy-efficient will be created. It will be stocked in the local library in Johnson City Tennessee for free use to the public, as long as they have a library card, they can check out the toolkits. The toolkits will be used by the public, then returned to the library so that they can be restocked and checked out again. This study looks at the market, business and organizational research and the infrastructure of the project. Methods of research included looking at how the need for a change came about, who will benefit, existing similar programs and how they will be used in conjunction with this project, current organizational structures attached to the project, current team infrastructure and what resources are needed to fill the voids. Findings include what financial resources will be required and how they will be acquired, as well as resources that are currently available for this project and what is still needed in order for this project to be successful. As a result of this project, at least two libraries in the Johnson City area will be stocked with several energy toolkits for free and a partnership for future project expansion will have been established. This study looks at the process and what was learned during the implementation of the project.

The planet is going through a mass extinction event brought on by human influence: biodiversity elimination, habitat destruction, climate change, and many other cascading effects. The toll on nature is already unconscionable, yet this is already effecting human populations as well, and will only exponentially increase in the coming years. It won’t just be our children experiencing this crisis, it is us, now. It is already happening. Arguably a primary reason for these environmental issues falls to environmental externalities in our economic systems.

The only way to fundamentally address this is through a systemic introduction of labeling or reporting the environmental costs of products and services. Externalities are the hidden costs, or the costs not calculated in the production or use of a good or service. Through a lack of transparency, intentional obfuscation, and willful or pure ignorance, we as a species profoundly lack knowledge on how the products and services we consume affect the world around us. In fact, of 1000 global primary production sectors, none generate the profit needed to cover their cost in natural capital (TruCost, 2013).

The only way we can even have a chance to mitigate our impact is to be provided that data before we spend our money. As such, products and services must report their impacts on the environment through a standardized metric or grade on a label or report that is easy to understand and will capture information on biodiversity loss, climate change, pollution and waste. The only way for this to effectively take hold and maintain transparency is through governmental legislation and the associated infrastructure to provide a method for businesses to make such a calculation.

This paper describes the effort to design such policy, provide it to legislators and pass it. Most ideally, this would be integrated into a larger systemic bill designed to economically shape the country in a sustainable way. As such, this initiative is being proposed as an amendment to be added to House Resolution 109, the “Green New Deal.” Assimilating this as a specific initiative within the GND, which is currently more or less a framework of mission statements, provides a more solid groundwork for a successful legislative effort. The underlying concept is to enable the consumer with needed and usable information. There is no true guarantee of a “happy ending,” but at its core, it will help to hold businesses accountable and ultimately empower the common consumer to make informed choices, from whence the fate of our planet can at least be decided honestly.