Matching Items (4)
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- All Subjects: happiness
- Creators: W.P. Carey School of Business
Description
An increasingly sedentary population in the United States, specifically with adolescents, is putting youth at risk of future health related trauma and disease. This single-case design study, Walking Intervention Through Text Messaging for Adolescents (WalkIT-A), was used to intervene with a 12-year old, physically inactive male, in an attempt to test the efficacy of a 12-week physical activity program that may help reduce health risks by increasing number of steps walked per day. The components of the intervention consisted of a FitBit Zip pedometer, physical activity education, text messages, monetary incentives, and goal setting that adapted personally to the participant. Mean step count increased by 30% from baseline (mean = 3603 [sd = 1983]) to intervention (mean = 4693 [sd = 2112]); then increased slightly by 6.7% from intervention to withdrawal (mean = 5009 [sd = 2152]). Mean "very active minutes" increased by 45% from baseline (mean = 8.8 [sd = 8.9]) to intervention (mean = 12.8 [sd = 9.6]); then increased by 61.7% from intervention to withdrawal (mean = 20.7 [sd = 8.4]). Weight, BMI, and blood pressure all increased modestly from pre to post. Cardiovascular fitness (estimated VO2 max) improved by 12.5% from pre (25.5ml*kg-1*min-1) to post (28.7ml*kg-1*min-1). The intervention appeared to have a delayed and residual effect on the participant's daily steps and very active minutes. Although the idealistic ABA pattern did not occur, and the participant did not meet the target of 11,500 daily steps, a positive trend toward that target behavior in the latter 1/3rd of the intervention was observed. Results suggest the need for an extended intervention over a longer period of time and customized even further to the participant.
ContributorsLamb, Nicholas Reid (Author) / Adams, Marc (Thesis director) / Ainsworth, Barbara (Committee member) / Barrett, The Honors College (Contributor) / School of Nutrition and Health Promotion (Contributor)
Created2014-12
Description
While developing and maintaining a connection between a brand and a customer has always been in the forefront of marketers' agendas, it has become an even more pressing goal as digital trends in marketing surface. Although the idea of using rewards to foster consumer-brand connection has been around for decades, marketers are still struggling to optimize the benefits. How can marketers use rewards to better connect with their customers? Are there certain types of rewards that are more effective than others? Are certain rewards more effective when being implemented under brands of a certain personality type? In a society that values connection and relationship, marketers cannot lose their ability to appreciate customers under digital constraints and to marketplace competition. Through a field study and scenario-based experiment, we explore how and why low conditional vs. high conditional rewards influence consumer-brand connection and the role brand personality plays.
ContributorsBryant, Kelly Amber (Co-author) / Bauer, Madelaine (Co-author) / Lisjak, Monika (Thesis director) / Samper, Adriana (Committee member) / W.P. Carey School of Business (Contributor) / Department of Marketing (Contributor) / Barrett, The Honors College (Contributor)
Created2018-05
Description
Regardless of religious beliefs, all one has left when they leave this Earth is the meaning the individual has derived from building connections and relationships with other people. I propose whether or not one is able to reach his or her potential and the quality of life that follows is based inherently in the following question: How will you manifest your truth into reality, thus becoming the best at your profession or craft, and spreading your gifts to help the lives of others? The answer to this question, and ultimately the key to leading the best life available is in the equation: vulnerability through playfulness and connection instigates happiness, which results in spreading positivity and facilitating the ability to make fearless decisions that guides one's life as an artist or profession of one's choosing, leading one to their highest potential. This theory applies to everyone and does not discriminate. This is the beginning of a life-long exploration and discovery with these elements as I further my work as an artist, and I will explore these themes from my exposure to the Balinese people and culture, our theatre workshops and experiences there, and through additional inspiration and research. The workshop and clowning in Bali training helped form the theory I have proposed, and further introduced a different approach to acting that I utilize in my own work that incorporates taksu: an achievable state of being that is unanimously understood by the Balinese that influences and shapes how they approach life, work, and each other that I discuss more extensively in my work. I will continue to inquire about how one finds space for imagination and pursuit of taksu without traveling, although traveling is an amazing way to broaden one's scope of perspective. The combination of elements discussed and taksu help create a humanity that is more in touch with inner peace and happiness as a result of spreading both positivity and a positive mindset to others. This in turn, influences and shapes performance and how we approach the craft of acting, while creating emotional truth and integrity within one's craft.
ContributorsSwim, Hannah Grace (Author) / Espinosa, Micha (Thesis director) / de la Garza, Amira (Committee member) / School of Film, Dance and Theatre (Contributor) / W.P. Carey School of Business (Contributor) / Barrett, The Honors College (Contributor)
Created2018-05
Description
The purpose of this thesis is to study the happiest countries in the world and see what factors, laws, and values they have in common. I will be focusing on the Scandinavian countries, as they rank highest according to the World Happiness Report. First, I will research these countries to learn more about their political, economic, educational, legal, and social landscapes. Then I will interview individuals from these countries on their views as well as values and thoughts on their country. Finally, I will compare and analyze this information to come to a conclusion to see if there are similar factors that allow these countries to be ranked so highly in the department of happiness. After reading this the reader can take away ideas of how to improve their happiness as well as new perspectives on other countries.
ContributorsFrasure, Laura S. (Author) / Moore, James (Thesis director) / Siroky, David (Committee member) / W.P. Carey School of Business (Contributor) / Department of Information Systems (Contributor) / Department of Management and Entrepreneurship (Contributor) / Barrett, The Honors College (Contributor)
Created2018-05