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- All Subjects: Entrepreneurship
- Creators: Department of Supply Chain Management
- Member of: Theses and Dissertations
Through research, interviews, and analysis, our paper provides the local community with a resource that offers a comprehensive collection of insight into the Mirabella at ASU Life Plan Community and the projected impact it will have on the City of Tempe and Arizona State University.
Through research, interviews, and analysis, our paper provides the local community with a resource that offers a comprehensive collection of insight into the Mirabella at ASU Life Plan Community and the projected impact it will have on the City of Tempe and Arizona State University.
The market for searching for food online is exploding. According to one expert at Google, “there are over 1 billion restaurant searches on Google every month” (Kelso, 2020). To capture this market and ride the general digital trend of internet personalization (as evidenced by Google search results, ads, YouTube and social media algorithms, etc), we created Munch to be an algorithm meant to help people find food they’ll love. <br/>Munch offers the ability to search for food by the restaurant or even as specific as a menu item (ex: search for the best Pad Thai). The best part? It is customized to your preferences based on a quiz you take when you open the app and from that point continuously learns from your behavior. This thesis documents the journey of the team who founded Munch, what progress we made and the reasoning behind our decisions, where this idea fits in a competitive marketplace, how much it could be worth, branding, and our recommendations for a successful app in the future.
Through research, interviews, and analysis, our paper provides the local community with a resource that offers a comprehensive collection of insight into the Mirabella at ASU Life Plan Community and the projected impact it will have on the City of Tempe and Arizona State University.
Health and wellness can be found all throughout the market nowadays. Whether it be from the food people eat or the money people spend on self-care, this trend has created a significant niche in today’s market. Create Cycle is the next big player to be stepping into the mayhem that is the health and wellness industry. Create Cycle is a new indoor cycling experience located in Scottsdale, Arizona. Its mission: to provide people with an unforgettably positive fitness experience where each and every person feels empowered to create love for themselves through state-of-the-art technology. With the fitness industry is quickly growing, and it is imperative for Create Cycle to differentiate itself within the Scottsdale market. Create Cycle will be, in theory, based around an entire experience. The classes will consist of some of the best talent and training one can find in the valley. This will be done through a specific hiring process and strategic organizational structure. The goal is to let experiences in class lead to a strong community following, where Create Cycle becomes the place to be. Its vision: to one day break down the notions of exercising solely for physical appearance but rather for one’s own happiness and for those around them in a larger frame of mind.