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There is a disconnect between the way people are taught to find success and happiness, and the results observed. Society teaches us that success will lead to happiness. Instead, it is argued that success is engrained in happiness. Case studies of four, established, successful people: Jack Ma, Elon Musk, Ricardo

There is a disconnect between the way people are taught to find success and happiness, and the results observed. Society teaches us that success will lead to happiness. Instead, it is argued that success is engrained in happiness. Case studies of four, established, successful people: Jack Ma, Elon Musk, Ricardo Semler, and William Gore, have been conducted in order to observe an apparent pattern. This data, coupled with the data from Michael Boehringer's story, is used to formulate a solution to the proposed problem. Each case study is designed to observe characteristics of the individuals that allow them to be successful and exhibit traits of happiness. Happiness will be analyzed in terms of passion and desire to perform consistently. Someone who does what they love, paired with the ability to perform on a regular basis, is considered to be a happy person. The data indicates that there is an observable pattern within the results. From this pattern, certain traits have been highlighted and used to formulate guidelines that will aid someone falling short of success and happiness in their lives. The results indicate that there are simple questions that can guide people to a happier life. Three basic questions are defined: is it something you love, can you see yourself doing this every day and does it add value? If someone can answer yes to all three requirements, the person will be able to find happiness, with success following. These guidelines can be taken and applied to those struggling with unhappiness and failure. By creating such a formula, the youth can be taught a new way of thinking that will help to eliminate these issues, that many people are facing.
ContributorsBoehringer, Michael Alexander (Author) / Kashiwagi, Dean (Thesis director) / Kashiwagi, Jacob (Committee member) / Department of Management (Contributor) / School of Mathematical and Statistical Sciences (Contributor) / Department of Finance (Contributor) / Sandra Day O'Connor College of Law (Contributor) / Barrett, The Honors College (Contributor)
Created2016-05
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Description
The Information Measurement Theory proposes that Type A people are perceptive and Type A people are capable of quicker change/adaptation. This study evaluated how transparency with past and present environments predicts their ability to grow and change in their current environment. People responded to a survey based on statements about

The Information Measurement Theory proposes that Type A people are perceptive and Type A people are capable of quicker change/adaptation. This study evaluated how transparency with past and present environments predicts their ability to grow and change in their current environment. People responded to a survey based on statements about personal life, specifically their relationship to their parents and the effect their parents have on their personal life. If a participant answered a certain way on the survey, they were asked for a further interview to evaluate IMT beliefs and environment beliefs more closely and specifically. The answers were evaluated using correlations, linear regression and a t-test. The results implicated that transparency is indicative of growth in Type C personalities but not necessary for growth in Type A personalities. The results also implicated that non-profit organizations are beneficial to growth in society.
ContributorsPelech, Ashley Anne (Author) / Kashiwagi, Dean (Thesis director) / Kashiwagi, Jacob (Committee member) / Barrett, The Honors College (Contributor) / W. P. Carey School of Business (Contributor) / Department of Psychology (Contributor)
Created2014-12
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Description
The Information Measurement Theory (IMT) is a revolutionary thinking paradigm. Its principles allow an individual to accurately perceive reality and simplify the complexities of life. To understand IMT, individuals start by first recognizing that everything must follow natural law and cause and effect, that there is no randomness, and that

The Information Measurement Theory (IMT) is a revolutionary thinking paradigm. Its principles allow an individual to accurately perceive reality and simplify the complexities of life. To understand IMT, individuals start by first recognizing that everything must follow natural law and cause and effect, that there is no randomness, and that everyone changes at a certain rate. They then move on to understanding that individuals are described by certain characteristics that can be used to predict their future behavior. And finally, they discover that they must learn to understand, accept, and improve themselves while understanding and accepting others. The author, who has spent a considerable amount of time studying and utilizing IMT, believes that IMT can be used within the field of psychology. The extraordinary results that IMT has produced in the construction industry can potentially be produced in a similar fashion within the psychology field. One of the most important principles of IMT teaches that control or influence over others does not exist. This principle alone differentiates IMT from the traditional model of psychology, which is dedicated to changing an individual (through influence). Five case studies will be presented in which individuals have used the principles of IMT to overcome severe issues such as substance abuse and depression. Each case study is unique and exhibits a remarkable change within each individual.
ContributorsMalladi, Basavanth (Author) / Kashiwagi, Dean (Thesis director) / Sullivan, Kenneth (Committee member) / Kashiwagi, Jacob (Committee member) / Barrett, The Honors College (Contributor) / Department of Psychology (Contributor)
Created2014-05
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Description
Companies can spend anywhere from hundreds to millions of dollars in creating as well as redesigning their logos and brand images. To make sure that they are creating their logos in an effective way, it is important to look at how consumers will be affected by the choices that are

Companies can spend anywhere from hundreds to millions of dollars in creating as well as redesigning their logos and brand images. To make sure that they are creating their logos in an effective way, it is important to look at how consumers will be affected by the choices that are made with the design.
The purpose of this paper is to examine how colors and orientations of logos affect consumer’s brand perception. This was done by distributing a survey that asked for participant’s feelings toward a certain subject. The survey first asked for the participant to define certain terms. Then, it asked what emotions the participants felt when thinking about certain colors. Finally, it asked users their opinions of logos after specific changes had been made. These changes include changing the colors of the original logos and changing the orientation of the original logos.
This paper will provide a look into over 600 participants' minds and how they perceive color. These participants were Arizona State University marketing students enrolled in Dr. John Eaton’s course during the 2020 Spring semester. This paper will provide recommendations to those looking to rebrand or create a brand logo.
After looking at the results of the survey and some outside research, it was hard to determine exactly what emotions consumers would feel with each color. Even though there was a large sample size, there were a lot of limitations in the survey which caused complications with the results. Due to these limitations, it made the correlation between specific colors and an emotion inconclusive.
ContributorsPaulsen, Dagny Yuanli (Author) / Eaton, John (Thesis director) / Mokwa, Michael (Committee member) / Dean, W.P. Carey School of Business (Contributor) / Department of Marketing (Contributor) / The Design School (Contributor) / Barrett, The Honors College (Contributor)
Created2020-05
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Description
College and university campuses can play an important role in a student’s life, and campus outdoor spaces have the ability to positively impact various aspects of student health and well-being. It has long been understood that natural environments can promote health and well being, and in recent years research has

College and university campuses can play an important role in a student’s life, and campus outdoor spaces have the ability to positively impact various aspects of student health and well-being. It has long been understood that natural environments can promote health and well being, and in recent years research has begun to examine the impact of parks and landscapes in urban settings on subjective well-being (SWB). Subjective well-being (aka “happiness”) refers to
one’s self-reported measure of well-being and is thought of as having a high level of positive affect, low level of negative affect, and high degree of life satisfaction (Diener, 1984).

This study was conducted to assess the interrelationships between affective experiences, SWB, and usage of campus outdoor spaces in order to learn how outdoor spaces on the Arizona State University (ASU) Tempe campus can be enhanced to increase SWB and usage. In total, 832 students completed a survey questionnaire 1,140 times for six campus outdoor spaces. The results showed that students experience the greatest amount of happiness in the Secret Garden
and James Turrell ASU Skyspace, relaxation/restoration is the affective experience most strongly related to SWB, and SWB is negatively correlated with frequency of visits but positively link with duration of visits. To improve student happiness and usage of outdoor spaces on campuses, planners and designers should work on increasing the relaxing/restorative qualities of existing
locations, creating new spaces for relaxation/restoration around campus, reducing the perception of crowding and noise in large spaces, increasing fun/excitement by adding stimuli and/or opportunities for activity and entertainment, and adding equipment necessary for students to perform the activities they want. In addition to the ASU Tempe campus, the methodology and
findings of this research could be used to improve outdoor spaces on other college and university campuses and other types of outdoor environments.
ContributorsDavis, Kara (Author) / Cheng, Chingwen (Thesis director) / Cloutier, Scott (Committee member) / School of Sustainability (Contributor) / Dean, W.P. Carey School of Business (Contributor) / The Design School (Contributor) / Barrett, The Honors College (Contributor)
Created2019-05
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Description
To many people, shopping is just a chore that needs to be done in order to get groceries, household supplies and clothing. To others, shopping is a sacred time where people relieve themselves of all stress and worries by spending money. Going into the mall with a lot on ones

To many people, shopping is just a chore that needs to be done in order to get groceries, household supplies and clothing. To others, shopping is a sacred time where people relieve themselves of all stress and worries by spending money. Going into the mall with a lot on ones mind can be dangerous because as soon as one become distracted with items in the stores, they can truly get whisked away in spending money. Spending money and buying luxury goods actually brings a lot of excitement to people's lives. Retail therapy is defined as method to positively improve one's mood through shopping (Yarrow 2013). About 62% of consumers have purchased something to cheer themselves up and another 28% had purchased as a form of celebration (Atalay 2011). More than half of Americans participate in some sort of retail therapy in their day-to-day lives (Yarrow 2013). Retail therapy is so prevalent in people's lives because of its basis that people are striving for self-regulation of their happiness or looking for a quick and easy happiness booster. If people are motivated to want to look good or feel better about them, they are self-regulating to where they strive for these goals, which leads them to partake in retail therapy. Shopping is a chance of finding visualization for their future lives. When people go shopping and see a certain item, they automatically picture themselves in the item and what event they will be wearing the item to. It is so easy to get mentally lost during a shopping spree due to these expectations and visualizations that it feeds into people's heads. The happiness boost, the high expectations and the escape from reality are the main factors as to why shopping does indeed make people happier. This thesis will observe the concept of Retail therapy and whether or not it actually makes people happier
ContributorsDawoud, Mariam (Contributor) / Higbee, Yasmine (Contributor) / Kashiwagi, Dean (Thesis director) / Kashiwagi, Jacob (Committee member) / Department of Finance (Contributor) / Hugh Downs School of Human Communication (Contributor) / Barrett, The Honors College (Contributor)
Created2017-05
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Description
Stress, empathy, and emotion regulation are factors that can greatly shape an individual's behavior, thoughts, and physiology. The degree to which an individual experiences stress, demonstrates empathy, or is able to regulate emotions can influence his or her ability to establish strong social bonds. The current study investigated the relationships

Stress, empathy, and emotion regulation are factors that can greatly shape an individual's behavior, thoughts, and physiology. The degree to which an individual experiences stress, demonstrates empathy, or is able to regulate emotions can influence his or her ability to establish strong social bonds. The current study investigated the relationships among stress, empathy, and emotion regulation and considered gender differences in these relationships. I hypothesized that higher levels of current stress would be associated with lower levels of empathy and greater difficulties with emotion regulation, and that empathy and emotion regulation would be positively related. Supporting these hypotheses, the following relationships were found: (a) negative correlation between stress and empathy, (b) positive correlation between stress and emotion regulation difficulties, and (c) negative correlation between empathy and emotion regulation difficulties. Results also revealed that greater perceived stress was associated with less empathy in women, but it was unrelated to empathy in men. On the other hand, stress was associated with greater emotion regulation difficulties in both men and women, indicating that either gender may experience a greater disturbance in their emotional response within a social situation when under the influence of stress. Empathy and emotion regulation are positively correlated in both genders, which might suggest that high emotion regulation may allow for appropriate empathy responses within a given social context.
ContributorsHanna, Rand Maria (Author) / Roberts, Nicole (Thesis director) / Burleson, Mary (Committee member) / School of Mathematical and Natural Sciences (Contributor) / Barrett, The Honors College (Contributor) / School of Social and Behavioral Sciences (Contributor)
Created2016-12
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Description
Mindfulness-based stress reduction (MSBR) is a clinically standardized meditation process that has been shown to facilitate the treatment of a variety of mental and physical disorders. The known efficacy of mindfulness-based stress reduction is derived from research on participants who are defined as unhealthy in some form. The potential benefits

Mindfulness-based stress reduction (MSBR) is a clinically standardized meditation process that has been shown to facilitate the treatment of a variety of mental and physical disorders. The known efficacy of mindfulness-based stress reduction is derived from research on participants who are defined as unhealthy in some form. The potential benefits of mindfulness-based stress reduction for individuals who are considered to be healthy is under-studied, as less attention has gone into this subject area. Information Measurement Theory is a predictive theory that simplifies reality, and through this logical simplification, allows people to predict and see into the future. The concepts that are central to Information Measurement theory are natural laws, unique conditions, and relationships of unique conditions between the past, present, and future and the event model. This project aims to answer the question of if individuals, who are considered to be healthy, experience the same beneficiary results, that mindfulness-based stress reduction models execute, through the conception and knowledge of Information Measurement Theory. This study aims to compare MBSR and IMT in order to determine the consequences of each on the individual. The purpose of this study is also to highlight the promising success that Leadership Society of Arizona has achieved through the teaching of IMT in leadership courses.
ContributorsPirotte, Genevieve Katherine (Author) / Kashiwagi, Dean (Thesis director) / Kashiwagi, Jacob (Committee member) / Department of Psychology (Contributor) / Barrett, The Honors College (Contributor)
Created2016-12
Description

The climate conversation is growing more important and necessary than ever. The media has a way of promoting a "doom and gloom" sentiment over conservation efforts and what the public has the power to do in terms of making a change. Now due to the effects of COVID-19 on the

The climate conversation is growing more important and necessary than ever. The media has a way of promoting a "doom and gloom" sentiment over conservation efforts and what the public has the power to do in terms of making a change. Now due to the effects of COVID-19 on the population's attention spans and memories, there is a need for a way to communicate climate science effectively and to encourage those who feel discouraged by climate change to find their inner power. The answer lies in photography. Making science accessible and intriguing through the art of photography is what can get people more interested and empowered to fight against climate change and alter their attitudes towards environmentalism. This thesis explains psychological research and the reasons why people feel helpless in terms of our global future. In then dives into human subjects research conducted on ASU's campus and how the survey results argue in favor of the paper's hypothesis. Additionally, ways to get involved and reasons why we need to remain hopeful are discussed.

ContributorsGorlick, Vanessa (Author) / Hall, Sharon (Thesis director) / Makings, Elizabeth (Committee member) / Barrett, The Honors College (Contributor) / School of Life Sciences (Contributor) / The Sidney Poitier New American Film School (Contributor) / Dean, W.P. Carey School of Business (Contributor)
Created2023-05
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Description
Since the advent of DNA analysis, organizations such as the Innocence Project have been able to exonerate people who were wrongfully convicted of crimes, often due to erroneous forensic evidence analysis. In many cases, analytical techniques, such as fingerprint analysis, toolmark analysis, or hair comparisons have been cited as nearly

Since the advent of DNA analysis, organizations such as the Innocence Project have been able to exonerate people who were wrongfully convicted of crimes, often due to erroneous forensic evidence analysis. In many cases, analytical techniques, such as fingerprint analysis, toolmark analysis, or hair comparisons have been cited as nearly infallible sources of evidentiary fact. However, these methods rely on subjective interpretation by a forensic examiner and lack stringent, quantitative methods for ensuring reliability and accuracy. For most of these methods, the examiner is supplied only with the unknown sample from the crime scene, and a known sample from a suspect. This, combined with the influence of psychological factors such as confirmation bias, has resulted in the need for a reliable mechanism of ensuring the efficacy of a particular type of analysis as well as the objectivity, and competence of the analyst. One proposed method to resolve these issues is the use of a filler-control method, in which analysts are given an “evidence line-up” containing at least three samples: the unknown sample from the crime scene, a sample from the suspect, and at least one filler sample from an individual who is not involved in the investigation. This method provides a reliable method for estimating error rates for an analyst and can provide the analyst with direct feedback about their performance to accurately gauge their competence. This method also helps to prevent the introduction of confirmation bias, as the source of the samples is unknown to the analyst. The goal of the current research is to test the capacity of a filler-control method to lead to better confidence-calibration of examiners’ match judgements when compared to the conventional method. The hypothesis of this experiment is that participants using the filler control method will have improved performance and increased confidence calibration due to receiving feedback over the course of the trials when compared to participants using the traditional method.
ContributorsRocha, Bethany (Author) / Smalarz, Laura (Thesis director) / Kukucka, Jeff (Committee member) / Barrett, The Honors College (Contributor) / School of Mathematical and Natural Sciences (Contributor)
Created2022-05