The Clutch Services App is a platform that was imagined with the intent to bridge the gap in the Arizona State student commerce market that exists between student entrepreneurs and consumers. Our thesis validated the gap in the market through intensive research that emphasized student demand and an in-person demonstration of the problem the application would seek to solve. We consistently surveyed the student population testing if there is an existing platform that closes the gap in the market, their awareness of entrepreneurs on campus, interest in supporting student-owned businesses, and overall interest in a platform that would host ASU student-owned businesses. Additionally, we hosted an ASU Student Business Fair, on campus, to physically represent the functionality of the app and its purpose. Through these methods we were able to successfully validate the demand for a platform, exclusively for ASU students, that showcases student-owned businesses to better connect them with the student population.

As entrepreneurs, we understand the challenges and obstacles that come with growing a business, which is why we developed a revolutionary software platform to connect entrepreneurs with qualified life coaches. The purpose of Coach Connect is to empower entrepreneurs to achieve their maximum potential by providing access to premium coaches and cutting-edge resources in human excellence, including the latest advancements in neuroscience and psychology. This objective is accomplished by the development of an application to connect entrepreneurs with coaches, providing value through facilitation. Our platform is unique in leveraging a user database and weighting system to match constituents based on suitable preferences like individual learning and communication styles. Based on categorical filters, our platform perpetrates matches for a more personalized and productive coaching experience. The application addresses key challenges for both coaches and entrepreneurs: a lack of effective marketing resources for coaches and laborious tribulation in finding the right coach. By bridging this gap as the “connective tissue”, we will create a cost-effective, efficient way for coaches to scale their businesses while enhancing the personal and professional development of entrepreneurs. At our core, we are driven by a powerful mission–to unleash the immense potential of entrepreneurs. We are committed to providing every entrepreneur with the tools and resources he or she needs to succeed. As a vehicle of social change, we will make a meaningful impact in the entrepreneurial community where those with the greatest capability require the most decisive wisdom. Our two-ended target market consists of ambitious entrepreneurs aged 25-45 seeking personalized support to overcome obstacles alongside experienced life coaches seeking exposure to those clients for expanding their practices. Coaches will be charged a monthly subscription while entrepreneurs will pay a small fee for platform utilization. Coach Connect boasts a talented and diverse team of five individuals with backgrounds in coaching, NeuroLinguistic Programming, accounting, finance, entrepreneurship, customer service, software engineering, and personal development. Cross-functionality allows us to iterate per validations while algorithms are in development, reducing our time to market. Leveraging an extensive network in the startup industry, as well as resources and connections through Arizona State University, we are uniquely positioned to scale Coach Connect.

Through Entrepreneurship at ASU, I became passionate about venture creation and the behind the scenes work that comes with creating a startup company. This allowed me to create my own venture in the realm of travel called "OverLay", where I learned that entrepreneurship is much more than coming up with a solution and solving it. I went into the community and had informational interviews with founders of startups and successful entrepreneurs to collect qualitative analysis of what must be done to have a successful venture. Through this analysis, I continued working on my own personal venture and was able to reassess some of the initial problems that I was having. I learned the importance of being customer oriented and of creating a successful team. I am continuing to progress my venture "OverLay" and am working on an official prototype to be released. With unyielding determination and a relentless pursuit of excellence, I am excited to bring my vision to life and make a meaningful impact in the travel industry.

Baking is a popular past-time among Generation Z, and ‘bakeries’ are an equally popular intention. Baked by Barrett is a charity-oriented bake-sale platform for Generation Z members who are passionate about baking, and would like to sell their goods within the Tempe, Arizona college ecosystem. Baked by Barrett facilitates the collection, review and sale of home baked goods through various means on a weekly cadence. This will include, while not limited to, hosting tabling and social events throughout the academic year. This user-led platform will share the proceeds towards bakers, local charities of choice as well as maintaining a percentage internally to ensure efficient operations. Because businesses for profit are a conflict of interest for ASU, the organization will work to promote students and charity along with the learning for business and entrepreneurial ventures. Instead of generating profits, Baked by Barrett will focus on sustaining itself while the rest of the revenue will go to charity. This will help the organization avoid conflicts of interest with asu allowing it to use campus space to sell. Marketing will, initially, be based on word-of-mouth, with supporting tools including a dynamic website, flyers and partnerships around local newsletters. Rotations of charities and menu items will be used to add incentives for students and passersby to buy from Baked by Barrett. In order to promote the organization, there will be a website, flyers and even contact information through the Barrett digest to market the platform in the weekly newsletter.