COVID-19 has shocked the bedrock of society, impacting both human life and the economy. Accompanying this shock has been the psychological distress inflicted onto the general population as a result of the emotion strain stemming from isolation/quarantine policies, being sick with COVID-19, dealing with COVID-19 losses, and post-COVID syndrome and its effect on quality of life. The psychological distress has been experienced by the general population, but compared to middle age (30-50) and older adults (>50 years of age), it has been young adults (18-30 years old) who have been more psychologically affected (Glowacz & Schmits, 2020). Psychological distress, specifically anxiety and depression, has been exacerbated by feelings of uncertainty, fear of illness, losing loved ones, and fear of post-COVID syndrome. Post-COVID syndrome, as with other post-viral syndromes such as post viral SARS involve lingering symptoms such as myalgic encephalomyelitis or Chronic Fatigue Syndrome (CFS), and loss of motivation (Underhill, 2015). In addition to these symptoms, patients suffering from post-COVID syndrome have also presented brain inflammation and damaged brain blood vessels (Meinhardt et al., 2021), Endotheliitis (Varga et al., 2020), CV abnormalities and changes in glucose metabolism (Williams et al., 2020). CV abnormalities and changes in glucose metabolism are connected to chronic illnesses like diabetes and heart disease respectively. These chronic illnesses are then associated with higher risk for depression as a result of the stress induced by the symptoms and their impact on quality of life (NIMH, 2021). Further monitoring, and research will be important to gauge ultimate physiological and psychological impact of COVID-19.

While people are scrolling through their various social media apps, they encounter messaging that does not necessarily promote good mental health. Rather, images, posts, and videos often make a mockery of those with mental health problems, leaving the viewers to believe that mental health problems often lead to dangerousness, criminality, and unpredictability. It then is essential that social media messaging about mental health, and its stigmas are analyzed and solutions to promote better mental health messages on these platforms are implemented because they affect everyone. Anti-stigma campaigns may be useful in bringing awareness to mental health and its stigmas, so two anti-stigma campaigns, Stamp Out Stigma and StigmaFree, were analyzed in this study. To understand the types of messages people are receiving about mental health and its stigmas from anti-stigma organizations on social media platforms, three research questions were developed. A thematic analysis was conducted that included 205 posts from 2021 that came from the campaigns' Facebook and Twitter accounts. Several themes emerged for each research question as well as multiple limitations for this study. Ultimately, social media messaging about mental health and its stigmas must continue to be researched.