Matching Items (8)
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Description
This study investigates the use and perception of communications efforts among 197 animal-related and human services nonprofit organizations. Several facets of nonprofit communication such as traditional communication usage, social media adoption and usage, and the overall perception of the organizations' communications efforts were examined using a survey and Form 990 analysis. More in-depth analysis was conducted on the participating organizations' Facebook and Twitter accounts as well. After analyzing this data, the study found significant differences in how these two types of nonprofit organizations conduct their communications efforts. Animal-related organizations were much more active and saw higher levels of engagement on Facebook than human services organizations; however, there were no differences in how both types of organizations used Twitter. This study also found that human services organizations are more likely to have full-time or part-time staff members in charge of their communications, while animal-related organizations were more likely to assign this responsibility to a volunteer. These findings contribute valuable insight into how different types of nonprofit organizations are communicating with their stakeholders.
ContributorsColeman, Alexandria Elizabeth (Author) / Wu, Xu (Thesis director) / Taj, Torrie (Committee member) / Walter Cronkite School of Journalism and Mass Communication (Contributor) / School of Historical, Philosophical and Religious Studies (Contributor) / School of Community Resources and Development (Contributor) / Barrett, The Honors College (Contributor)
Created2016-05
Description
This study examines the nature of emotion work in a nonprofit organization through qualitative inquiry. The mission of the organization is to provide houses of hospitality and ongoing support to help pregnant and parenting women in need reach their goals, and welcomes them into a community filled with love and dignity. Field observations and participant interviews were analyzed alongside organizational documents to determine if participants were experiencing emotional labor and the ways in which they are compensated for this labor. By extending the concepts of emotional labor to jobs and volunteer positions that do not receive significant financial compensation, the findings suggest that emotional labor is not always performed for a wage. Further, volunteers of nonprofit organizations may find compensation through the fulfillment of personal motivations, unrelated to financial gain.
ContributorsJohnson, Allyse Marie (Author) / Adame, Bradley (Thesis director) / Ramella, Kelly (Committee member) / Bisel, Ryan (Committee member) / Barrett, The Honors College (Contributor) / School of Community Resources and Development (Contributor) / Walter Cronkite School of Journalism and Mass Communication (Contributor) / Hugh Downs School of Human Communication (Contributor)
Created2015-05
Description
Shakespeare’s Case for Vulnerability: Giving Voice to Pain and Suffering is a combination of two pieces of work. The research centers around understanding the communication of pain and suffering and how this factors into our everyday lives, in combination with an interview and video project called Evolution of Woman. This project sought to determine the different facets of pain and suffering and how, specifically, Shakespeare communicates these concepts in his work. This work also explores how the representation of pain and suffering was different between male and female roles in Shakespeare’s writing. From this research, questions were developed to interview Shakespearean experts and actors. These interviews explore the details of portraying Shakespeare’s characters and how gender plays a role in the characters’ expression of pain and suffering, as well as what it means to be a female actor in plays that are dominated by male characters.
ContributorsAnderies, Ausette (Author) / Espinosa, Micha (Thesis director) / Hunt, Kristin (Committee member) / School of Politics and Global Studies (Contributor) / School of Music, Dance and Theatre (Contributor) / Barrett, The Honors College (Contributor)
Created2021-05
Description
This study examines the interactions and intentions of D/deaf and hearing students who participate in the American Sign Language (ASL) Club and deaf Devils Club at Arizona State University (ASU). By exploring how and why students choose to participate in these organizations, one can better understand interactions between D/deaf and hearing communities. This study explores reasons hearing students become involved with d/Deaf communities, the types of interactions the hearing and d/Deaf students participate in, and how student involvement can benefit from these interactions. Qualitative interviews with students of different hearing abilities and observations inside both clubs inform this study. The implications of this research may be applicable to other D/deaf communities.
ContributorsBalis, Sarah Michelle (Author) / Alberts, Jess (Thesis director) / Howard, Pam (Committee member) / Historical, Philosophical & Religious Studies (Contributor) / School of Community Resources and Development (Contributor) / Hugh Downs School of Human Communication (Contributor) / Barrett, The Honors College (Contributor)
Created2020-05
Description
Mariachi music is a significant piece of Mexican culture that has been around since the nineteenth century. Although it was created in Mexico, mariachi is deeply rooted in the history of the United States. With a large population of Mexicans and Mexican-Americans living in the Southwest, mariachi music has been both refined in the United States and ever-present as a staple of the Mexican/Mexican-American culture. Traditionally, the composition of a mariachi group is all male. Even today, mariachi is still a male dominated genre. In the early years of mariachi, women had no place in the genre, as musicians, composers, or directors. During the time when mariachi was forming and becoming a more defined genre, Mexican women were not considered able or skilled enough to do many things that men could do, just based solely on their gender. This included being a mariachi musician. A woman's place was not anywhere else but as a carer of the house and the family. This ideology has changed with time, with the incorporation of women in majority-male groups, mixed gender groups, and the invention of the all-female mariachi group. However, culture, language, and geographical barriers still play a significant role in the dynamics of mariachi music today. This creative project, which incorporates interviews of multiple women who currently perform in mariachi, culminating in an informational website, will explore and analyze these different barriers within the genre of mariachi, and will explore the culture of Mexicans and Mexican-Americans living in the United States.
ContributorsFigueroa, Desiree Daunice (Author) / De La Torre, Monica (Thesis director) / Smith, Michael (Committee member) / School of Community Resources and Development (Contributor) / School of Humanities, Arts, and Cultural Studies (Contributor) / Barrett, The Honors College (Contributor)
Created2018-12
DescriptionA short film where female actresses are given the opportunity to play male Shakespeare roles breaking gender norms.
ContributorsLass, Alaina (Author) / Espinosa, Micha (Thesis director) / Hunt, Kristin (Committee member) / School of Community Resources and Development (Contributor) / School of International Letters and Cultures (Contributor) / School of Music, Dance and Theatre (Contributor) / Barrett, The Honors College (Contributor)
Created2020-12
Description
Mainstream women's magazines today pride themselves on promoting women and female empowerment but continue to show majority thin, attractive, and usually wealthy, white women in the pages and on the covers. This narrow view of what it looks like to be a woman puts minority groups on the peripheral. Women of color, low-income women, homosexual or transgender women are also women, but they have these "of color" and "low-income" title add-ons because when one thinks "woman," they are not what comes to mind. This begs the question: are these magazines pro all women, or only pro some women? This paper documents the process of starting an inclusive women's media startup, with the digital magazine being its first and primary channel to reaching consumers. It seeks to develop a niche, loyal audience who cares to think in-depth about the many issues facing all women today. Contentment Magazine's subject matter focuses on starting conversations about what it means to live a fulfilled and content life, and it prioritizes diversity in its pages because it recognizes how the intersection of gender, race, class, sexuality, and more might affect one's ability to be content. The first section of this report focuses on research and demonstrating the need for a publication like Contentment and how Contentment plans to fill the voids; the second portion dives into the trials, tribulations and successes of putting together the first prototype issue; and the last section deals with converting the startup into a viable business.
ContributorsSeely, Taylor Breigh (Author) / Hill, Retha (Thesis director) / Werner, Karen (Committee member) / School of Community Resources and Development (Contributor) / Walter Cronkite School of Journalism and Mass Communication (Contributor) / Barrett, The Honors College (Contributor)
Created2016-12
Description
Starting in 2002, Arizona State University (ASU) began a rebranding effort to transition from having a reputation as a top 10 party school to being known as a prestigious research institution. Over the last 15 years, ASU has successfully reached some of these goals, eventually being named the #1 most innovative university in the country by the U.S. News and World Report. Part of this success can be attributed to the university's communication and marketing efforts, which seek to improve the university's reputation and build relationships with stakeholders. This study analyzes ASU's communication entities, how they interact and what messages they push out to stakeholders, particularly in regards to the #1 in innovation award. Primary research in this study looked at keywords used by different stakeholder groups affiliated with ASU, how they viewed ASU's reputation and how they receive communication from the university. Overall, the closer the relationship with ASU, the more positively the respondent viewed the university. Perception also varied based on geographic location and proximity to the university. Innovation is clearly a key brand perception of ASU from stakeholders, and the party school image is still persistent among those not affiliated with the university.
ContributorsHarrelson, Savannah Lee (Author) / Renzulli, Virgil (Thesis director) / Bovio, Sonia (Committee member) / School of Community Resources and Development (Contributor) / Walter Cronkite School of Journalism and Mass Communication (Contributor) / Barrett, The Honors College (Contributor)
Created2017-05