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Arizona has an abundant solar resource and technologically mature systems are available to capture it, but solar energy systems are still considered to be an innovative technology. Adoption rates for solar and wind energy systems rise and fall with the political tides, and are relatively low in most rural areas

Arizona has an abundant solar resource and technologically mature systems are available to capture it, but solar energy systems are still considered to be an innovative technology. Adoption rates for solar and wind energy systems rise and fall with the political tides, and are relatively low in most rural areas in Arizona. This thesis tests the hypothesis that a consumer profile developed to characterize the adopters of renewable energy technology (RET) systems in rural Arizona is the same as the profile of other area residents who performed renovations, upgrades or additions to their homes. Residents of Santa Cruz and Cochise Counties who had obtained building permits to either install a solar or wind energy system or to perform a substantial renovation or upgrade to their home were surveyed to gather demographic, psychographic and behavioristic data. The data from 133 survey responses (76 from RET adopters and 57 from non-adopters) provided insights about their decisions regarding whether or not to adopt a RET system. The results, which are statistically significant at the 99% level of confidence, indicate that RET adopters had smaller households, were older and had higher education levels and greater income levels than the non-adopters. The research also provides answers to three related questions: First, are the energy conservation habits of RET adopters the same as those of non-adopters? Second, what were the sources of information consulted and the most important factors that motivated the decision to purchase a solar or wind energy system? And finally, are any of the factors which influenced the decision to live in a rural area in southeastern Arizona related to the decision to purchase a renewable energy system? The answers are provided, along with a series of recommendations that are designed to inform marketers and other promoters of RETs about how to utilize these results to help achieve their goals.
ContributorsPorter, Wayne Eliot (Author) / Reddy, T. Agami (Thesis advisor) / Pasqualetti, Martin (Committee member) / Larson, Kelli (Committee member) / Kennedy, Linda (Committee member) / Arizona State University (Publisher)
Created2011
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Transitioning towards low-carbon energy systems requires participation from a diversity of organizations, governments, and actors. Yet it is still unclear who, when, how much, and what types of participation are needed to realize such transformations. I address this gap by analyzing the role of participation in energy transitions using interviews,

Transitioning towards low-carbon energy systems requires participation from a diversity of organizations, governments, and actors. Yet it is still unclear who, when, how much, and what types of participation are needed to realize such transformations. I address this gap by analyzing the role of participation in energy transitions using interviews, participant observation, document analyses, and novel visualization approaches deployed in the USA and Mexican contexts. I offer a framework to explore how engagement in energy transitions unfolds over time and deploy the framework to 1) investigate the role of engagement in decreasing the consumption of gas and electricity at municipal and residential levels in 12 US communities during a three-year competition (2014-2017) organized by Georgetown University; and 2) assess the acceptance and longevity of solar projects that grant electricity access to rural and dispersed Indigenous Ralámuli communities in Chihuahua, México. I found that wider and deeper participation does not always secure lower energy consumption in the US case, which highlights the need to tailor participation for specific goals. Results from Ralámuli communities suggest that the benefits of participation reach a limit; that is, when high participation surpassed the budget (in the form of cash/money and time availability) of solar users, participation became detrimental to user satisfaction and technology acceptance. Lastly, the analysis of how participation occurred in solar home systems with longer longevity (more than five years of use) showed that maintenance and operation costs (e.g. battery replacements) are the greatest barriers to longevity, while knowledge and capacity building might be elements driving longer longevity. Recommendations include: (1) offering clear information in the user’s first language about the costs and maintenance of solar systems, (2) seeking ideas from solar users at the early stages of solar programs, and (3) reducing costs through understanding electricity needs and offering collective forms of ownership. My work expands the theoretical understanding of the role of participation in energy transitions and offers practical resources for practitioners and researchers to facilitate a critical reflection on how participation influences desirable outcomes in different contexts, including communities in the global North and South.
ContributorsMorales Guerrero, Jorge (Author) / Karwat, Darshan (Thesis advisor) / Breetz, Hanna (Committee member) / Larson, Kelli (Committee member) / Berbés-Blázquez, Marta (Committee member) / Arizona State University (Publisher)
Created2022