For our project, we explored the growth of the ASU BioDesign Clinical Testing Laboratory (ABCTL) from a standard university research lab to a COVID-19 testing facility through a business lens. The lab has pioneered the saliva-test in the Western United States. This thesis analyzes the laboratory from various business concepts and aspects. The business agility of the lab and it’s quickness to innovation has allowed the lab to enjoy great success. Looking into the future, the laboratory has a promising future and will need to answer many questions to remain the premier COVID-19 testing institution in Arizona.

Over the last few decades, sustainability has become a great focus for individuals as well as businesses globally. The focus of this study was to understand why businesses purchase certain office supplies and why they may not be choosing to purchase the most sustainable options. The research question asked, “why are certain businesses reluctant to make positive, sustainable changes to their usage of office materials in their workplace environments?” Most companies do not look for alternatives that would benefit the environment when purchasing products for their office space. The reasons behind this hesitancy to change was studied through current literature on the topic as well as interviews conducted with Office Managers of several different businesses. Comparisons were made between each businesses’ decision patterns in order to find the root cause or causes of why companies do not choose more sustainable options when purchasing products for their workspaces. The interviews revealed that cost and quality are the most important factors these businesses take into consideration when purchasing office supplies. While some companies have looked into alternative products for their supplies, they ultimately choose to still purchase the less sustainable option. This is because the less sustainable option is often cheaper, and the company knows what quality to expect for the item. Overall, all of the Office Managers who were interviewed acknowledged some sort of sustainable practice that their company was taking part in, even if it did not directly relate to the types of office supplies that they purchase. This inclusion of general sustainable practices demonstrates how businesses are making efforts one way or another towards a more sustainable future. Therefore, this awareness to sustainability suggests that most, if not all businesses will eventually end up purchasing sustainable alternatives for their office supplies. However, the timeframe for which this occurs for each company will likely vary.

This thesis will bring together students to engage in entrepreneurship by finding, measuring and sharing strategic market opportunities. From a student’s perspective, it will take a deep dive into the world of startup ecosystems, markets and trends utilizing both qualitative and quantitative market research techniques. The information gathered has been curated into a productive, meaningful manner, through a report titled “The State of Startups: A Student Perspective.” <br/> The first key theme of this thesis is that market intelligence can be a powerful tool. The second key theme is the power of knowledge implementation towards competitive strategies. The first section of the thesis will focus on identifying and understanding the current “startup” landscape as a basis on which to build strategic and impactful business decisions. This will be accomplished as the team conducts a landscape analysis focused on the student perspective of the student-based North American “entrepreneurial” ecosystem. The second section of the thesis will focus specifically on the personal experiences of student startup founders. This will be accomplished through the analysis of interviews with founders of the startups researched from the first section of the thesis. This will provide us with a direct insight into the student perspective of the student-based North American “entrepreneurial” ecosystem.

In the current age of global climate crisis, corporations must confront the rising pressure to mitigate their environmental impacts. The goal of this research paper is to provide corporations with a resource to manage waste through the implementation of a circular economy and by increasing Corporate Social Responsibility (CSR). Navigating this large and complex system required the use of various methodologies including: the investigation of the relationships between waste management systems and sustainable development across major companies; literature reviews of scholarly articles about CSR, circular economies, recycling, and releases of company reports on sustainable development and financials. Lastly, interviews and a survey were conducted to gain deeper insight into the problems that make circular economies so difficult to achieve at scale.

Honored Brow is a local, non-profit, start-up business that specializes in brow lamination and lash lifts with tinting services. The business is founded and operated by four students enrolled in Arizona State University, Barrett, The Honors College. Honored Brow’s mission, through the thesis project, is to connect and provide brow and lash services to enhance natural beauty and empower women. This project was completed as part of Founders Lab.