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This study investigates how well prominent behavioral theories from social psychology explain green purchasing behavior (GPB). I assess three prominent theories in terms of their suitability for GPB research, their attractiveness to GPB empiricists, and the strength of their empirical evidence when applied to GPB. First, a qualitative assessment of

This study investigates how well prominent behavioral theories from social psychology explain green purchasing behavior (GPB). I assess three prominent theories in terms of their suitability for GPB research, their attractiveness to GPB empiricists, and the strength of their empirical evidence when applied to GPB. First, a qualitative assessment of the Theory of Planned Behavior (TPB), Norm Activation Theory (NAT), and Value-Belief-Norm Theory (VBN) is conducted to evaluate a) how well the phenomenon and concepts in each theory match the characteristics of pro-environmental behavior and b) how well the assumptions made in each theory match common assumptions made in purchasing theory. Second, a quantitative assessment of these three theories is conducted in which r2 values and methodological parameters (e.g., sample size) are collected from a sample of 21 empirical studies on GPB to evaluate the accuracy and generalize-ability of empirical evidence. In the qualitative assessment, the results show each theory has its advantages and disadvantages. The results also provide a theoretically-grounded roadmap for modifying each theory to be more suitable for GPB research. In the quantitative assessment, the TPB outperforms the other two theories in every aspect taken into consideration. It proves to 1) create the most accurate models 2) be supported by the most generalize-able empirical evidence and 3) be the most attractive theory to empiricists. Although the TPB establishes itself as the best foundational theory for an empiricist to start from, it's clear that a more comprehensive model is needed to achieve consistent results and improve our understanding of GPB. NAT and the Theory of Interpersonal Behavior (TIB) offer pathways to extend the TPB. The TIB seems particularly apt for this endeavor, while VBN does not appear to have much to offer. Overall, the TPB has already proven to hold a relatively high predictive value. But with the state of ecosystem services continuing to decline on a global scale, it's important for models of GPB to become more accurate and reliable. Better models have the capacity to help marketing professionals, product developers, and policy makers develop strategies for encouraging consumers to buy green products.
ContributorsRedd, Thomas Christopher (Author) / Dooley, Kevin (Thesis advisor) / Basile, George (Committee member) / Darnall, Nicole (Committee member) / Arizona State University (Publisher)
Created2012
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Description
The goal of this project is to gain and use knowledge of sustainability topics as a value-adding function for a business in the Tempe, AZ area and to develop the skills to approach and consult with business owners and staff about sustainable business options. Sustainability searches for a balance between

The goal of this project is to gain and use knowledge of sustainability topics as a value-adding function for a business in the Tempe, AZ area and to develop the skills to approach and consult with business owners and staff about sustainable business options. Sustainability searches for a balance between society, economy and the environment where all three can thrive; therefore, the ideal project partner was a business that values the wellbeing of mankind, is locally owned and operated and promotes environmental stewardship. The Original Chop Shop Co in Tempe Arizona was appropriately selected. Throughout the duration of our partnership, I observed their daily routine, interviewed employees and managers and used the collected information to identify three areas of focus that have the largest potential to reduce The Original Chop Shop Company's impact on the environment. Information on the areas of recycling, composting, and food sourcing was researched and synthesized to make suggestions for ecofriendly changes to business practices. The scope of the project includes small changes in daily practices such as implementing a recycling and composting program and employee training sessions and minor investments such as purchasing a micro washer and silverware in order to eliminate nonrenewable plastic utensils. The scope does not include major renovations or investments in technology. The suggestions offered position The Original Chop Shop to conduct business in a way that does not compromise the health of the environment, society, or economy.
ContributorsFerry, Brianna Aislinn (Author) / Dooley, Kevin (Thesis director) / Darnall, Nicole (Committee member) / Barrett, The Honors College (Contributor) / W. P. Carey School of Business (Contributor) / School of Politics and Global Studies (Contributor)
Created2015-05
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Description
Derived from the idea that the utilization of sustainable practices could improve small business practice, this honors thesis offers a full business assessment and recommendations for improvements of a local, family-owned coffee shop, Gold Bar. A thorough analysis of the shop's current business practices and research on unnecessary expenses and

Derived from the idea that the utilization of sustainable practices could improve small business practice, this honors thesis offers a full business assessment and recommendations for improvements of a local, family-owned coffee shop, Gold Bar. A thorough analysis of the shop's current business practices and research on unnecessary expenses and waste guides this assessment.
ContributorsSorden, Clarissa (Co-author) / Boden, Alexandra (Co-author) / Darnall, Nicole (Thesis director) / Dooley, Kevin (Committee member) / Barrett, The Honors College (Contributor) / School of Sustainability (Contributor) / W. P. Carey School of Business (Contributor) / Department of Management (Contributor) / Department of Supply Chain Management (Contributor)
Created2015-05
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Description
This thesis examines how the wording of proposed government policies can affect the level of public support that a given policy generates. By surveying 158 Phoenix residents, I tested the differing degrees of support that voters would have for a proposed city ordinance, which would stop Homeowners' Associations from restricting

This thesis examines how the wording of proposed government policies can affect the level of public support that a given policy generates. By surveying 158 Phoenix residents, I tested the differing degrees of support that voters would have for a proposed city ordinance, which would stop Homeowners' Associations from restricting the use of native desert plants in residential landscaping. The ordinance was framed in the survey as a self-governance issue or a water conservation issue. I found that the message frames had little effect on the overall level of support for the ordinance, since most residents had moderate support for the policy. However, participants who were either residents of Homeowners' Associations that did not have native plant restrictions, or native residents of Arizona, demonstrated greater levels of support for the self-determination frame of the proposed ordinance. These findings have implications for policy makers who use targeted messages to establish pro-environmental policies at the local level.
ContributorsSmith, Mary Hannah (Author) / Darnall, Nicole (Thesis director) / Ramirez, Mark (Committee member) / Tetreault, Colin (Committee member) / Barrett, The Honors College (Contributor) / School of Sustainability (Contributor) / School of Politics and Global Studies (Contributor)
Created2013-05
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Description
This thesis, done in a capstone course through the Arizona State University School of Sustainability, examines the current state of sustainability-related processes at all of Major League Baseball's Cactus League sites, with a focus on Salt River Fields. Through this close examination, a final report created of our findings and

This thesis, done in a capstone course through the Arizona State University School of Sustainability, examines the current state of sustainability-related processes at all of Major League Baseball's Cactus League sites, with a focus on Salt River Fields. Through this close examination, a final report created of our findings and suggestions were presented to executives from Major League Baseball and the two occupants of Salt River Fields: the Arizona Diamondbacks and the Colorado Rockies. The overall goal is to add value to Cactus League stadiums, clubs, and the fans while promoting sustainable initiatives and creating lasting change. With a team of 11 undergraduate and graduate students from ASU led by Colin Tetreault, research was conducted by examining similar efforts by major sports leagues and comparable organizations. Our team researched reports from organizations such as the National Hockey League to determine how we could implement our ideas on a large scale successfully. Determining that fan engagement is crucial to changing the culture and implementation of sustainability, we also researched ways to interact with fans on social media and cooperated with the social media teams from the Arizona Diamondbacks and the Colorado Rockies. Additionally, we visited every stadium in the Cactus League and met with representatives from each team to determine what sort of processes they have in place, if they have any suggestions or thoughts for our efforts, and we gave each of them advice as consultants. At each site, we also interviewed vendors, cleaning crews, and fans for more information. At Salt River Fields, we engaged the guest service attendants, social media team, vendors, the Jani King custodial team, and staff involved with operations for information and to suggest changes. We started a new initiative in cooperation with these entities known as the "Recycle Rally" where we engaged with fans about recycling information and collected their recyclables. Additionally, we surveyed fans on their personal views on sustainability at each game we attended. We also conducted two waste audits at Salt River Fields, where we examined a large sample size of waste, sorted all of it into categories, and weighed it on a scale to determine how much of each category of waste there was. This data was later plotted and analyzed.
ContributorsLassman, Matthew Joseph (Author) / Tetreault, Colin (Thesis director) / Benaza, Paesly (Committee member) / W.P. Carey School of Business (Contributor) / Barrett, The Honors College (Contributor)
Created2018-05
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Description
A sustainability strategy is a distinctive pattern in an organization’s sustainability programs that are designed to encourage individuals and organizations to behave in more sustainable ways. Local governments worldwide have increasingly pursued sustainability strategies to improve their community health and environment by adopting sustainability programs that span a variety of

A sustainability strategy is a distinctive pattern in an organization’s sustainability programs that are designed to encourage individuals and organizations to behave in more sustainable ways. Local governments worldwide have increasingly pursued sustainability strategies to improve their community health and environment by adopting sustainability programs that span a variety of environmental issues and use a diverse set of policy instruments. Despite increasing prevalence of sustainability efforts at the local level, as yet, there has been little understanding of variation in their sustainability strategies and its relationship with environmental performance outcomes. Prior research has mainly focused on the number of programs that local governments adopt and assumed that local governments with more sustainability programs are more likely to improve the environment than local governments with fewer programs. However, local governments’ sustainability strategies require more nuanced understanding about variations in their sustainability programs, in particular across their program design in that a sustainability strategy relates to both quantity and design aspects of programs.

I address these research gaps in three essays that explore the research question of (1) how design features of sustainability programs vary across US local governments, (2) which factors influence variations in program design, (3) how these factors are related to environmental quality outcomes in communities. By assessing US local governments’ sustainability programs, I found that even for local governments that adopt a same number of sustainability programs, they design their programs differently, especially across the breadth of environmental issues that local governments address in their sustainability programs and the breadth of policy instrument that are used in their programs. Findings suggest that pressures from external stakeholders and variations in local governments’ organizational capacities are related to local governments’ decisions to purse different types of sustainability strategies. Finally, I find that local governments that design their programs more comprehensively are likely to have greater environmental performance outcomes in their community. My dissertation expands existing research in a significant way by focusing on the importance of program design and its link with improved environmental performance, thereby providing important implications for distinguishing among local governments’ sustainability strategies.
ContributorsJi, Hyunjung (Author) / Darnall, Nicole (Thesis advisor) / Corley, Elizabeth (Committee member) / Feiock, Richard C. (Committee member) / Maroulis, Spiro (Committee member) / Arizona State University (Publisher)
Created2016
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Description
As the number of travelers around the world grows, the importance of managing tourism destinations in a sustainable manner becomes increasingly important. Sustainable tourism has long been discussed as necessary for managing tourism responsibly, yet adoption of sustainable strategies and operationalization has been slow. Initiatives and programs often focus on

As the number of travelers around the world grows, the importance of managing tourism destinations in a sustainable manner becomes increasingly important. Sustainable tourism has long been discussed as necessary for managing tourism responsibly, yet adoption of sustainable strategies and operationalization has been slow. Initiatives and programs often focus on environmental components of sustainability and the role of large companies. Certification programs are one way in which destinations are operationalizing community-wide sustainable tourism and small businesses are engaging in sustainability initiatives and recognition.

Using social cognitive theory as the research framework, this study examined internal and external motives and their influence on small business participation in sustainable tourism certification and sustainability practices. Incentives for behavior, modeling of other businesses, company values, and self-efficacy were examined as motives and barriers. Regression analysis and independent samples t-tests were used to examine statistical relationships.

This study partnered with the Alaska Travel Industry Association (ATIA) to study businesses that hold Adventure Green Alaska sustainable tourism certification or are viewed as prospects for certification. From a list of 77, 44 Alaska tourism businesses responded to an online questionnaire to participate in this study. Businesses were categorized into those with certification (n = 31) and those without (n=13). Results indicated participation in sustainability practices to be higher among certified businesses than non-certified. Internal motives indicated to be more significant than external motives for participation in sustainable practices and certification. Company values were of high importance to both certified and non-certified businesses in implementing sustainable practices and certification. Consumer interest and marketing benefits were important incentives for participation in sustainability strategies. These findings have implications for tourism industry associations and organizations interested in the operationalization and development of sustainable tourism. This study is expected to aid in marketing and retention efforts for sustainable tourism certification programs, as well as future direction for development of sustainable tourism certification.
ContributorsRoberg, Kari (Author) / Vogt, Christine (Thesis advisor) / Andereck, Kathleen (Committee member) / Darnall, Nicole (Committee member) / Arizona State University (Publisher)
Created2017
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Description

For decades, understanding the complexity of behaviors, motivations, and values has interested researchers across various disciplines. So much so that there are numerous terms, frameworks, theories, and studies devoted to understanding these complexities and how they interact and evolve into actions. However, little research has examined how employee behaviors translate

For decades, understanding the complexity of behaviors, motivations, and values has interested researchers across various disciplines. So much so that there are numerous terms, frameworks, theories, and studies devoted to understanding these complexities and how they interact and evolve into actions. However, little research has examined how employee behaviors translate into the work environment, particularly regarding perceived organizational success. This study advances research by quantitatively assessing how a greater number of individual employees’ pro-environmental behaviors are related to the perceived success of environmentally sustainable workplace activities. We have concluded that the more pro-environmental behaviors an employee embodies, the more positively they perceive the success of their local government's sustainable purchasing policy. Additionally, other factors matter, including organizational behaviors, like training, innovation, and reduction of red tape.

ContributorsFox, Angela (Author) / Darnall, Nicole (Thesis advisor) / Bretschneider, Stuart (Committee member) / Behravesh, Shirley-Ann (Committee member) / School of Sustainability (Contributor)
Created2022-04-19
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Description
This three-essay dissertation examines how local governments manage sustainability policies/practices and how these actions are shaped by their organizational, social, and institutional environment. The first essay uses a 2015 Local Government Sustainability Practices Survey to investigate how social media shapes government sustainability plan and how its impact differs from other

This three-essay dissertation examines how local governments manage sustainability policies/practices and how these actions are shaped by their organizational, social, and institutional environment. The first essay uses a 2015 Local Government Sustainability Practices Survey to investigate how social media shapes government sustainability plan and how its impact differs from other participatory mechanisms such as public hearings and advisory committees. Drawing from a theoretical framework of individualism-collectivism, the second essay uses data on local governments in the U.S. and Japan to conduct a cross-national comparative analysis. The study finds that governments embedded in a more individualism-oriented culture are more likely to adopt environmental management practices when facing growing external pressures. The final essay uses contingency theory to provide a dynamic view of how sustainability policies might be effectively integrated into the government’s working routines. It finds that the ways through which responsibility delegation affects policy implementation are contingent upon the government’s structural and cultural arrangement. Taken together, the dissertation coincides with the growing interest among public managers and researchers in enhancing government sustainability performance and outcomes. It provides an integrated and comprehensive investigation of the organizational, social, and institutional factors that shape the development and execution of sustainability policies and practices.
ContributorsChen, Yifan (Author) / Bretschneider, Stuart (Thesis advisor) / Darnall, Nicole (Committee member) / Mossberger, Karen (Committee member) / Stritch, Justin (Committee member) / Arizona State University (Publisher)
Created2022
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Description
Many scholars agree that heritage tourism has grown in recent years. It has become a unique way for communities to diversify their economies while preserving local culture and heritage. One unique way communities are doing this is through heritage festivals. These festivals have a significant impact on

Many scholars agree that heritage tourism has grown in recent years. It has become a unique way for communities to diversify their economies while preserving local culture and heritage. One unique way communities are doing this is through heritage festivals. These festivals have a significant impact on local communities and are multifaceted as they do not just provide economic impact to host communities, but also positive or potentially negative social and environmental impacts.

In recent years, a more sustainable approach integrating economic, socio-cultural and environmental impacts has been suggested when analyzing short term event such as festivals. It is important for event managers and scholars alike to understand these potential impacts as heritage festivals continue to evolve and prevalent part of heritage tourism.

This study aims to measure and quantify the economic, social and environmental impacts of two heritage festivals – Gold Rush Days and Bluegrass Festival, closely following Andersson and Lundberg’s 2013 study on commensurability and sustainability utilizing willingness to pay (WTP) and willingness to accept (WTA). Both are annual heritage festivals and take place in Wickenburg, Arizona. Primary data collection methods are used to gather information regarding economic and social impacts. Paper questionnaires distributed via stratified random sample to festival attendees and town residents is the survey instrument used in the study. To determine environmental impacts, secondary data in the form of stakeholder interviews are conducted.

Findings suggest a positive economic impact to the town of Wickenburg. Visitor expenditures, retained local spending and direct, indirect, and induced impacts are presented. Social impacts show a generally positive attitude toward the festival from a resident perspective. Environmental impacts show that collaboration among town stakeholders is needed to better determine festival environmental impact as no formal measures of impact are currently being recorded. Further empirical research is needed to better determine these impacts.
ContributorsScott, Karla (Author) / Chhabra, Deepak (Thesis advisor) / Timothy, Dallen (Thesis advisor) / Tetreault, Colin (Committee member) / Larsen, Dale (Committee member) / Arizona State University (Publisher)
Created2015