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A Comparative Study of Marketing Designs Opted for Milk and Coffee between Two Brands; New Designs Proposals for both Commodities.

Description
In this study, the packaging and labeling of milk and coffee was compared between Walmart and Sprouts. The pricing, the sourcing, the certifications and the overall shelf presence of the items was taken under consideration. After studying the packaging of both, a new design incorporating the applicable labels, customer appeal…

In this study, the packaging and labeling of milk and coffee was compared between Walmart and Sprouts. The pricing, the sourcing, the certifications and the overall shelf presence of the items was taken under consideration. After studying the packaging of both, a new design incorporating the applicable labels, customer appeal and appropriate green marketing was created for both the commodities.
ContributorsBhatt, Rashi Hitesh (Author) / Collins, Shari (Thesis director) / Keahey, Jennifer (Committee member) / School of International Letters and Cultures (Contributor) / School of Earth and Space Exploration (Contributor) / School of Sustainability (Contributor) / Barrett, The Honors College (Contributor)
Created2016-05
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Searching for Stellar Outflow in the R Coronae Australis Region

Description
Using data from the Arizona Radio Observatory Submillimeter Telescope, we have studied the active, star-forming region of the R Coronae Australis molecular cloud in 12CO (2-1), 13CO (2-1), and HCO+ (3-2). We baselined and mapped the data using CLASS. It was then used to create integrated intensity, outflow, and centroid…

Using data from the Arizona Radio Observatory Submillimeter Telescope, we have studied the active, star-forming region of the R Coronae Australis molecular cloud in 12CO (2-1), 13CO (2-1), and HCO+ (3-2). We baselined and mapped the data using CLASS. It was then used to create integrated intensity, outflow, and centroid velocity maps in IDL. These clearly showed the main large outflow, and then we identified a few other possible outflows.
ContributorsBlumm, Margaret Elizabeth (Author) / Groppi, Christopher (Thesis director) / Bowman, Judd (Committee member) / Mauskopf, Philip (Committee member) / Barrett, The Honors College (Contributor) / School of Earth and Space Exploration (Contributor)
Created2014-05
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Studying Spectral Index of Radio Galaxies with LOFAR

Description
Radio astronomy is a subfield in astronomy that deals with objects emitting frequencies around 10 MHz to 100 GHz. The Low Frequency Array (LOFAR) is a array of radio antennas in Europe that can reach very low frequencies, roughly between 10-240 MHz. Our project was to image and clean a…

Radio astronomy is a subfield in astronomy that deals with objects emitting frequencies around 10 MHz to 100 GHz. The Low Frequency Array (LOFAR) is a array of radio antennas in Europe that can reach very low frequencies, roughly between 10-240 MHz. Our project was to image and clean a field from LOFAR. The data was a 10 degree square in the sky centered at a right ascension of 10:19:34.608 and a declination +49.36.52.482. It was observed for 600 seconds at 141 MHz. To clean the field, we had to flag and remove any stations that were not responding. Using a program called FACTOR, we cleaned the image and reduced the residuals. Next we checked the validity of our sources. We checked positional offsets for our sources using the TGSS survey at 150 MHz, and corrected the declination of our LOFAR sources by a factor of 0.0002 degrees. We also fixed the LOFAR fluxes by a factor of 1.15. After this systematic check, we calculated the spectral index of our sources using the FIRST survey at 1435 MHz. We plotted this spectral index against LOFAR flux as well as redshift of the sources, and compared these to literature.
ContributorsStawinski, Stephanie Mae (Author) / Scannapieco, Evan (Thesis director) / Windhorst, Rogier (Committee member) / Karen, Olsen (Committee member) / Department of Physics (Contributor) / School of International Letters and Cultures (Contributor) / School of Earth and Space Exploration (Contributor) / Barrett, The Honors College (Contributor)
Created2017-05
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Photometric Color Correction of the Star-Planet Activity Research CubeSat (SPARCS)

Description

The Star Planet Activity Research CubeSat (SPARCS) will be a 6U CubeSat devoted to photometric monitoring of M dwarfs in the far-ultraviolet (FUV) and near-ultraviolet (NUV) (160 and 280 nm respectively), measuring the time-dependent spectral slope, intensity and evolution of M dwarf stellar UV radiation. The delta-doped detectors baselined for…

The Star Planet Activity Research CubeSat (SPARCS) will be a 6U CubeSat devoted to photometric monitoring of M dwarfs in the far-ultraviolet (FUV) and near-ultraviolet (NUV) (160 and 280 nm respectively), measuring the time-dependent spectral slope, intensity and evolution of M dwarf stellar UV radiation. The delta-doped detectors baselined for SPARCS have demonstrated more than five times the in-band quantum efficiency of the detectors of GALEX. Given that red:UV photon emission from cool, low-mass stars can be million:one, UV observation of thes stars are susceptible to red light contamination. In addition to the high efficiency delta-doped detectors, SPARCS will include red-rejection filters to help minimize red leak. Even so, careful red-rejection and photometric calibration is needed. As was done for GALEX, white dwarfs are used for photometric calibration in the UV. We find that the use of white dwarfs to calibrate the observations of red stars leads to significant errors in the reported flux, due to the differences in white dwarf and red dwarf spectra. Here we discuss the planned SPARCS calibration model and the color correction, and demonstrate the importance of this correction when recording UV measurements of M stars taken by SPARCS.
ContributorsOsby, Ella (Author) / Shkolnik, Evgenya (Thesis director) / Ardila, David (Committee member) / School of Earth and Space Exploration (Contributor) / Barrett, The Honors College (Contributor)
Created2021-05

Testing a Fast, Automated Reduction Pipeline for Colibri

Description
Gamma-ray bursts (GRBs) are a type of astrophysical transient resulting from the most energetic explosions known in the universe. The explosions occur in distant galaxies, and their bright initial emission may only last a few seconds. Colibri is a telescope being built at the San Pedro Martir…

Gamma-ray bursts (GRBs) are a type of astrophysical transient resulting from the most energetic explosions known in the universe. The explosions occur in distant galaxies, and their bright initial emission may only last a few seconds. Colibri is a telescope being built at the San Pedro Martir Observatory in Baja, CA, MX with high sensitivity in order to study these events at a high redshift. Due to how quickly GRBs occur, it is essential to develop an image reduction pipeline that can quickly and accurately detect these events. Using existing image reduction software from Coatli, which was programmed and optimized for speed using python, numerous time trials were performed in order to determine if the pipeline meets the time requirements with various factors being adjusted. The goal of this experiment is for the telescope to respond to, capture, and reduce the images in under 3 minutes. It was determined that the reduction was optimized when the number of files to be reduced was set equal to 16 or higher by changing the batch number and the blank sky subtraction function was performed. As for the number of exposures, one can take up to four 30 second exposures or twenty 5 second exposures and reduce them in under 3 minutes.
ContributorsHeiligenstein, Wren (Author) / Butler, Nathaniel (Thesis director) / Jansen, Rolf (Committee member) / Dimitrova, Tzvetelina (Committee member) / Barrett, The Honors College (Contributor) / School of Earth and Space Exploration (Contributor)
Created2024-05
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Characterizing Low Frequency Delay Mode Contamination of the Hydrogen Epoch of Reionization Array

Description
The Hydrogen Epoch of Reionization Array, HERA, is a radio telescope currently being built in South Africa that plans to observe the early universe, specifically the earliest period of star and galaxy formation. It plans to use a tool called a delay spectrum to separate signal emitted from this time…

The Hydrogen Epoch of Reionization Array, HERA, is a radio telescope currently being built in South Africa that plans to observe the early universe, specifically the earliest period of star and galaxy formation. It plans to use a tool called a delay spectrum to separate signal emitted from this time from the much brighter radio foregrounds. It is the purpose of this paper to outline the method used to characterize the contamination of these delay spectra by bright emissions of radio here on Earth called radio frequency interference, RFI. The portion of the bandwidth containing the signal from the period of initial star formation was specifically examined. In order to receive usable data, the HERA commissioning team was assisted in the evaluation of the most recent data releases. On the first batch of usable data, flagging algorithms were run in order to mask all of the RFI present. A method of filling these masked values was determined, which allowed for the delay spectrum to be observed. Various methods of injecting RFI into the data were tested which portrayed the large dependence of the delay spectrum on its presence. Finally, the noise power was estimated in order to predict whether or not the limitations observed in the dynamic range were comparable to the noise floor. By examining the evolution of the delay spectrum's power as a range of noise power was introduced, there is a good amount of evidence that this limitation is in fact the noise floor. From this, we see that excision algorithms and interpolation used are capable of removing the effects of most all of the RFI contamination.
ContributorsBechtel, Shane Kirkpatrick (Author) / Bowman, Judd (Thesis director) / Jacobs, Daniel (Committee member) / Beardsley, Adam (Committee member) / School of Earth and Space Exploration (Contributor) / Barrett, The Honors College (Contributor)
Created2019-05
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Founders Lab - SecurePoint Location Services

Description

Living in the Phoenix Valley, many have heard stories of people getting lost in the mountains whether it be on a hike, camping trip, or backpacking adventure. Secure Point Location Services believes that this area is a prime location to begin the development and sale of our real-time location tracking…

Living in the Phoenix Valley, many have heard stories of people getting lost in the mountains whether it be on a hike, camping trip, or backpacking adventure. Secure Point Location Services believes that this area is a prime location to begin the development and sale of our real-time location tracking system to be licensed by NASA technologies. Over the last 9 months, Secure Point has made steps to identify a target market, reach out to potential partners, develop a website, create a marketing strategy, and generate traction with the help of the Founder’s Lab at Arizona State University as well as the highly-experienced business catalysts who have provided guidance along the way. The following report will go into detail to cover our entrepreneurial journey to validate an idea and generate traction.
ContributorsSands, Wyatt (Author) / Rodenbostel, Adam (Co-author) / Strasser, Samir (Co-author) / Byrne, Jared (Thesis director) / Larson, Wiley (Committee member) / Barrett, The Honors College (Contributor) / School of Earth and Space Exploration (Contributor)
Created2022-05